Nectar360

Want to know what’s been going on at Nectar360 this week? Here are some of our week’s highlights: The Olympics is almost here, and in preparation for the excitement, InBev’s Corona showcase has gone live in-store with their fun ‘for every golden moment’ front-of-shop display. See pictures below! The launch of the new Samsung Electronics Galaxy Z Fold6 and Flip6 has gone live across the Argos website, and a great physical campaign where we even renamed our Old Street Store with an exclusive offer of 10x Nectar points with purchase, check it out before it’s too late! https://lnkd.in/eTRuk-JY. We had the first webinar for The Alliance of Independent Agencies last week, with Laura Farrell, Camilla Ray, and Rebecca Proctor hosting a beginner session on all things retail media. Missed it? Get in touch and we can tell you more! Award-winning work for the team with our Wall’s ice cream van activation in partnership with Unilever has been shortlisted for a POPAI Award. Being considered for the ‘In-Store Campaign’ category is a huge achievement. Find pictures of the brilliant campaign below! https://lnkd.in/euKWxnXt To find more on what goes on behind the scenes and Nectar360, make sure to give us a follow or head over to our website: https://lnkd.in/d9s9XFz.

Recently, Ashlee Chau and Tia Ng attended the DMWF conference, where they attended sessions on all things eCommerce, Omnichannel and Optichannel. Keep reading to learn about the day's insights and how Nectar360 can help support brands with these topics. 👇 #conferences #brands #insights

Witnessing our vision come to life is incredibly exciting! Our Nectar360 team recently had the opportunity to visit one of our Smart Charge sites. As a reminder, you can now earn Nectar points while charging your electric vehicle at any of our bays. And that's not all – until 31 August, you can triple your Nectar points! Find out more here: https://lnkd.in/ervxj2bb and learn more here: https://smartcharge.co.uk/. #smartcharge #nectar #nectarpoints

It's that time again! Want to see what the team has been up to over the past week? Then read on… Our team: We welcomed Alex Prouhet to the team last week, joining us as Offsite Digital Media & Trading Director. Happy to have you on the team, Alex! 🎉 There's More to Argos! HP Ink has launched its biggest Nectar campaign yet, offering customers 1000 points on selected ink until 31 July. Is your printer running low? Get your ink and earn more points today: https://shorturl.at/vyje4. Vodafone has gone live with promoting their VOXI Pay As You Go SIM across Argos. Pay as you go while reaping the benefits of 5G data, unlimited social media, unlimited flexibility, unlimited calls and texts, along with unlimited videos. https://lnkd.in/eWAJ_urk. Have you been in Argos this week and spotted Nespresso UK's digital screens? See if you can spot them in-store. Picture below! 👇 With lots more to come for the rest of the month, keep your eyes peeled for unmissable deals both in-store and online as we head towards August. 👏

We’re excited to launch heaps of new media channels in our Locals convenience store format. Customers in these stores are generally on a very different shopping mission compared to our supermarkets – think grab and go and top-ups rather than a big weekly shop.   At Nectar360, we have a list of media channels previously unavailable in Locals, enabling clients to engage with customers with these specific missions in mind. Whether it’s an eye-catching floor sticker or an unmissable Blank End, we’ve got plenty of other media options to help drive awareness and consideration. Reach out to your Nectar360 contact now to find out more! #customers #media #channels

Over the last couple of weeks, Keith Moore and Sinead Parker from our Argos Client Services Team had the opportunity to attend supplier events from Samsung Electronics and Lenovo. They saw excellent product features, such as the new Copilot PC AI software presented by Microsoft and even a see-through laptop! It was great to hear about the benefits these devices will have for customers, and we look forward to building compelling marketing plans to support these. #events #retail #suppliers

We're thrilled to share the success of a recent Meta campaign we ran with a leading red wine brand stocked at Sainsbury's! 🍷 The challenge? Raising awareness to drive sales for one of our partner agencies' upcoming Valentine's Day promotions in a competitive market using our Nectar 1st-party data. Here's what Rosie P., from our partner agency, The Nest Media, had to say: "The Nectar team are always super responsive and helpful, both in terms of planning audiences and in delivery - even where it is a self-serve campaign. We're very happy with the results the Nectar team have helped us achieve for our client and will definitely be using them again in future."   Find out more about the fantastic results here: https://lnkd.in/eQDGmD_z #campaigns #results #casestudy

Another week at Nectar360 is done and dusted, and with the summer holidays creeping up, the team is still all systems go! Here are some of our week’s highlights: In-store activations to remember: Clean responsibly: IENOS has a range of plant-powered cleaning products on display across Sainsbury's stores, with half-price offers available! See it all in action below… A brilliant branded bay went live last week for innocent drinks. It’s had a great response so far and looks fantastic. Keep an eye out for it across Sainsbury’s stores. All things Argos: Our Silent Night search banner has gone live across the Argos website. Looking to sleep well this summer? Look no further: https://lnkd.in/dUxmvTp7. An exciting standout of the week has been the new BaByliss All-in-one Airwand launch going live. Check it out here: https://lnkd.in/dJ9htVuv. Esso’s Thoughtful Driving initiative is taking big steps with its latest campaign designed to educate customers on the benefits of swapping out shorter car journeys for other modes of transport. To encourage this, they are giving away an e-bike worth 5,000 Nectar points. It’s a win-win! https://lnkd.in/dbMhDpEJ

Are you struggling to reach the right shoppers online for your FMCG brand? Our Digital Trading Platform can help! It empowers your brand to connect with targeted audiences across paid social, display, video, and YouTube. Plus, it measures success with closed-loop attribution. Keep reading as Tom Erdem explains his top tips on how to utilise it below. 👇 Read the full blog here: https://lnkd.in/eR_w4URr #brands #shoppers #tips

This week, Amir Rasekh, joined a panel on the DigiAds stage MAD//FEST focused on the evolution of Retail Media. At Nectar360, we believe that collaboration across the UK Retail Media industry will enhance the standards and performance of retail media for brands. So, it was great to see four leading retail media networks take to the stage together (a first, we think!), and have a great discussion on what this all means. We think four key elements underpin taking Retail Media to the Next Level: 🚀Retail Media must be additive to the customer experience. Everything must start and end with the customer in mind. 🚀Multi-channel/integrated Retail Media campaigns (in-store, onsite & offsite) are a must! Connecting customers with their favourite brands at the right time and ultimately shifting the dial on brand metrics and returns for clients. 🚀Work hard to remove complexity, add flexibility, and have a laser focus on ‘ease of use’ for clients. 🚀People really count – client service to brands is king!  A massive thank you to Paul Frampton-Calero ⚡️, tash whitmey, Ollie Shayer and Ben O'Mahoney!