The STA Group

🎯 All The Essential Sportstech News Right Here 🎯 🇫🇷 The STA Leader: All Kicking Off 🇫🇷 🤳 Genius Sports Launches Trends Tool On X 📲 🎮 International Olympic Committee – IOC And Visa Build Olympic Roblox Experience 🎮 💡 Atlanta To Welcome New Immersive Sports Venue 💡 🏀 Reddit Seals Major League Sports Content Partnerships 🏈 ⚽ AC Milan Engage Kraft Analytics Group For Data Play ⚽ 💷 Luscid Lands Seed Funding Support 💷 George Smith Tom Washington Damien Gillman Harry Coe Frank Dalleres Tania V. Moreno Josh Linforth Monique Pintarelli Anne-Sophie Voumard Brian P. McGowan Jeb Terry shaul kuba Paul Hunt Guy Martin Trina Singian 💼 And take a look at our jobs board for hundreds of exciting opportunities from right across the sports tech sector… If you have a tech-related announcement you would like to be featured in the next Access Innovation Newsletter, send it to us at [email protected] #sports #technology #olympics #paris2024 #fandata #investment #careers #sporttech #sportstech

👇 All The Essential #Sportstech News Right Here 👇 🎾 ATP Launches AI-Powered Social Abuse Safeguard 🎾 💫 TGI Sport To Acquire Virtual Ad Tech Leader Supponor 💫 🎮 IOC Confirms Saudi Hosting Deal for Esports 🇸🇦 📹 OBS Aims For New Heights At Paris 2024 🤳 ⚾ Major League Baseball To Trial Automated Strikes ⚾ 💰 Infinite Reality Raises Funds And Buys Landvault 💰 💼 And take a look at some great career opportunities with the National Hockey League (NHL), the National Basketball Association (NBA), FanDuel, Nike and Electronic Arts (EA)… Melissa Ward Tom Bullock Matthew Sutton Izabela Wojtas David Patton If you have a tech-related announcement you would like to be featured in the next Access Innovation Newsletter, send it to us at [email protected] #sports #tech #innovation #olympics #tennis #ai #baseball #broadcast #digital #careers #investment #sportsbiz 

⚡Missed Yesterday’s Access Innovation Newsletter? NASCAR’s Electric Car Prototype Reveal is This Week’s Highlight!⚡ NASCAR has provided fans with a preview of its electric future as it aims for net-zero operating emissions by 2035. The ABB NASCAR EV Prototype, developed in collaboration with Chevrolet, Ford Motor Company, and Toyota Motor Corporation, boasts a peak power output of 1,000kW. It was unveiled to the public ahead of the Chicago Street Race. Nick Rend Tim Clark Ralph Donati Eric Nyquist Marc Mustard Lorenza Fedele Rory Smith Pierpaolo Di Stefano Craig Windsor Jose Ignacio Monrabal Emma Shaw Check out the other stories featured this week 👇👇👇 #sports #tech #sustainability #innovation

📣 All The Essential Sportstech News Right Here 📣 ⚽ Cosm Uses Copa As Immersive Tech Showcase ⚽ ⚡ NASCAR Unveils Electric Car Prototype ⚡ 🏌♂️ TMRW Sports Allies With IGF To Grow Golf 🏌♀️ 💡 Notre Dame Joins Comcast NBCUniversal Innovation Drive 🏈 🤝 Cortex Launches Sports Marketing Offer 📈 💍 ŌURA Debuts AI-Powered Wellness Advisor 🧠 💼 Plus: check out great new sports tech roles at Capgemini, DataAnnotation, TaylorMade Golf Company, Electronic Arts (EA) and Atos… Jeb Terry Chris Shigas Nick Rend Eric Nyquist Helen Nicholls Aidan Cooney Will McIntosh Peter Bevacqua If you have a tech-related announcement you would like to be featured in the next Access Innovation Newsletter, send it to us at [email protected] #sportstech #technology #innovation #careers #motorsport #nascar #immersive #marketing #wearables

In case you missed this yesterday…. Sign up to receive Access Innovation, direct to your inbox, every Thursday.

