Rochester PR Group

Rochester PR Group

Public Relations and Communications Services

London, London 754 followers

Specialists in market entry PR; we help home grown and international companies and their brands succeed in the UK.

About us

Rochester PR Group are specialists in market entry PR. We support clients, home grown and international brands, to successfully launch in the UK. Our clients are ambitious and entrepreneurial who value our advice and assistance helping their business establish and grow whether they require b2b, b2c or corporate PR support. Our sector experience is extremely broad and includes food and drink, retail, restaurant, not for profit, education, fashion, financial services, charity, tech, government and professional services. What drives us is creating that initial buzz or network for market entry clients, delivering engaging campaigns with real impact and ensuring successful, long-term reputation management. We work equally well on projects and long term campaigns. Our longest standing client relationship dates back to 1997, underlining how we continue adding value long after the initial market entry phase has been completed. We are totally focussed on ensuring our PR and communications support the commercial objectives of our clients, helping their businesses thrive. The Rochester team works hard to get to know your business, to understand your challenges, your customers, your brand and your vision. Recent clients, aside from the UK of course, have come from Africa, Belgium, China, Denmark, Finland, Germany, India, Israel, Italy, New Zealand, Spain, Taiwan and the US. We offer a broad range of services to our clients including all those you would expect from a leading PR consultancy as well as some which only a company new to the UK might require: Media relations Social media management Stakeholder engagement Messaging development Crisis and issues management Event management Copywriting Follow up on Twitter: @RochesterPR

Website
http://www.rochesterprgroup.com
Industry
Public Relations and Communications Services
Company size
11-50 employees
Headquarters
London, London
Type
Privately Held
Founded
2011
Specialties
New to PR, PR, Marketing, Content creation, Start ups, Tech, Food & Drink, and Social media

Locations

Employees at Rochester PR Group

Updates

  • View organization page for Rochester PR Group, graphic

    754 followers

    Really enjoying working with the team at Bruin and looking forward to what's to come in the future. #medtech #partnership #pr

    View organization page for Bruin Biometrics, LLC, graphic

    2,674 followers

    It’s been a very exciting first half of 2024 with some big milestones reached! As always, great to have the support of Rochester PR Group with whom we’ve worked with for several years helping to communicate our key messages and securing meaningful coverage. Read Kate Hancock’s interview with Innovations in Pharmaceutical Technology, on how medical devices should be designed with an awareness of the challenges of a specific disease as well as an awareness of equality here: https://lnkd.in/eeRuNkUt

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  • View organization page for Rochester PR Group, graphic

    754 followers

    🚀 Be Show Ready with Our Free Webinar! 🚀 Are you eyeing up the UK market or gearing up for an upcoming food and drink trade show? Join us for an exclusive webinar designed to kickstart your journey towards trade show success. 🌟 Date: 3rd September 🌟 Time: 4pm BST 🌟 Register Here: https://lnkd.in/eTaR7kAb In partnership with HRA Global FMCG Consulting & Market Research, this one-hour session is tailored for food & drink exporters, offering invaluable insights and practical tips to help you ahead of upcoming trade shows or to understand how the UK market operates. What We’ll Cover: ➡ Pre-event Research: From buyers to competitors, get the edge with detailed preparation. ➡ Complete Your Profile: Make sure attendees know you’re coming. ➡ Effective Pitching: Craft pitches that captivate and engage. ➡ Networking Tips: Build meaningful connections and partnerships. Don't miss this opportunity to benefit from our combined expertise and implement actionable tips to enhance your journey to the UK market. 📢 Note: This webinar is exclusively for food and drink brands. A company email address is required for registration. We hope to see you there! #Webinar #TradeShowSuccess #FoodAndDrinkExporters #HRAglobal #RochesterPRGroup

    Welcome! You are invited to join a webinar: Free Webinar. After registering, you will receive a confirmation email about joining the webinar.

    Welcome! You are invited to join a webinar: Free Webinar. After registering, you will receive a confirmation email about joining the webinar.

    us06web.zoom.us

  • View organization page for Rochester PR Group, graphic

    754 followers

    🚀Highlights of London Tech Week for us so far: Great to have two of our clients talking about their experiences of launching into the UK market at Department for Business and Trade event ‘Scaling your business from the UK’. Alan Dormer from Opturion told his story about Opturion’s work in Chile which certainly resonated with the LATAM delegation. Jim Gastle, P. Eng from Terrifio - Virtual Patent Marking Platform combined a pitch to the audience about protecting their IP when going into the US via Virtual patent marking with a ringing endorsement of our years working together. They’re now heading off to Australia and Canada respectively. Thanks to Elizabeth Varley and Tony Hughes where our MD Joanna Dodd spoke about networking and benefits of PR profile when launching in the UK. Today we’re visiting Olympia to meet up with a few more friends and new contacts. Get in touch if you want to grab a coffee! #ltw2024 #networking #olympia #speaking

  • View organization page for Rochester PR Group, graphic

    754 followers

    Thansk for having us, we are really looking forward to discussing how PR can support when launching into the UK market.

