Make Events Ltd

Not a bad office view 🌤️💻 Why not come and join our wonderful team at Make Events, see open job vacancies here - https://lnkd.in/euenqS9k #office #workingview #events #joinus

Some of the Make Events team recently attended a fam trip with Pro Manchester in The Lake District. After meeting in Coniston in the morning they all hiked to the bottom of Ravens Crag, scrambled up with harnesses, helmets and ropes. In the afternoon they then put on wetsuits, helmets and lifejackets and headed to an area to do canyoning and more activities! #eventsuk #hiking #famtrip #makevents

One thing I love about events is developing a theme. As the business grows I am still very much involved in this area. So I thought I would give some insight into how I develop themes. Do you know that a third of people prefer a themed event to a non themed event. Themes are far more than decorative elements or catchy phrases—they are the backbone of any successful gathering. They give your event a unique identity, personality, and soul, creating a cohesive story that resonates with your audience. You are the storyteller of a clients brand, and your event should always reflect that narrative. To design an engaging event, start by defining your narrative. Know the story your client wants to tell and the emotions they want the attendees to experience. What should they take away from your event? What do you want them to think, feel and do, before, during and after the event. Develop a story arc that guides your attendees from beginning to end, creating anticipation, engaging participants, and providing a satisfying conclusion. With pockets full of wow. Your guests should be drawn in from the start, experience communal moments in the middle, and enjoy a crescendo at the end. Detail is key in every element of your event—from guest activities to food, to entertainment. Create immersive experiences that bring the story to life, ensuring every detail ties back to your original goals. Think macro, then micro: sight, hearing, touch, taste, and scent all play a role. Every touchpoint is an opportunity to emphasise the theme and tell the story. Incorporate experiences in both the digital and physical spaces, ensuring a seamless narrative. Remember, even after the event, the photos and memories will continue to tell your story. Let's create events that not only impress but also inspire. #EventPlanning #Storytelling #EventManagement #Leadership #WomenInBusiness

What do your guests really want? 🤔🤔 1. Warm Welcome and Hospitality Greeting: Friendly and warm greeting upon arrival. Assistance: Easy access to help or guidance if needed. 2. Comfortable Environment Seating: Adequate and comfortable seating arrangements. Climate Control: Proper heating or cooling depending on the weather and venue. Accessibility: Facilities that cater to all guests, including those with disabilities. 3. Engaging Activities and Entertainment Entertainment: Live music, performances, or engaging activities that match the event’s theme. Speakers and Presentations: Interesting and relevant speakers or presentations. 4. Quality Food and Beverages Variety: A variety of food and beverage options to cater to different tastes and dietary requirements. Quality: High-quality and well-presented food and drinks. 5. Memorability and Personalization Personal Touches: Personalized elements that make the event feel special and tailored. Souvenirs: Memorable keepsakes or gifts to take away from the event. #ukevents #makeevents #guestexperience #guests

The event industry is a dynamic field that continually evolves with changes in technology, audience expectations, and global trends. See our top insights next.. 2. Sustainability Green Practices: There is a growing emphasis on sustainability in event planning. This includes reducing waste, using eco-friendly materials, and choosing sustainable venues. Impact: Events are increasingly being designed with minimal environmental footprints in mind, responding to both regulatory pressures and audience demand for green initiatives. 3. Technology Integration Virtual Reality (VR) & Augmented Reality (AR): These technologies are being used to create immersive experiences for attendees, both in person and online. AI & Automation: AI is helping with personalized event experiences, chatbots for customer service, and automating tasks such as registration and feedback collection. 4. Data-Driven Decisions Analytics: Event planners are using data analytics to understand attendee behaviour, preferences, and feedback, which helps in improving future events. Personalization: Data is being leveraged to create highly personalized experiences for attendees, from targeted marketing to customized agendas. 5. Experience Over Content Engagement: There is a shift towards creating more engaging and interactive experiences rather than just focusing on content delivery. This includes gamification, interactive workshops, and live polling . Emotional Connection: Events are designed to create emotional connections and memorable experiences that go beyond traditional presentations and panels. 6. Diversity and Inclusion Representation: There's a significant focus on ensuring diversity in speakers, topics, and attendee demographics. Accessibility: Efforts are being made to make events more accessible to people with disabilities through various means, including virtual attendance options. #events #industryinsights

TIPS FOR PLANNING YOUR NEXT EVENT! 🤔 Research and plan early, planning takes longer than you think. 👥 Network with others in the event management business. This is a great way to meet suppliers and get new ideas. . 🙊 Communicate effectively with vendors and staff, the more they know the better. 💪🏼 Plan for challenges! it will not be smooth sailing the whole way through, and that's ok. 📲 Employ event promotion strategies. Are you planning to promote through social media or word of mouth, for example? . ✍🏼 Create a checklist - this is a MUST. 💭 Ask for feedback from your target audience. What other advice would you give? #eventplanning #eventagency #eventtips #makeevents

THEMES 🐰🫖 We love a themed event and bringing your brand vision to life. Get in touch today to see what we can do for you! #events #themes #aliceinwonderland

GEN Z TREND ALERT!! 1. Community events Gen Z are conversationalists, gone are the days of blasting music and partying the night away, they want to speak and engage with each other. 2. Food Festivals They're a generation of foodies and expect to be wowed with options and flavours. 3. Authenticity In the age of constant advertising, they know when a brand is being true to themselves or trying to grow revenue. So be authentic and the results will follow! 4. Diversity From gender-neutral bathrooms to allergy-safe foods, the need for inclusivity is greater than ever before. 5. Sustainability One-use plastic? Absolutely not! Working with sustainable suppliers is the new thing. #events #trends #makeevents #genz

GO SOBER! Sober curiosity is very much still on the rise this year, and we can see why. What Does It Mean to Be Sober Curious? "The Sober Curious movement is a growing group of individuals who opt to drink less or not at all as a lifestyle choice." - Peter M. Vernig, PhD Why are people looking to sobriety? The sober curious movement has encouraged individuals to recognise the often unhealthy habits that are associated with alcohol. What are the benefits? Abstaining from alcohol has been shown to have health benefits such as... Better concentration and memory Better sleep Stronger immune system More energy Better mental health So why not try your next event alcohol-free?! Get in touch today to find out more. #makeevents #alcoholfree #alcoholawarenessweek

The importance of FOOD 🍽️ Whilst food may seem an unimportant aspect of your event, the culinary experience you provide could be the reason guests talk about your event for years to come! Whether it is fine dining or pizza and prosecco, give your guests a taste into who you are. #food #dining #event #events #ukevents #makeevents