Our Amazon analytics software helps you understand your customers more deeply, and identify even bigger opportunities to grow your business. Acquired by the Optimizon Group.
External link for Nozzle (Acquired by the Optimizon Group)
London, London EC1V0LN, GB
Rael is at it again! Check out the full episode below 👇
#PrimeDay may be over but how are you nurturing your new-to-brand shoppers to be long-term, loyal customers? In our #podcast, Rael Cline and Matt Anderson take a deep dive into customer lifetime value (#LTV) and how promo days can have a huge impact. Check out the full episode here 👉 https://lnkd.in/eqfTCe4R #eComInsights #CLV #Amazon #AmazonAgency #Marketplace #Ecommerce #Promotions #eBay
The LTV King is back!
And we're live! 🎙 Our first episode of #eComInsights is now available on all major podcast platforms 🎉 Get to know Matt Anderson and Rael Cline as they take a deep dive into the dynamic world of e-commerce. In this episode they explore the value of customer lifetime value (#LTV) and how it can inform strategy for events like #PrimeDay and #BlackFriday. They also discuss the struggles that clients face in e-commerce today. Not to be missed! Find out more 👉 https://lnkd.in/dHf7mUQF #podcast #marketplaces #amazon #amazonagency #ecommerce #ebay #tiktokshop #onlinemarketplaces #multichannel
📈 New Blog: How to Optimize Your PPC Campaigns by Negative Targeting Low CTR Search Terms 📈 Struggling with high click costs and low-converting search terms in your PPC campaigns? You're not alone! Discover expert tips on optimizing your campaigns by negative targeting low CTR search terms. Learn how to reduce wasted ad spend and improve overall performance. 🌟 In this blog, we'll cover: 🔍 When to start negative targeting search terms 🚀 Strategies to optimize your campaigns for better performance 💡 Tips to reduce high click costs and boost conversions Don't miss out on these valuable insights to take your PPC campaigns to the next level! Read more now! 🔗 https://lnkd.in/eN-kNFEY #PPC #DigitalMarketing #AdOptimization #eCommerce #MarketingTips #BlogPost #BusinessGrowth #ReduceAdSpend #nozzle #amazon #amazonadvertising #conversion #retailmedia #ecommercesolutions #advertising #paidsearch #adspend #topofsearch #adsstrategy
🚀 Download the SOP: Increase Your Amazon New-to-Brand Customers 🚀 Boost your NTB customer base with our FREE SOP! Learn how to leverage Nozzle, Helium10, & Amazon PPC for maximum growth. This SOP, crafted by our Amazon Growth Specialists, will help you: 🔍 Identify improvement areas & increase profitability 🎯 Develop strategies to attract new customers 📊 Monitor & track your marketing effectiveness Whether you're new or experienced in the Amazon game, this SOP is your key to next-level success. Download now! 🔗 https://lnkd.in/e9W686ey #AmazonSellers #eCommerceGrowth #FreeSOP #Nozzle #Helium10 #AmazonPPC #BusinessGrowth #MarketingStrategy #nozzle #amazon #amazonads #amazonbusiness #conversions #retailmedia #ecommercesoltions #ecommerce #paidsearch #conversions
Webinar alert 📣 We're being featured on AiHello's second GoAvance webinar of 2024 on Wed June 26th 7 PM CET / 1 PM EST “Boosting Net Profits on Amazon: Insider Tips and Techniques” 🎙️Topics: ▶️ Saif Elhager - PPC software as a tool for growth! ▶️ Andrew Morgans - Evaluating your metrics consistently is key to understanding where you can improve or optimize! ▶️ Rael Cline - How to use profit per customer (customer lifetime value) to increase net profits! ▶️ Jim Mann - How to drive 3-12% sales growth using your existing cash flow! ▶️ Christian Umbach - Shifting towards organic traffic lift & increasing RoAS! ▶️ Q&A 👉 Grab Your Spot Here: https://lnkd.in/dFAUA6zS #ecommerce #amazon #profit #aiforbusiness #ppc
