Oystercatchers

The Oystercatchers Awards 2024 are now open for entry! 🎉 We are thrilled to announce that the Oystercatchers Awards are back for 2024 and are bigger than ever! These awards celebrate excellence in brand and agency partnerships, recognising agencies for their impact on business growth and ability to foster successful client relationships. New for this year, we have 12 categories to enter, including three brand new awards, highlighting the exceptional work of agencies and their new business and marketing teams. Our stellar judging panel, featuring senior marketers from global brands, are ready to judge your work and reward your successes - to find out more, meet the judges and start your entry click here: https://lnkd.in/eYFnbrzq P.S: If you're an Oystercatchers Club Members, all categories are free to enter. Don’t miss out on this incredible opportunity to showcase your agency’s achievements! #OystercatchersAwards24 #ClientAgencyPartnerships

Thank you to all our agency partners for joining us for one of our busiest X-series events yet! Moderated by Club Manager Ludo Graham, Oystercatchers' Rebecca McKinlay and Micky Denehy explored the secrets behind creating winning client chemistry. They shared valuable insights on how they prepare for these sessions, including the standout qualities of successful agencies, how agencies can maintain momentum after a chemistry session, and their approaches to handling unexpected challenges on the spot. What a great session! #OystercatchersClub #XSeries #CreatingWinningChemistry

SOLD OUT! 🎟 We're really looking forward to sitting down tomorrow with Rebecca McKinlay and our longstanding Oystercatchers training lead and consultant Micky Denehy to discuss how to Create Winning Chemistry, the next instalment in our X-Series sessions - devised to help inspire and educate junior and mid-level agency talent.   They'll be sharing the secrets of what makes for a successful chemistry session, how to build rapport with your prospects, reading and responding to your audience, and how to stand out and remain memorable.   It's been brilliant to see the appetite for this session, and we are now sold out!   If you're interested in joining the next of these sessions later in the year, drop Ludo Graham a message to find out more about The Oystercatchers Club, which grants agencies exclusive access to our X-Series events, and much more. #OystercatchersClub #ClientAgencyPartnerships #CreatingWinningChemistry #OystercatchersXSeries

The Very Group have chosen Zenith UK as their media agency of record. We are proud to have been part of this process and extend our congratulations to both teams. Can't wait to see the great work that will result from this exciting partnership. #Oystercatchers #ClientAgencyPartnership #MediaAgency

🌟 Exciting News at Oystercatchers! We are delighted to announce that Rebecca McKinlay has been named Managing Director of Oystercatchers on a permanent basis. Under Becky's leadership, we will continue to deliver our market-leading Agency Search and Selection, operational excellence, ways of working consultancy, training, in addition to enhancing our Oystercatchers Club offering. As we approach 2025 and beyond, stay tuned for new Oystercatchers services and products. Commenting on her appointment, Becky said, "Oystercatchers' reputation has been built over many years from the core foundations of integrity, transparency, and promoting best practice - what an incredible legacy. I look forward to working with the team and the wider Xeim network to deliver exceptional value to our clients, in our pursuit of progress for the wider industry and in our commitment to championing best practice.” You can read more below and in the meantime, please join us in congratulating Becky in the comments! #Oystercatchers #ClientAgencyPartnerships #AcceleratingMarketingPerformance

Rebecca McKinlay, Interim Managing Director at Oystercatchers, shares her reflections on an insightful week at Cannes Lions International Festival of Creativity, highlighting the key trends and evolving dynamics of the festival. While these developments suggest a promising future for our industry, Becky emphasises the importance of going beyond just a festival of celebration, advocating for a shift towards collaboration to fully harness these insights and positively shape the future of advertising. Click below to read 3 key trends from Cannes this year and learn how the industry can capitalise on these shifts. #CannesLions #ClientAgencyPartnerships #AdvertisingTrends

It's nearly time... The Oystercatchers Awards will soon be opening for entry this year, ready to celebrate and recognise how the best agencies are working with their clients. The hard work has already begun - we've assembled a top-tier squad of judges, featuring senior marketers from Warner Music, Barclays, Innocent, Financial Times, Three, Investec, City Fibre, Chelsea FC, and more. Are you a marketing director, CMO, or similar? We are looking for one or two more elite marketers to complete our judging panel! As a brand, judging at the Oystercatchers Awards allows you to discover top agency talent without the pressure of a pitch, gain insights into how agencies across the landscape are driving brand success, and enjoy valuable networking opportunities with your peers. Interested? Get in touch with Andy Bargery to find out more! #OystercatchersAwards24 #ClientAgencyPartnerships #MarketingLeaders

‘The importance of the human in the loop’ and the increasing relevance of critical-thinking skills for marketers as the impact and reliance on AI grows. The ability to objectively analyse and assess the output of AI by asking; ‘does this give me the answer I need?’, and ‘is it right? ensuring decisions are well-informed, combined with softer skills of empathy and strong interpersonal skills enable us to understand the benefits and impact of our decisions. Pressing themes from today’s VML ‘Cannden Beach’ event. VML Jim Dyer Alex Thurgood Naji El-Arifi Oystercatchers

It's been one month since our panel at Advertising Week Europe where we discussed how to build a media strategy with global and local impact🌎 If you missed it, we've summarised the session here: https://bit.ly/3VJtbdX You can also watch David Black, Rebecca McKinlay, Dominic Traynor and Thomas Byrne in action here: https://bit.ly/3yY5NQR #MediaStrategy #InternationalGrowth #AI

As the Euros kick off tomorrow, our team has curated their favourite must-see ads from our Club Member agencies. From funny and inspiring to awareness-raising and innovative, click below for a round-up of the latest creative campaigns and gain exclusive insights from across the agency landscape ahead of 2024's summer of sport. #Oystercatchers #Euros2024 #ClientAgencyPartnerships Featuring Neverland Creative, Saatchi & Saatchi and BBH London