Trends are continually changing. How can retailers stay ahead while keeping collections true to the brand? 🛍️ In our latest episode of Inside Retail, Never Fully Dressed Founder and CEO, Lucy Aylen shares her insights on embracing trends while prioritizing quality and authenticity. Listen now to learn how to build collections that stand the test of time: https://hubs.ly/Q02W80_z0
EDITED
Software Development
London, England 17,381 followers
Empowering retailers with AI-fueled retail intelligence.
About us
Our retail intelligence platform gives you visibility into your business in context of the market, predictability through AI-surfaced insights, and the ability to act in the moment.
- Website
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http://www.edited.com
External link for EDITED
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Retail Analytics, Pricing & Product Assortment, Buying & Merchandising, Competitive Analysis, Big Data, SaaS, Market Intelligence, Enterprise Intelligence, Retail Automation, and Business Analytics
Locations
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Primary
26 Hatton Garden
London, England EC1N 8BR, GB
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16 E 34th St
18th Floor
New York, 10016, US
Employees at EDITED
Updates
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Just dropped: the latest episode of Inside Retail! 🎙️ With the partywear season just around the corner, host Grace Hill chats with Lucy Aylen, founder and CEO of Never Fully Dressed, about building a timeless and ageless collection. They explore how Lucy balances trend-forward designs with her brand’s core values, relying on data-driven insights to stay ahead of the curve. Get insights on crafting seasonal collections that resonate year after year and learn about Lucy's approach to designing for the moment while thinking long-term. Listen now: https://hubs.ly/Q02W80_z0 #RetailStrategy #DataDriven #InsideRetail #Podcast
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In today’s digital age, the fashion industry is overwhelmed with trends. Consumers increasingly prioritize sustainability, yet their interest in viral products creates a clear contradiction. How are retailers keeping up? On November 7th, Marian Park, Concept Director of trend forecasting consultancy Miscellanea, joins Kayla Marci, Senior Fashion & Retail Analyst at EDITED™, to explore how retailers are adapting to this evolving landscape, backed by EDITED data, and what opportunities lie ahead. Save your spot: https://hubs.la/Q02W2zvD0 #CustomerPreferences #MicroTrends #RetailStrategy #Webinar
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To truly thrive in today’s competitive retail landscape, understanding performance requires a market-informed lens – a crucial perspective that extends beyond internal metrics. In our latest blog post, we dive into: 1️⃣ The vital role of a market-informed lens in contextualizing your retail decisions. 2️⃣ How this lens operates at every stage of the product life cycle. 3️⃣ The potential pitfalls of decision-making without external insights. 4️⃣ How to combine market-informed insights with profit-aware and customer-centric lenses for a complete view of performance. Ready to elevate your retail strategy? Read the full post here: https://hubs.la/Q02VSQwT0 Retailers – How do you prioritize market insights in your decision-making process? Share your thoughts below! ⬇️ #RetailStrategy #MarketData #CustomerCentric #RetailIntelligence
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Retail success isn’t just about looking at business, market, or customer data alone. To truly understand your performance, you need a connected view that integrates all three. ⬇️ Connected AI-driven retail technology can elevate your retail strategy by giving you: • Market-informed insights to benchmark against competitors to gain a competitive edge • Profit-aware decisions that optimize pricing and inventory for maximum revenue. • Customer-centric analysis to tailor your strategy to meet customer needs and preferences. Curious to learn more about transforming data chaos into clarity? Check out the link in the comments. 🔗 #RetailSuccess #ConnectedData #RetailTech #AI
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Preparing for SS25? Up next in our Trend Focus Live webinar series, the EDITED™ team will deliver insights on the season’s most profitable trends in denim and footwear. 🗓️ Join our expert trend analysts on October 30th at 3 pm GMT / 11 am ET for a 15-minute webinar designed for buyers, merchandisers, and designers seeking data-backed direction for their upcoming collections. Register now: https://hubs.la/Q02Vl6Y70 #Webinar #SS25 #TrendAnalysis #TrendData #DataDriven
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In the latest Inside Retail episode, Grace Hill talks with Helen Dickinson, CEO of the British Retail Consortium, about AI, automation, and government support's role in retail innovation. Should the government lead the way, or make space for the industry to take charge? Hear Helen's take on tech, regulation, and the future of retail – listen now: https://hubs.la/Q02Tqrjc0 #InsideRetail #Podcast #RetailInnovation
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Ella Walters gave an engaging talk last week at London's first #GoogleCloudSummit on how to fully maximize the value of AI in your business. 👏 Key takeaways included: • Move beyond the spreadsheet for modern data needs • Use AI classification for efficient data insights • Prioritize speed-to-insight for faster decision-making Thank you to everyone who joined us. We’re excited to see how you all leverage AI for success in your businesses. Missed the live session? Don’t worry – Ella and our Principal Machine Learning Scientist, Martha Rose Robinson, teamed up in an exclusive on-demand webinar to explore mastering Gen-AI to accelerate retail decision-making. Watch it here: https://hubs.la/Q02V0DSH0
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EDITED customers – on October 23rd at 10am ET / 3pm BST, join our exclusive 15-minute Comp Shop Masterclass and discover how to leave in-store comp shopping behind. Learn to set up and optimize your myEDITED™ dashboard, create automated weekly reports, and get key insights on #Assortment, #Pricing, and #Discounts delivered straight to your inbox. Register now to secure your spot: https://hubs.la/Q02TYyDd0
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The UK high street isn't just about retail – it's a reflection of culture, tourism, and community. But with areas like Oxford Street showing signs of strain, what's next for this iconic retail hub? 🛍️ Join Inside Retail host Grace Hill and CEO of the British Retail Consortium, Helen Dickinson, as they delve into the challenges areas like Oxford Street are facing and why reinvestment is essential for the future of retail. Listen to the new episode here: https://hubs.la/Q02Tqrjc0