📊 FREE Guide: How to Make Sense of Your Amazon Customer Data 📊 Unlock the power of your Amazon customer data with our comprehensive guide! 🚀 In this guide, you'll discover: 🔍 What customer data you can access on Amazon and its analytics features 🧠 The impact of advanced analytics engines, machine learning, and AI technology 💡 How to take actions based on insights 📈 How the correct use of data can transform your Amazon eCommerce strategy Get ready to elevate your Amazon game! Download now! 🔗 https://lnkd.in/eQDMciUc #eCommerce #AmazonSellers #DataAnalytics #MachineLearning #AI #BusinessGrowth #FreeGuide #amazonads #topofsearch #ecommerce #retailmedia #conversions #paidsearch #amazondata #amazonbusiness #amazon
Want to boost your Amazon cross-selling strategy? 📈 Discover how analyzing customer purchase journeys can reveal buying patterns, optimize product bundling, and improve PPC targeting. Dive into our blog for valuable insights! ⭐ https://lnkd.in/gXaK2F5C #AmazonSelling #CrossSelling #CustomerJourneyAnalysis #amazon #ecommerce #amazonbusiness #amazonfba #amazonsellertips #amazonus #sellingonamazon #ecommercesolutions
📢 Discover what customer retention on Amazon is and how to boost it. When customers stick with your brand, it shows they're satisfied with what you offer. Check out our latest blog post to find out more about how to foster loyalty and encourage repeat purchases to build lasting connections. #CustomerRetention #AmazonSelling #NewBlogPost #amazonstrategy #amazonseller #amazonbusiness #amazonfbaseller #amazonadvertising #amazonads #amazonus https://lnkd.in/ghQcVSwe
Chief Strategy Officer - 'Data Led E-commerce across the Digital Shelf' & Opti-Profit Model founder - marketplace amp Co-Founder (exit) - Public Speaker * & PodCaster #Ecominsights - & Amazon, eBay, B&Q, Walmart & Tesco
Seven vital tactics to improve lifetime value on Amazon using Nozzle.ai: Many brands and sellers obsess with ACOS (or Customer Acquisition Cost) on Amazon, but often neglect lifetime value. Understanding your loyal customers is key to long-term profit, as increasing retention by just 5% causes a company’s profitability to increase by an average of 75%!* So here are a few super useful tactics to target consumers that I have found while analysing brands on Nozzle: 1 - Understanding the winder of repeat purchases is key for optimising remarketing activity using DSP 2 - Having insights into what consumers bought next can dictate the best products to add to A comparison tables, storefront landing pages or twisters to boost upsells and cross-sells 3 - Use cohort analysis to understand the uplift in repeat purchasing via subscribe and save when using e.g. SnS vouchers 4 - Having insights into bundle variations (hard or virtual) to boost AOV average order value and boost loyalty via value options, especially in grocery as you encourage long-term usage. 5 - Using cohort analysis to understand the increase in repeat purchase behaviour based on pricing. 6 - Stategic insights into whether Prime Day / Black Friday deals are effective at driving lifetime value or are just discounting products for loyal customers anyway! 7 - Understanding the optimum Customer Acquisition Cost to boost new customer acquisition vs long-term profit of the brand. This post was inspired by Simon Ellicott who saw I post a lot about Nozzle but perhaps did not explain its benefits enough, so here you go Simon! *Bain & Company Inc study. If you are interested check out Nozzle here >>> https://www.nozzle.ai
🚀 Elevate Your Amazon Marketing Game with Brand Tailored Promotions!🚀 Unlock the power of personalized promotions tailored to your brand! 🎉 At Nozzle, we're all about driving growth through innovative, data-driven strategies on Amazon. That's why we're thrilled about the game-changing potential of Amazon's Brand Tailored Promotions feature! In this blog post discover how you can leverage this dynamic tool to foster strong customer connections and skyrocket your sales. 💼💥 Don't miss out on this opportunity to revolutionize your Amazon marketing strategy! Click the link below to learn more. #AmazonMarketing #BrandTailoredPromotions #DataDrivenSuccess https://lnkd.in/e6x3v3Tt