    View organization page for Goodwille., graphic

    3,163 followers

    Are you a new UK business looking to learn about all things PR? Join our 30 minute seminar hosted by Managing Director of Rochester PR Group, Joanna Dodd and hosted by Goodwille.’s Marketing Manager James S., discussing the importance of PR and how to go about it as a new company in the UK: 📅19th June at 10am PR & The Basics The right time to consider PR Variances between markets Trends and value within online & print PR Earned coverage vs Paid coverage Tips & Tricks on publications Finding Your Story What is going to get picked up? What is interesting? Who do you target? Structural and format expectations Success stories Q&A Come with questions! We will be answering these at the end. ➡️Join here: https://lnkd.in/eSDXADZ4

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  • View organization page for Rochester PR Group, graphic

    754 followers

    🚀 Calling all tech brands looking to enter the UK market! Join us for an informative event, "How to Land and Grow your Tech business in the UK with DBT and specialist market entry partners" on 11th June from 2-3pm as part of #LondonTechWeek2024. This event, organised in collaboration with the Department for Business and Trade, Burges Salmon LLP, and The JMB Partnership, will provide you with essential insights and support for your UK market launch. Our session is part of the "Scaling your business from the UK" event, hosted by the UK’s Department for Business and Trade (DBT) at London’s iconic The Kia Oval - Surrey County Cricket Club. Gain insights into future tech trends, how to build a unicorn in the UK, raise investment, and build your brand to become part of the UK’s vibrant technology community. Our session includes: 🎤 Caroline Malone, Head of Technology, Sector Advisory Services at the Department for Business and Trade, who be chairing the event. 🎤 James Blakemore, an expert from The JMB Partnership, will share invaluable advice on securing crucial initial sales, drawing on his extensive experience assisting international companies. 🎤Burges Salmon LLP, will shed light on critical corporate legal considerations and choices for entering the #UKmarket. 🎤 Joanna Dodd, our MD, will offer insights on effective PR and marketing strategies to help you stand out in the competitive #UKmarket. This session is specifically tailored for tech businesses, seeking to establish and thrive in the UK. By attending, you'll gain access to invaluable insights, first-hand experiences, and practical strategies from industry specialists. To learn more about the event and secure your spot, please visit: https://lnkd.in/ejXZhJ8s 📅 Places are limited and issued on a first-come, first-served basis. Register your interest via the link above and we will confirm your place by 6th June. Don't miss this opportunity to accelerate your growth in the UK market! #LondonTechWeek2024 #TechGrowthUK #UKmarket #TechTrends #BusinessSupport #ScalingYourBusiness #Investment #BrandBuilding #Unicorns

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  • View organization page for Rochester PR Group, graphic

    754 followers

    With London Tech Week fast approaching and attracting international brands eager to explore the opportunities in the UK, Brent Hoberman’s article in today’s The Times provides compelling insights into Britain's rapidly evolving tech landscape. Don’t know which is stronger comment or article! Here's a summary of the key takeaways from Brent's piece: 🖊 Wayve's Funding Round: The recent funding round secured by Wayve has can propel the UK into a leading position in AI and cutting-edge technology. 🖊 Significance of the Deal: This landmark deal, the largest AI venture round in Europe, highlights how Britain can capitalise on its strengths in emerging industries like AI, robotics, quantum computing, defence technology, and biotech. 🖊 The Role of the London/Cambridge Base and other Geographic clusters : Wayve’s success is partly attributed to its London/Cambridge base, which provides access to a supportive tech ecosystem, skilled talent, and an advantageous regulatory environment. Other geographic clusters, like King's Cross (home to the Francis Crick Institute, Wayve, and Google DeepMind), create a fertile ground for collaboration and knowledge sharing. 🖊 Supportive Universities: The UK's vibrant tech ecosystem is bolstered by world-class universities that foster innovation. Both Wayve and Onfido emerged from such environments, with Cambridge and Oxford, respectively. 🖊 Partnerships are key: Partnerships between established corporations and start-ups are key. And Brent says we should find ways to make it easier to forge these connections.  🖊 As he summarises: “I hope that Wayve acts as a beacon to other international founders, to show how a once contrarian approach can attract the world’s best brains and capital, and how the UK can focus on technology opportunities and encourage broader entrepreneurship across the country to drive more growth”. We agree - there is tremendous opportunity for international businesses in the UK market, with its thriving tech ecosystem, government support, and corporate partnerships. Watch this space for our upcoming event during London Tech Week with partners Department for Business and Trade, The JMB Partnership and Burges Salmon LLP, where we will help companies understand and seize the opportunities available in the UK market. To read the article in full: https://lnkd.in/edfBRpXB #LondonTechWeek #GlobalBusinessOpportunities

