And we're live! 🎙 Our first episode of #eComInsights is now available on all major podcast platforms 🎉 Get to know Matt Anderson and Rael Cline as they take a deep dive into the dynamic world of e-commerce. In this episode they explore the value of customer lifetime value (#LTV) and how it can inform strategy for events like #PrimeDay and #BlackFriday. They also discuss the struggles that clients face in e-commerce today. Not to be missed! Find out more 👉 https://lnkd.in/dHf7mUQF #podcast #marketplaces #amazon #amazonagency #ecommerce #ebay #tiktokshop #onlinemarketplaces #multichannel
Optimizon Group
Internet Marketplace Platforms
London, England 1,780 followers
Optimizon: Elevating your Marketplace (Amazon, TikTok, eBay, B&Q) game! 📈 Experts in data-driven e-commerce strategies
About us
Empowering businesses to conquer Amazon and beyond! At Optimizon, we specialise in leveraging the power of Amazon and other digital marketplace platforms to drive unparalleled success for our clients. Through data-driven strategies and in-depth market analysis, we equip brands with the tools they need to thrive in the competitive e-commerce landscape. Here's what we offer: 🛒 Amazon/marketplace Optimization: We excel in maximizing sales and visibility on the world's largest online marketplaces, ensuring your products stand out from the crowd. 📈 Data-Driven Insights: Our advanced analytics provide actionable insights into consumer behaviour and market trends, empowering you to make informed decisions that drive growth. 💼 Tailored Solutions: Whether you're a brand looking to launch on Amazon or an established seller seeking to scale your operations, we tailor our solutions to meet your unique needs. 🔍 Market Domination: Stay ahead of the curve with our comprehensive understanding of Amazon's algorithms and best practices, positioning your brand for long-term success. We deliver results... - £56m in sales over the last 12 months up 27% on Amazon alone - 60 years' experience between our founders - $1.35b worth of sales for Nozzle clients - £11m annual advertising spend - 25 active global marketplaces - 71.2% NPS score (world-class 70 ) If you're ready to dominate Amazon, TikTok, B&Q, eBay and Walmart to propel your business to new heights, Optimizon is here to help you succeed. Let's partner together and achieve your e-commerce goals!
- Website
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http://www.optimizon.co.uk
External link for Optimizon Group
- Industry
- Internet Marketplace Platforms
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Amazon, A Brand Content, Amazon Seller , Amazon Vendor, Paid Advertising, E-Commerce, Marketing, Advertising, Social Media, Ebay advertising, Amazon FBA, Amazon Brand Management, Ebay Brand Management, Amazon brand consultancy, Amazon partner agency, Optimizon Agency Amazon, Amazon Agency UK, strategy, and data led ecommerce
Locations
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Primary
Maguire Street
The Clove Building
London, England SE1 2NQ, GB
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Kembrey Park
Swindon, England SN2 8, GB
Employees at Optimizon Group
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Matt Anderson
Chief Strategy Officer - 'Data Led E-commerce across the Digital Shelf' & Opti-Profit Model founder - marketplace amp Co-Founder (exit) - Public…
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Gareth Lloyd-Jones
Chief Revenue Officer | Marketplaces | Retail Media | Amazon Ads | Live Stream selling | Walmart | CRO
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Rael Cline
I help brands understand their customers on Amazon.
