Why does video work so well for eCommerce? It grabs attention, builds connection, and drives results. But are you using it to its full potential? Our "Capture Attention with Video" webinar tomorrow at 9:30am will show you the key trends shaping eCommerce and how to make video a powerful part of your customer journey, keeping your brand top of mind and your customers coming back. Here’s What We’ll Cover: 📌 Picture-in-Picture (PiP): Keep videos playing and interactive as customers browse. 📌 Shoppable Video: Create seamless paths from discovery to purchase. 📌User-Generated Content: Engage with relatable content that turns views into conversions. Join CEO Alex Vaidya and Senior Marketing Manager Charlotte Arnold for a session packed with actionable insights on standing out in today’s attention economy – reserve your spot now! https://lnkd.in/e6AHH_XN #AttentionEconomy #VideoMarketing #CustomerExperience #DigitalTransformation
StoryStream
Software Development
London, London 2,601 followers
Turn authentic imagery and video content created by real people into the most engaging way to shop online.
About us
StoryStream is the visual commerce platform for authentic online shopping experiences. Specialising in User-generated Content and Video Commerce solutions, StoryStream is used by leading brands including Sainsbury’s, John Lewis, Porsche and Homebase to increase audience engagement and grow revenues while creating a more trusted customer experience.
- Website
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http://storystream.ai
External link for StoryStream
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2011
- Specialties
- Content Marketing, Real-time marketing, Digital Marketing, Social Media Marketing, Brand Storytelling, Artificial Intelligence, Machine Learning, Visual Recognition, content-as-a-service, Content Intelligence, Digital Asset Management, and user generated content
Locations
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Primary
57-61 Mortimer St, Fitzrovia
London, London W1W 8HS, GB
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38/39 West Street
brighton, London BN1 2RE, GB
Employees at StoryStream
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James Brooke
CEO @ MAPP | AI powered Digital Marketing technology non-exec and advisory
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Mini De Silva
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Neil Witten
I help businesses dial up their purpose, profit and impact to 11 | Board Advisor | Non-Exec Director | Founder | Author | Podcaster | Technologist |…
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Alex Vaidya
CEO & Founder, StoryStream - Reimagining Shopping Online
Updates
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Ready to make video your eCommerce game-changer? Our "Capture Attention with Video" webinar on Tuesday, 12th November at 9:30am (GMT) dives into how you can transform video views into sales. Discover strategies to keep shoppers engaged longer, build trust, and inspire them to take action. 🔹 What You’ll Discover: 🎬 How to keep video front and centre with Picture-in-Picture (PiP) to boost dwell time and engagement 🔥 Tools for creating seamless, shoppable video journeys that guide customers from discovery to checkout 💡 Tips on using UGC to add authenticity and build loyalty Join our CEO, Alex Vaidya, and walk away with practical tools to make video a key driver of growth. Sign up today! https://lnkd.in/e6AHH_XN #VideoCommerce #DigitalMarketing #Webinar #eCommerce
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🗞️Our October Newsletter is here! We’re wrapping up the month with essential insights and updates to help brands capture and keep shopper attention. Inside this edition: 💡 Thought Leadership: Why video commerce is the next big trend 🚗 Customer Spotlight: How CUPRA UK is engaging social-driven audiences 🎬 Upcoming Webinar: Free strategies to capture attention with video 📊 New White Paper: Win the battle for shopper spend with actionable insights Don’t miss these October highlights – explore the full newsletter to stay ahead in the world of digital engagement!