    It’s time for Britain to take the lead in industries of tomorrow

    It’s time for Britain to take the lead in industries of tomorrow

    thetimes.co.uk

  • View organization page for Rochester PR Group, graphic

    754 followers

    Times change, markets evolve, but one principle remains steadfast: to make a tangible impact, particularly in the bustling UK market, your startup must speak up and stand out. We’ve heard the “don’t bother” argument for many years but we disagree. Our MD, Joanna Dodd penned a piece focused on how to ensure your start up is getting noticed in the UK which was featured in Startups Magazine Survival Guide 2023-24. Titled "PR-ing Your Startup: Why You Should and What You Can Do," the article is a testament to the enduring power of PR in the dynamic world of startups. Joanna navigates through the essentials of crafting a narrative that resonates in a market where media attention is crucial. She emphasises that even as the digital age transforms the how of communication, the fundamental why remains unaltered: to connect, engage, and leave an indelible mark on your audience. Explore Joanna's insights for enduring strategies that can help your startup's voice rise above the noise. If you’re wanting to find out more information about how we can support your business, please do get in touch. #TimelessPR #StartupImpact #UKMarket

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  • View organization page for Rochester PR Group, graphic

    754 followers

    Check out the latest article on our website focused on how family owned businesses can thrive in the UK market. Penned by a close friend of the agency Anita Brightley-Hodges, the article explores the economic impact, the community, the legacy of lfamily run businesses and the agility of working with family. Head to the link below to find out more and do not hestiate to get in touch with any questions on how PR can support your business. 🚀

    View profile for Joanna Dodd, graphic

    Managing Director, Rochester PR Group - PR and marcomms specialist, helping brands and companies launch in the UK

    I am delighted to share a thought-provoking piece authored by a great friend and an absolute expert in family business dynamics, Anita Brightley-Hodges. The article delves into the UK as a hub of entrepreneurship - from family owned businesses. With an environment that values trust, integrity, and long-term relationships, international brands can learn from this perspective and the value of leveraging local networks and resources. I also want to give a shout out to the beautiful jewellery company Irene & Jenny that Anita has founded with her daughter Amalia Brightley-Gillott – really worth checking out. The article, "Family and Business - a winning combination?” outlines the following topics: Economic Impact: UK's family-run businesses significantly bolster the economy, with 4.8 million firms employing 13.9 million people and contributing £575 billion. Community and Need: Originating from community needs or personal experiences, these businesses are deeply embedded in and committed to their local environments. Future-focused: Family businesses prioritise long-term sustainability and legacy, focusing on decisions that benefit future generations over immediate gains. Innovative and Agile: They are nimble and innovative, quickly adapting to market changes and implementing new ideas to stay competitive and relevant. If you’re interested in reading more, please head over to Rochester PR Group website and find the piece here: https://lnkd.in/ekWhwPNC #FamilyBusiness #Entrepreneurship #CommunityImpact #Rochester

    Family and business | The UK Opportunity | Rochester PR

    Family and business | The UK Opportunity | Rochester PR

    https://www.rochesterprgroup.com

  • View organization page for Rochester PR Group, graphic

    754 followers

    Thanks to Simon Sprince and Tony Hughes for including us as one of your partners. For any companies thinking about entering the UK market, please do get in touch, we'd be more than happy to have a chat. 🚀

    View organization page for Locate Markets, graphic

    189 followers

    It’s time for another Locate Markets Partner Profile, with the experienced Joanna Dodd of Rochester PR Group, talking us through using Marketing to build networks and sales in UK as well as pushing out UK localised messaging. Working with the team, means you’re receiving specialist advice for market entry, ensuring your business is as successful as possible, as early as possible when entering the UK market. As is often mentioned in our discussions with partners, Joanna shares that your business must have the right messaging for the new market, to work out who you need to say that message to, but very importantly, the tactics and avenues to consider to make this is achievable. For more on marketing alignment, localisation and networking, feel free to watch our own Simon Sprince & Tony Hughes, catching up with Joanna. If you’re looking to expand your company into the UK Market, follow us and visit our website https://lnkd.in/e_mGADPV #LocateLondon #BusinessSuccess #businesstranslation #brandalignment #UKMarket #partnerspotlight #PR #UKMarket #Businessrelocation #Marketinsights #Fintech #Medtech #ecommerce #ai #Data #Pharmaandbio #Advertising #Digital #Software #businessexpansion #internationalexpansion #Branding

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