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Mel Henson
Sales-boosting copy for retail websites, ads, catalogues & Amazon listings
Updates
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Sira and Kieran discuss #sustainable brands and the power of shopping better with Canopey. Recently launched, Canopey is a platform for sustainable shopping, attracting customers who value strong brand identities. Watch the full Linnworks eCom Talks interview here: https://lnkd.in/ebJUwjbR #Marketplace #ShoppingOnline #Amazon #AmazonAgency #eComInsights #eComTalks
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Optimize Your Brand Identity: Selling Across Multiple Platforms. Watch Rael and Kieran discuss the importance of giving your brand a proper shot, especially if you aim to sell across multiple platforms and major marketplaces while preserving your brand identity. Catch the full interview here https://lnkd.in/ee6pAcfX #mutlichannel #ecommerce #marketplaces #sellingonline #amazon #ebay
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Ready to Dominate the B&Q Marketplace? 🚀 Whether you're a seasoned seller aiming to boost your sales or a newbie diving into online retail, our ultimate guide has got you covered! From applying to become a merchant to mastering returns, here’s everything you need to know to succeed on this dynamic platform. 🌟 ✏ Apply to Become a Merchant: Fill out a simple form, undergo a thorough review, and get ready to sell. 💰 Costs to Keep in Mind: Subscription fees, sales commissions, and shipping responsibilities. 📦 Publish Products: Get your items in front of millions of potential buyers. 📈 Optimise Product Detail Pages: Craft compelling titles, utilise high-quality images and videos. ✂ Leverage Marketplace Promotions: Tap into B&Q’s promotion calendar and set up offers. 📣 In-Platform Advertising: Use sponsored listings and targeted ads to boost visibility. ⬅ Handle Returns Like a Pro: Offer prepaid labels, manage returns directly, and ensure customer satisfaction. For a deeper dive and actionable insights, check out our full blog post. Let’s make your e-commerce journey on B&Q Marketplace a smashing success! 🚀 https://lnkd.in/e-GuVMWS #Ecommerce #BQMarketplace #OnlineRetail #SalesStrategy #DigitalMarketing #Ecommercetips #BQ #marketplaces #multichannel #merchant
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Watch Rael and Kieran discuss why marketplaces are dominating ecommerce due to reduced friction and generous refund policies. We were delighted to host Linnworks at our annual eCom Insights event, where they engaged with various ecommerce experts for their eCom Talks series. Catch the full interview here https://lnkd.in/ee6pAcfX #eCommerce #Marketplaces #CustomerExperience #eComInsights #Linnworks #eComTalks #OnlineShopping #RetailTrends #RefundPolicies
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#PrimeDay may be over but how are you nurturing your new-to-brand shoppers to be long-term, loyal customers? In our #podcast, Rael Cline and Matt Anderson take a deep dive into customer lifetime value (#LTV) and how promo days can have a huge impact. Check out the full episode here 👉 https://lnkd.in/eqfTCe4R #eComInsights #CLV #Amazon #AmazonAgency #Marketplace #Ecommerce #Promotions #eBay
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Prime Day is done 😢 but what a spectacular couple of days it was! Our Ads team are exhausted but it was so worth it. Check out a handful of the awesome results we've seen over the two days 👇 Stat 4 may be very surprising to you all... Massive shout out to Robert McGovern and his team 👏 #PrimeDay #Amazon #AmazonAgency #ECommerce #Marketplaces #PrimeDay2024 #Advertising
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Watch Rael and Kieran explore how aligning traffic, conversion, and profitability metrics can guide your spending and highlight which SKUs to focus on. We were delighted to host Linnworks at our annual eCom Insights event, where they engaged with various ecommerce experts for their series, eCom Talks. Check out the full interview here. https://lnkd.in/ee6pAcfX #eCommerce #DataDriven #SKUManagement #Profitability #MarketingStrategy
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Did someone say #PrimeDay? The team are absolutely swamped and pushing hard for day 2 but we managed to get some numbers out of them. Check out the awesome results we've seen across our partners compared to last year 🤩 An average increase of 372% on just day 1! Keep up the great works guys 📈 #Amazon #AmazonAgency #PromotionStrategy #Marketplace #Ecommerce
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Exciting Times for Fashion on Amazon! 🚀 Amazon isn't just for books and gadgets anymore. It's rapidly becoming a fashion powerhouse, and you should be paying attention! 🌟 Curious about how to tap into this growing market? Our latest blog dives deep into setting up your Amazon Fashion account, optimising listings, and leveraging powerful marketing strategies. Ready to take your fashion brand to the next level? Click the link below to read the full article and get started! 🔗✨ 👉 https://lnkd.in/ezFbE3Ga #AmazonFashion #ECommerce #FashionTech #AI #DigitalMarketing #OnlineRetail #Amazon #AmazonAgency #Marketplace
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