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👻 Don’t Get Ghosted by Shoppers: Download Our New White Paper Today! In today’s fierce fight for attention, eCommerce brands need more than just good looks to stand out—especially when bounce rates are up 13% and site traffic has dropped by 5%. Our new white paper, "Winning the Battle for Shopper Spend in the Attention Economy," has the tools and insights you need to keep shoppers engaged (and avoid any scary bounce rates). Here’s what’s inside: 👉 Why 28% of site traffic from social media bounces almost 40% more than other sources 👉 How social shopping formats can double page dwell times and reduce bounce rates by 20% 👉 Practical steps for creating immersive, community-driven experiences that inspire sales and drive conversions 🎃 Don’t miss out! Download the white paper now to see how StoryStream’s AI-powered platform is helping brands stay top of mind in the attention economy. 👻 Download here: https://lnkd.in/eejND4cn #AttentionEconomy #Ecommerce #SocialShopping #StoryStream
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Want to capture and keep customer attention in today’s crowded digital landscape? Shoppers spend 2.5 hours a day on social media, engaging with content that feels real, immersive, and community-driven. Yet, eCommerce often struggles to keep their focus, leading to high bounce rates and lost sales. Join our free webinar, "Capture Attention with Video," on Tuesday, 12th November, at 9:30am (GMT), it will show you how to transform attention into lasting engagement and sales. Why you should Join: 🎬 Turn Browsers into Buyers – Use shoppable video to guide your customers from discovery to purchase. 📲 Keep Attention with Picture-in-Picture – Keep your video front and centre as customers explore your site. 🔥 Boost Conversions with Stories – Engage shoppers with social-style, Stories-inspired video experiences. 💡 Build Trust with UGC – Leverage authentic customer videos that resonate and inspire action. 🎙️ Key Insights from CEO Alex Vaidya – Discover strategies to make video your ultimate sales driver. Register now! https://lnkd.in/e6AHH_XN #VideoCommerce #AttentionEconomy #CustomerEngagement #eCommerce #Webinar
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🚀 We’re hiring at StoryStream! 🚀 Are you a creative and driven digital marketer ready to take the next step in your career? We’re looking for a Digital Marketing Executive to join our marketing team at StoryStream, the platform transforming eCommerce with immersive social shopping experiences. In this role, you will: 👉 Develop and execute digital marketing campaigns that promote StoryStream’s cutting-edge AI-powered platform to eCommerce brands and retailers. 👉 Create compelling content for blogs, email campaigns, and social media posts that engage our target audience and showcase the value of our platform. 👉 Support marketing efforts around webinars, events, and new product launches to increase brand visibility and drive lead generation. 📍 Location: Brighton, with 1 day per week in London (expenses paid) 💼 Salary: £30,000 per annum 🛠 Experience: 1-2 years in a similar role, experience with HubSpot and WordPress is a plus! This is a unique chance to be part of a fast-growing SaaS company that’s helping global brands win attention and inspire sales. If this sounds like you, apply today or share with someone who would be a great fit! ⭐️ Read the full job description and apply here: https://lnkd.in/ezM_JGXN
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📹 Video Commerce is Shaping the Future of eCommerce! In today’s attention economy, capturing and holding customer interest is more challenging than ever. Traditional eCommerce often falls short, but video commerce brings the engagement of social media to your site—keeping customers intrigued and inspiring them to buy. From shoppable stories to live video shopping, video commerce lets you create immersive, interactive experiences that turn browsing into buying. And the results are clear: video can boost conversion rates by up to 80% and reduce bounce rates by 20%! 🌐 Read our latest blog to discover why video commerce is the next big trend, and learn how you can transform your strategy to drive deeper engagement and increase sales. 📈 🔗 Check out the full blog here: https://lnkd.in/eP-zMvbN #VideoCommerce #SocialShopping #eCommerceTrends #CustomerEngagement #StoryStream #ShoppableVideo #LiveShopping
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🚗✨ In today’s digital world, capturing the attention of a social media-driven audience is key. CUPRA UK wanted to create an engaging online experience that would connect with this audience. By teaming up with StoryStream, CUPRA UK introduced a social-style discovery tool that boosts brand visibility while fitting perfectly into their website. 🛠 Problem: CUPRA UK wanted to amplify its brand's appeal to a more social media-driven audience. They needed a solution that felt native to their website, enhanced brand visibility without dominating the page, and provided an engaging, seamless shopping experience. ✨ Solution: StoryStream introduced 'Stories,' a cutting-edge social-shopping experience designed to elevate product discoverability through engaging, relevant, short-form content split into categories in ’story’ style roundels. StoryStream works with CUPRA UK to boost brand visibility and create an experience that feels as intuitive and engaging as the social apps their audience loves. The result is an attention-grabbing, next-generation content experience native to CUPRA UK's website.
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✨ We had a fantastic time at The Retail Hive’s CX & Data Exchange, connecting with eCommerce leaders to explore how social commerce is transforming retail. Our roundtable, “Interactive Shopping: Enhancing Retail with Social Commerce,” sparked insightful discussions on: ➡️ Using AI to align UGC with brand voice ➡️ The role of social commerce as a brand tool vs. sales driver ➡️ Making sites “sticky” for social traffic and measuring engagement Feedback from attendees was positive, and we felt the same: 🤩 "Beautifully curated event with superb attendees." 🤩 "An intimate, valuable networking experience – the best I’ve attended this year." If we missed you or you’d like to discuss these insights further, let’s connect! #RetailHive #CXExchange #StoryStream #SocialCommerce #CustomerExperience #AI
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What an incredible few days at IRX's Digital Commerce Expo last week! 🎉 Thank you to everyone who stopped by our stand to connect, and thanks to the StoryStream team for their enthusiasm across the 2 days: Clover Kennard, Simon Power, Ijaz Bhattee and Gary Squires. A special highlight was our CEO, Alex Vaidya, on the panel “Steps to Improve and Grow Your Digital Presence”. The discussion was packed with insights on leveraging AI-driven content strategies to create more personalised, immersive shopping experiences that engage customers and drive growth. 💡 If we missed you or you'd like to continue the conversation, we’d love to connect! Our team is here to discuss how you can win attention, inspire sales, and seamlessly blend social content with your eCommerce site. 📲 #DigitalCommerceExpo #StoryStream #SocialCommerce #CustomerExperience #AI #eCommerceInnovation