Underground Ecom

Exciting news! 🎉 Underground Ecom will be speaking at Nosto's Connect Day LDN event on July 3rd. 🗓️ Our Head of Client Success & Partnerships, Glenn Cookson, will take the stage alongside a lineup of ecom industry leaders to share cutting-edge strategies for optimizing your entire customer journey. Attendees will gain actionable insights on: ✅ Preparing for peak season success ✅ Mastering customer segmentation techniques ✅ Driving repeat business and boosting CLV As a Klaviyo Elite Partner and the agency behind generating over 9 figures in annual revenue for 400 DTC brands, we're excited to share our proven retention marketing tactics that drive real results. In addition to the knowledge-packed sessions, you'll also enjoy: 🤝 Unparalleled networking opportunities with top ecom professionals 🍳 Delicious breakfast to jump-start your day 🍕 Satisfying lunch to keep you energized 🎁 An exclusive giveaway This half-day event is a must-attend for growth-focused ecom marketers looking to take their strategies to the next level. This is your opportunity to learn from the best and connect with like-minded professionals. Secure your spot today 👇 https://lnkd.in/eWmhET7d See you on July 3rd! 🚀

📣 Announcement time... After 6 years of growing Underground Ecom as the Chief Operations, i am now stepping into the CEO position. This is something we have been planning for a long time in the background, and now that James Matthewman fully takes on the role of CEO at Supergroup, it is the right time to announce that I will be leading the charge as Chief Executive at Underground Ecom. Growing Underground Ecom has been one of the proudest achievements in my life for the last 6 years, and it has been some journey!! We've achieved some pretty amazing feats in that time: 🌎 Becoming recognized as the largest Klaviyo Elite Agency in Europe 🏠 Moving into our first physical office space in London  🤝 Joining the incredible BLUE14 Community and meeting other likeminded founders  🏆 Leading Underground Ecom to become part of supergroup as we endeavour to become the world's best performance marketing network I wouldn't be as confident without our (truly) incredible team, who make me so proud of what we are doing to drive UE to be an industry leader. Shoutout to our entire management team Stefan Milicevic, Matt Young, Glenn Cookson, Milica Garcia Vizcaino, Pieter Rossouw and the rest of our amazing team across Account Management, Creative, Client Success and Sales. I feel extremely lucky and humbled to have a team that shares my passion for driving UE forward every single day. Excited to share our journey... Watch this space!

🚨 June 19th - London eCommerce Event by Underground Ecom & Leaf Join Underground Ecom and Leaf on June 19th at 5 PM for "The Profitable Path: Mastering Cross-Channel Scaling and Demand Generation in eCommerce" at Uncommon Liverpool Street. 📢 Our expert panel includes: Ginny Seymour, MD @ ALIGNE Thomas Parrott, CEO @ Naturisimo Tim Martin-Harvey, Head of eCom @ The Bottle Club Moderated by Gilbert Corrales, CEO at Leaf Key topics: - Email marketing - Performance marketing - Data strategies - Influencer collaboration - SEO and platform personalization 🤝 Network with fellow eCommerce professionals while enjoying great food and drinks. 🙌 Special thanks to our sponsors: Nosto, Dataships, Inventory Planner by Sage, and Sendcloud. 🎟 Limited spots available. Register now: https://lnkd.in/eu9s3qJX

Our Disrupting Ecom dinner series continues! Our Head of Partnerships Glenn Cookson, and Head of Sales Matt Young are making waves at our London Dinner series with some of the most interesting founders in Ecom. We believe that bringing brands together to share their successes, challenges, and ideas is a great way to help everyone grow. These dinners are a chance for Ecommerce leaders to learn from each other, find new ways to improve their businesses, and work together to solve problems. If you're an Ecommerce founder who wants to meet others in the industry, share your stories, and find new ways to grow... We'd love to have you join us at our next dinner!

90% of your website visitors leave without converting... Here's how to fix it: First-party data is vital for creating personalized email experiences. It's how you resonate with your audience. You can collect this data through: 1. Lead magnets 2. Quizzes 3. Surveys These metrics give valuable insights into your subscribers' needs and preferences. It then allows you to develop targeted email campaigns that drive engagement, conversions, and revenue. As privacy regulations tighten, first-party data is no longer optional - it's become a non-negotiable for your email marketing success. -- How are you using first-party data to personalize your email marketing?

What a incredible night at the BLUE14 founders dinner and awards, masterfully hosted by Jim Lewcock. It's always great to connect with and learn from the leaders in UK performance marketing. 💪 We're excited to share that Underground Ecom takes home the Golden Egg for topping supergroup performance in 2023! 🥚 Looking ahead, it's fantastic to see a packed event calendar for 2024, bringing together the companies that make this community special.

[Strategy Session] Maximise Revenue with SMS ft. Klaviyo Elite Partner Underground Ecom. 2pm UK time today! Our Head of Service Delivery Stefan Milicevic will cover: - SMS list growth tactics  - SMS sending best practices and strategies  - How SMS fits into your current marketing strategy  - Use cases and examples of European brands that effectively use SMS Link in the comments!

Sign up now: https://lnkd.in/eEBxefYQ

SMS Email = The Bare Minimum It's inevitable. If you're still ONLY relying on email and SMS - your brand is already an afterthought. I can't say this enough: These four lever retention strategies are no longer just suggestions - You NEED to adapt and expand... Or risk getting left behind. Underground Ecom has the knowledge and expertise to help you get ahead in your industry. Swipe through to uncover our precise framework: ✅ Email & SMS core ✅ Expand reach via notifications ✅ Build trust with social proof ✅ Encourage loyalty through repeat purchases ✅ Optimize funnel for retention I'll share how you can use our proven ways to leverage this revenue-driving retention ecosystem. But first, let's cover the basics 👇

Underground Ecom has now scaled up to 120 team members. Growing throughout COVID was a struggle at first, until we started hiring remotely. As we exploded to 120 people in just 1 year, keeping the fully distributed team unified felt impossible. With everyone working behind screens, we struggled to build that tight-knit culture. How could we avoid that disconnected, fragmented remote vibe? ✅We broke into pods of 5-6 people to build strong connections with the people you work with and deliver more consistency to clients ✅ We doubled down on team building with virtual events, open office hours, and in person meet ups ✅We mixed up our separate teams through routines that brought them together The result? Employees who are 100% into and pumped about our remote-first setup. A culture that attracted top talent and powered epic growth. Showing that remote teams can crush it without losing their spirit. No matter how huge we scale, Underground Ecom will always run remote - the right way. Because we cracked the code on balancing rapid expansion with a close-knit, high-performance virtual team. #RemoteWork #WorkCulture #ScalingBusinesses