TONG Global

Only five hours to go until our TONG ConNext 10th anniversary celebration! 🎂✨ A huge thanks to everyone joining us tonight, and a special shoutout to those who couldn't make it but sent their love from afar. This is going to be our most exciting night of the year as we celebrate this milestone with our TONG fam, partners, clients, and friends. We’re beyond excited! 🥂 🍾

Friday feel-good news 🙌🏻 Our China Sales Manager Xiaoqin Niu has been shortlisted for the Rising Star Award and iQ Student Accommodation is a finalist for the Social Impact Initiative - Student Property at the Student Accommodation Awards, hosted by Property Week. Fingers crossed for the wins! 🏆

🏆 We have being shortlisted for the “Best Community Development” award in the Social Media category at the Digital Impact Awards. 👏🏻 Our CSSC (Chinese Student Social Club) project for iQ Student Accommodation has earned this recognition. A huge shout-out to our Activation Team, who have passionately dedicated the last five years to making this happen and also to our client for the opportunity and support. This validates our efforts to make Chinese students feel genuinely valued and connected, creating a home away from home. Results will be announced in mid-October - wish us luck. 🎉 

It's a fantastic opportunity to discuss why brands should adopt a different approach to insights in China and how to tap into the market effectively. Join Miranda Yuan and Jack Porteous for a conversation on 5th September at 6PM (9 Soho Square) and meet professionals who also work in marketing and insights. Sign up link: https://lnkd.in/eragNfyH We look forward to seeing you there! 🙌🏻

Join our exclusive webinar on 6th August 14:00 BST and get insider insights from: 💬 Jane McFadzean, Senior Director of Destination Marketing at Trip.com Group 💬 Vincent Wang, Forbes China Top 50 Influencer 💬 Jack Porteous and Laura Deng, TONG Global's Commercial Director and Associate Account Director Sign up link: https://shorturl.at/SjNPl Check out the detailed webinar agenda in our newsletter below:

We are so lucky to have had Xiaoqin Niu with us for 3 years! She is absolutely crushing every project she takes on for our PBSA clients. Since joining TONG, she has built a strong sales team that handles all enquiries from Chinese students and also implemented a bespoke sales CRM that provides a seamless customer journey for students and in-depth industrial insights for the operators. Her LinkedIn video series was specifically created to help PBSA industry professionals gain insights into student accommodation in the Chinese market. If you haven't checked it out yet, now is the time!

TONG Webinar: Capturing Chinese Luxury Travellers in the UK and Europe 👉🏻 Sign up now: https://shorturl.at/SjNPl  Swipe left for more details. This webinar is designed for professionals in hospitality, luxury retail, real estate, fine dining, and related industries. Exclusive Offer: Attendees will receive early access to our report "Inside the Minds of Chinese Luxury Travellers: Europe and the UK". #chinesetravellers #luxuryconsumers #TONG

🛫 It's been a year and a half since China opened its borders, and outbound travel is surging, with an estimated 130 million trips planned for 2024. ⚽ Popular destinations across Europe and the UK are gearing up for a wave of Chinese travellers, fuelled by big events like the UEFA EURO and the Paris Olympics, alongside major Chinese holidays. 🚇 This surge presents substantial opportunities for businesses in the travel and hospitality sector, including hotels, luxury brands, fine dining establishments, travel agencies, and more. 👇🏻 Join our webinar to learn more about this massive audience and discover strategies to capture a share of this growing market. #chinamarketing #chinesetravellers

It’s official. 💥 TONG Global has taken home the prestigious Top Digital Awards for the SECOND YEAR running! We are thrilled to be named The Best Service Team of the Year 👑 This year's competition was fiercer than ever, with a staggering 684 companies and 3,307 entries vying for recognition in China's marketing landscape. Standing out amongst such a talented pool is a true testament to our activation team's dedication to exceptional client service and the highest quality work. We're SO proud of them for putting TONG Global at the top of the game once again! 👏🏻

Exclusive free report from TONG Global 👩🏻🎓 👨🏻🎓 Download here: https://wkf.ms/4equ4iz China is one of the largest sources of undergraduate international students for the UK, and it will become even more important in 2024 with new government policies impacting non-EU countries. Our report dives deep into what matters most to Chinese students living in the UK. Key questions answered: ✨ How promising is the Chinese student market now? ✨ What are their priorities when choosing housing? ✨ What challenges do they face in the UK? ✨ How can your brand better support and engage with them? and more! #chinamarketing #chinesestudents