🔥 All The Essential #Sportstech News Right Here 🔥 🏃♂️ Feldspar Lays Out World's First Smart Track 🏃♀️ 🎾 Wimbledon Serves Up eChamps With TopSpin 2K25 🎾 💵 LEAD Sports Welcomes Investment Partner 📈 🤳 Dizplai Buys PickGuru Gaming Platform 📲 🎙 NBC Brings In AI Broadcast Legend For Paris 2024 🎙 👨💻 Join The Conversation: The Sports Technology Review 2024 👩💻 💼 And take a look at our jobs board for all the latest global vacancies from leading brands, prestigious leagues and teams, and pioneering companies right across the industry. If you have a tech-related announcement you would like to be featured in the next Access Innovation Newsletter, send it to us at [email protected] Nardia M. Milos Belcevic Giuliano Antonucci Tom Greene Rory McEvoy Charlie Johnston James Brown Aron Jacobs Christoph Sonnen Grace Wilson Ed Abis Karl Kathuria Peter Cassidy Kirsty Mitchell John Rhodes Kiran Sembi Kar Paik Soon #sportstech #innovation #ai #careers #athletics #tennis #esports #fanengagement #investment

💪👏👏👏 #STAHOF #OnlyfortheInnovative #sport #tech #sportstech #innovation #broadcast

𝐓𝐡𝐞 𝐕𝐢𝐫𝐭𝐮𝐚𝐥 𝐅𝐫𝐨𝐧𝐭 𝐑𝐨𝐰: 𝐀𝐈’𝐬 𝐑𝐨𝐥𝐞 𝐢𝐧 𝐭𝐡𝐞 𝐄𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 𝐨𝐟 𝐋𝐢𝐯𝐞 𝐒𝐩𝐨𝐫𝐭 𝐚𝐧𝐝 𝐄𝐧𝐭𝐞𝐫𝐭𝐚𝐢𝐧𝐦𝐞𝐧𝐭 AI probably influences more discussions – in every sense – than any other topic currently. While The Sports Technology Annual Review is written by real experts from scratch, the subject emerged on numerous occasions. Foremost in these was HOK’s chapter on AI’s impact on sport and entertainment. Here’s just a small part of what the award-winning HOK sports team shared… 1. AI-Driven Personalization and Customization: AI technologies in commentary and tailored highlights, enhances fan engagement via highly customized content. 2. Authenticity: The rise of generative AI tools capable of creating photorealistic and lifelike content raises concerns about authenticity. As fake content becomes more prevalent, the demand for genuine, live experiences is expected to increase, as people seek authenticity in an increasingly digital world. 3. Hybrid Events and the Role of Physical Venues: while powerful, digital and AI-enhanced experiences cannot fully replace live events in physical venues. This gives rise to hybrid events that combine in-person and virtual experiences, such as Abba Voyage. These offer accessibility while maintaining the essential collective energy of live participation. You can still download The Review, for free, here https://shorturl.at/Rowys and if you would like to explore contributing in 2024, please contact Tanya Power Kirsty Mitchell John Rhodes Carlos Delabarrera Stephanie Miller Annie Merrill #sports #livesports #sportstechnology #ai

👟 𝗔𝗰𝗰𝗲𝘀𝘀 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗙𝗲𝗮𝘁𝘂𝗿𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸: 𝗡𝗶𝗸𝗲 𝗮𝗻𝗱 𝗛𝘆𝗽𝗲𝗿𝗶𝗰𝗲'𝘀 𝗧𝗲𝗰𝗵-𝗘𝗻𝗮𝗯𝗹𝗲𝗱 𝗚𝗲𝗮𝗿 👟 Nike and 2024 Sports Technology Awards shortlistee Hyperice have teamed up to launch the Hyperboots and Hypersphere Vest. These tech-enhanced products are designed to improve muscle readiness and recovery time through advanced vibration therapy, boosting blood flow and reducing muscle stiffness. Discover more about this in our weekly Access Innovation Newsletter👇👇👇 Tobie Hatfield Chris Vacca Tyler Piumbroeck Robby Marshall Andres Gimeno Saldaña Michael Ricatto Alex Reinhard Steph Smith Jason Hussain #sports #tech #innovation #wearables

💡 All The Essential #Sportstech News Right Here 💡 🏌♂️ Woods-McIlroy Golf Venture Gets $500m Valuation 💵 🚀 FIFA Launches Rocket League Esports Event 🎮 👟 Nike Pairs With Hyperice On Wearable Range 🎽 🏀 Quintar Brings XR To NBA's Atlanta Hawks 🏀 💰 Quidich Secures Centre Court Capital Backing 🏏 📲 Cisco Returns To Olympic Arena For LA28 📲 🤝 Plus: the National Basketball Association (NBA), ŌURA, Fanatics, Live Nation Entertainment and FanDuel are all hiring for sports tech roles... If you have a tech-related announcement you would like to be featured in the next Access Innovation Newsletter, send it to us at [email protected] Jack Rubin Jim Huether, MBA Andres Gimeno Saldaña Caroline Jarmoc Michael Ricatto Dan Canina Mustafa Ghouse Rahat Kulshreshtha Shreenath Pillai Jaskaran Singh Bakshi Neil Gokhale Vaibhavi Deshmukh #sportstech #investment #innovation #golf #esports #football #performance #olympics #wearables #ideas