Gaia (formerly Socially Recruited)

📢 It’s been hard to keep this under wraps…we’re officially Gaia!!    Co-Founders Ben Keighley and Gareth Thyer-Jones share the story behind our rebrand and what it means for the future of recruitment.    Learn about our journey from Socially Recruited to Gaia and discover how we're set to shake up the recruitment ecosystem with cutting-edge technology combined with empathy. Made for brilliant candidate experiences and seamless employer hiring.     Read the full blog post in the comments below!    #RecruitmentRevolution #Talent #HelloGaia #FutureOfWork 

Thrilled to see Ben Keighley, co-founder of Gaia, featured in People Management magazine! 🎉 Ben highlights the ongoing challenges in the UK job market—while job vacancies may be easing, there's a positive shift in the employment rate, signaling renewed confidence in the UK job market. Ben’s take? More people are finding work, boosting productivity, and fueling optimism across sectors. Proud to have Ben’s insights spotlighted - it’s essential reading for anyone navigating today’s labour landscape. Get the full scoop in the comments 👇 #UKJobs #LabourMarket #Gaia

What are some of your job hunting icks? #JobHuntingIcks #JobHuntFrustrations #JobSearch #JobSeeker  

Larissa’s Teaching Adventure is Just Getting Started! 🚀 Meet Larissa, a passionate IT Teacher who just landed her dream role, and she’s giving GaiaPages (formerly CandidatePages) all the credit. From application to offer, her journey was smoother than a software update with no bugs - she’s giving it a solid 10/10. Watch her story and see how you can make your own epic career jump! 🌟💼 #ITTeacher #CareerLeap #SuccessStory

Absolutely thrilled to see our co-founder, Ben Keighley, featured in HR magazine! 🎉 His take on the UK job market's cautious climb perfectly captures the balancing act businesses are facing. We’re so proud to have Ben's insights spotlighted in such a respected publication. Dive into the full article for a dose of optimism and savvy business insights. Read all about it in the link in the comments 👇 #HRMagazine #UKJobMarket #BusinessInsights

𝐖𝐚𝐧𝐭 𝐭𝐨 𝐭𝐮𝐫𝐧 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐢𝐧𝐭𝐨 𝐲𝐨𝐮𝐫 𝐭𝐨𝐩 𝐭𝐚𝐥𝐞𝐧𝐭 𝐩𝐢𝐩𝐞𝐥𝐢𝐧𝐞? Here's the 𝐬𝐭𝐞𝐩-𝐛𝐲-𝐬𝐭𝐞𝐩 𝐠𝐮𝐢𝐝𝐞 you didn't know you needed 👇 1. 𝐃𝐞𝐟𝐢𝐧𝐞 𝐲𝐨𝐮𝐫 𝐭𝐚𝐫𝐠𝐞𝐭 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞—think about your ICP. Ideal Candidate Profile. The first step is to clearly define who you are trying to reach. What are your ideal candidates' key skills, experiences, and attributes? Use data from your past successful hires and current job requirements to create candidate personas. 2. 𝐂𝐡𝐨𝐨𝐬𝐞 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 𝐛𝐚𝐬𝐞𝐝 𝐨𝐧 𝐭𝐡𝐢𝐬 𝐈𝐂𝐏. Different platforms do have different audiences, but there are huge overlaps, so just because people keep their LinkedIn profiles up to date with their work history does not mean that you can’t reach that person on Instagram. Use data. Remove guesswork. 3. 𝐂𝐫𝐞𝐚𝐭𝐞 𝐞𝐧𝐠𝐚𝐠𝐢𝐧𝐠 𝐚𝐧𝐝 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐜𝐨𝐧𝐭𝐞𝐧𝐭. 𝐒𝐨𝐜𝐢𝐚𝐥 𝐢𝐬 𝐯𝐢𝐬𝐮𝐚𝐥! Your content should be tailored to attract and engage your target audience. This means creating visually appealing job ads, videos, and stories highlighting the benefits of working at your company. Think about leaning into trends such as a day in the life. 4. 𝐔𝐬𝐞 𝐩𝐚𝐢𝐝 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜𝐚𝐥𝐥𝐲. Paid social media ads allow you to target specific demographics, interests, and behaviours, ensuring your job posts reach the most relevant candidates. Whilst organic has a place, paid ads are much more effective in targeting specific candidate profiles. Social networks have been pay-to-play for a long time. 5. 𝐌𝐞𝐚𝐬𝐮𝐫𝐞 𝐚𝐧𝐝 𝐚𝐝𝐣𝐮𝐬𝐭 𝐲𝐨𝐮𝐫 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐛𝐚𝐬𝐞𝐝 𝐨𝐧 𝐝𝐚𝐭𝐚. Use analytics to track the performance of your posts and ads. Metrics like engagement rates, click-through rates, and application conversions will help you understand what works and what doesn’t. Review these metrics regularly and adjust your strategy to improve results. Feel free to drop me a comment or DM if you want some advice. 🌍🤝 🤖 #socialrecruiting #recruitment #socialmedia #talentattraction #AI

Excited to share that I’ve started a new role as a Copywriter at Gaia (formerly Socially Recruited) and after almost a month here, I’m already seeing how much this company truly values its people. In today’s recruiting market, it’s rare to find a place where you’re not just another number or a name in a stack of CVs. How many of us have felt lost or ghosted during the recruitment process? Or even once hired, felt invisible, like just another employee on the roster? At Gaia, it’s different. From day one, I’ve felt seen and appreciated. Gaia is ‘candidate-obsessed’ and their mission is to put a smile on every candidates and recruiter’s face, not just during the hiring process but throughout the journey. I can personally say that I have a smile on my face every day, knowing I’m part of this innovative team. To my followers, I hope you find that same joy and fulfillment in your roles. And for those in HR or recruitment, just imagine what Gaia could do for your team. #NewBeginnings #ProudToBeAtGaia #CandidateObsessive #RecruitmentInnovation

Ever wondered what a day at Gaia really looks like? Follow Mona as she navigates meetings, brainstorms, and a bit of fun along the way. It's not all about designing - it's about making every moment count. Ready to see how the pros do it? Hit play and tag along for the ride! 🚀✨ #GaiaLife #BehindTheScenes #DITL

Every month at Gaia (formerly Socially Recruited) we hold an all hands to do one thing. Celebrate our people. 🫡 We call it Star Performers. From celebrating individuals to celebrating teams. The criteria? Scoring against each of our core Company values. A massive congrats to all those nominated and ultimately to Luke (great speech 👏) and the marketing team Dan, Bruna, Vidhi, Elena, Aurelia, Momina, Celeste, Francesca, Francesca, Nawang & Sunita 🏆 #gaia #business #culture #ai