We are delighted to announce that LG Ad Solutions will be partnering with VideoWeek Roadmap. VideoWeek Roadmap will be looking at the key trends in video and CTV advertising for 2025 on the 14th November, 2024 at 30 Euston Square, London. For more information and to register: https://lnkd.in/diy83vuS #VWRoadmap24 #VWRoadmap #Video #CTV #Advertising
VideoWeek
Online Audio and Video Media
VideoWeek is the new name for Video Ad News, the industry's leading source of video & CTV advertising news and insights.
About us
VideoWeek (formerly Video Ad News) covers the video & OTT advertising market in Europe via the online trade publication, a podcast series and online video. Our events include New Video Frontiers, NVF Roadmap, NVF Connect, TV Rise and Video Rise.
- Website
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http://www.videoweek.com
External link for VideoWeek
- Industry
- Online Audio and Video Media
- Company size
- 2-10 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2012
Locations
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Primary
237 Pentonville Road
London, N1 9NG, GB
Employees at VideoWeek
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Vincent Flood
Editor-in-Chief at VideoWeek
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Lea Lee
Head of Events
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Maria von Scheel-Plessen
Director in EMEA @Gucci I Keynote Speaker & Serial Board Member I W&V Top 100 2023, Business Punk & Business Insider Future Shaper 2022, Luxury Women…
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Tim Cross-Kovoor
Assistant Editor at VideoWeek
Updates
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VideoWeek reposted this
What an incredible experience at VideoWeek - TV Rise ! 🎉 It was a fantastic event with an amazing group of people, covering everything from JICS and FAST Discoverability to key fundamentals like transparency, SPO, measurement, and much more. Huge thanks to Vincent Flood and the team – you were all phenomenal! Looking forward to seeing how these insights shape the future. 🌟 #TVRise #Innovation #Collaboration #AdTech OpenX VideoWeek
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VideoWeek reposted this
Such fun to celebrate the video advertising scene last week at The European Video Awards from VideoWeek alongside Vincent Flood. It was quite the party recognising winners including Publica by IAS, MiQ, Outbrain, Zefr, Channel 4, Twitch, Teads, Virtual Minds, FreeWheel, RWE, CNN Create Brand Studio, C-Screen, Wavemaker, Colgate-Palmolive, Jungle Creations, Vinted, Mindshare, InfoSum, KINESSO UK&I , Papercup. Special congratulations to Stephen Emsall for winning Leadership in Video, Jamal Akaya for taking home the Rising Star Award and Sam Parry for picking up Commercial Leader of the Year. There were so many good entries creating a lot of work for the judges. Congratulations to all those nominated, as well as the winners. #EVA24 #video #advertising #CTV #OTT #TV #OLV #ads
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Beeswax, the buy-side bidder solutions arm of FreeWheel, is using AI and machine learning to bring efficiencies to buyers, says Greg E., Commercial Director EMEA at Beeswax. "They're not manual processes that you can expect buyers to undertake themselves," he adds. "They are things that we need AI and machine learning models to be able to handle on behalf of the buyers." In this interview, Endean also explains what Beeswax brings to Freewheel and to the market. Filmed at VideoWeek Cologne 2024.
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Ending this year’s TV Rise with an engaging town hall from DoubleVerify at San Sebastian Aquarium. #TVRise24 #TVRise #Video #CTV #Advertising
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From this week's Week in Charts: Influencer marketing and organic content are the most common strategies used by marketers on YouTube, according to Influencer Marketing Hub's YouTube Marketing Report 2024. "The prominence of influencer marketing and organic content strategies underscores the importance of authenticity and relatability in YouTube campaigns," said the report. "Paid advertising, while important, is less emphasised, suggesting that organic reach and influencer partnerships are viewed as more effective for engaging YouTube’s audience." Sign up to the newsletter to receive the weekly insights: https://lnkd.in/dfdFn2Ce
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From this week's Week in Charts: AppLovin's market cap has soared by 620 percent since the start of 2023, passing $40 billion in September 2024. The app monetisation company updated its AI-driven software platform (Axon) last year, and generated $3.3 billion in total 2023 revenue. Sign up to the newsletter to receive the weekly insights: https://lnkd.in/dfdFn2Ce
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From this week's Week in Charts: More than half of businesses globally (54 percent) have begun to implement Generative AI, according to SAS, a developer of analytics and AI software. The research, conducted by Coleman Parkes, found that China has the highest proportion of organisations using GenAI (80 percent), followed by the UK (70 percent) and the US (65 percent). Sign up to the newsletter to receive the weekly insights: https://lnkd.in/dfdFn2Ce
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Starting off the last day of TV Rise, we heard from John-Paul Major, GroupM, Nathanial Carleton, AudienceXpress and Joanna Burton as they discussed what will provide a strategic advantage in CTV advertising in 2025. #TVRise24 #TVRise #Video #CTV #Advertising
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It was brilliant to explore the different foods of San Sebastian last night at this year's TV Rise. Thank you to Virtual Minds. #TVRise24 #TVRise #Video #CTV #Advertising