Think Jam reposted this
From micro-influencers to TikTok rizz masters, it was a joy to share my experience with these wonderful thoughts leaders. Such a wonderful panel to be part of at The Children's Media Conference - fab questions and a great discussion with Emily Barwise Jon Mason Rachel Bardill CMC is 🔛 Alvin Hussey and Emily Horgan. Niche for the reach 💪🏻
Ex BBC Digital Product / Marketing Leader | Drives Growth and Innovation | SVP Level Consultant | Building and transforming Products and IP for growth | Keynote speaker | Women in leadership champion | Inclusive leader
Yassss we did it. The Children's Media Conference ‘promote this’ was a huge success…and we delivered the spiciness!🌶️ Well done to Emily Horgan Alvin Hussey Kat Carr Emily Barwise Jon Mason and Steve Smith for a genuinely useful and thought provoking session. Best sound bites: ‘Mix organic with bursts of paid advertising on YouTube.’ ‘Go niche for the reach’ ‘Micro influencers win over big names’ ‘Web is powerful! ‘If you are thinking about your marketing plan and your show is made you have failed’. Nodding heads a plenty and notes were being taken…a joy to see. I ended up exec ing, producing and presenting for a few reasons but we got through!!!