Contentive

Contentive is hosting a live broadcast on "The Great Public Sector Makeover: AI's Answer to Systemic Challenges", featuring Andrew Mindenhall (CEO of Agilisys), Mark Thompson (Professor in Digital Economy at University of Exeter), Darius Toomer (Head of Agilisys Transform), and Kenneth Corrêa (Author of Cognitive Organisations). 🗓️ Make sure to attend on November 25. ⏰ Time: 3:00 PM (GMT) 📍 Location: Live on LinkedIn Register here 👉 https://lnkd.in/e-yS6dbB #PublicSectorInnovation #DigitalTransformation #AI #AITransfromation #UKGovTech #Agilisys #AgilisysTransform

🏛️ Harris vs. Trump: Competing Tax Plans Signal Strategic Shifts for Business 🏛️ The 2024 US Presidential race isn’t just about politics—it’s about major tax policies that could reshape business strategies for years to come. From corporate tax adjustments to capital gains changes, the competing proposals from Harris and Trump have significant implications for finance leaders. Our latest article in The CFO dives into the potential impacts of these tax plans, exploring what business leaders need to know to navigate the evolving landscape. Whether you’re preparing for policy changes or assessing strategic risks, this analysis offers critical insights to help guide your decision-making. 📲 Read the full breakdown here: https://lnkd.in/eKQ-pKxJ  #TaxPolicy #USPresidentialElection #FinanceStrategy #TheCFO #Contentive #BusinessLeadership #TaxPlanning

A digital-first public sector is coming - are you ready? With the Autumn Budget 2024 allocating a 6.5% funding increase toward digital transformation, the UK public sector is on the brink of major reform. Our live broadcast with Agilisys, The Great Public Sector Makeover: AI’s Answer to Systemic Challenges, addresses how AI can drive this change forward. 🗓️ 25th November 2024 ⏰ 3:00 PM GMT This virtual event is designed for local authorities, healthcare providers, and digital leaders seeking real-world AI solutions to tackle inefficiencies and meet the demand for streamlined, digital-first public services. Don’t miss this opportunity to stay ahead and align with the future of public services. Register now: https://lnkd.in/e-yS6dbB #DigitalTransformation #PublicSector #AI #Agilisys #AutumnBudget2024 #PublicServiceReform #Innovation

🚀 Success Story: Xero’s Partnership with Accountancy Age 🚀 Xero achieved impressive results through targeted newsletter sponsorships with Accountancy Age, connecting with a highly engaged audience of senior accounting professionals. Here’s how Xero maximized engagement and visibility: ✨ High-Value Exposure: Over 40,000 accounting leaders received Xero’s updates, ensuring strong brand positioning among key decision-makers. 📈 Above-Average Open Rates: The campaign achieved consistent open rates above industry standards, with an average of 23%, highlighting sustained interest in Xero’s insights and offerings. 🔗 Strong Engagement: More than 2,500 clicks and a 6.3% click-to-open rate underscored Xero’s relevance, with readers exploring insights from industry reports to platform innovations. By delivering a mix of industry insights and platform updates, Xero solidified its place as a thought leader and innovative service provider. We as Contentive and Accountancy Age were proud to partner in amplifying Xero’s reach and impact within the accounting community. 📲 Interested in similar results? Let's connect: https://lnkd.in/d9gazUqy #casestudy #successstory #B2Bmarketing #newslettersponsorships #sponsorship

🚀 What’s your top goal for end-of-year marketing? 🚀 As we approach the final stretch of 2024, many brands are focusing on strategies to end the year strong and set themselves up for success in 2025. But which goal is your main priority? 👉 Vote below and let us know! We’re curious to see what’s top-of-mind for marketers and business leaders as they wrap up the year. Drop a comment if you have a specific strategy or insight to share! #MarketingStrategy #B2BMarketing #BrandVisibility #leadgen #2025Planning #Contentive

Don't miss this critical conversation! Register today!

💼 Did you know? 67% of finance leaders believe that investing in technology is crucial for success, with 55% already planning significant investments in AI and automation. 📈 For marketing leaders, this trend shows a powerful opportunity to position your brand at the intersection of finance and technology. As financial institutions ramp up their digital transformation efforts, there’s a critical need for data-driven insights that speak to these evolving priorities. Our latest Bobsguide audience report uncovers the key technology trends and innovations reshaping the financial sector, from AI to automation. Learn how your brand can leverage these insights to build awareness, capture leads, and demonstrate thought leadership in a rapidly transforming landscape. 📲 Want to align your 2025 strategy with the latest in finance tech? Download Bobsguide's full Q3 report for insights that resonate with today’s finance leaders: https://lnkd.in/gDfeWptN #MarketingStrategy #Fintech #DigitalTransformation #Bobsguide #B2BMarketing

📉 Nike Faces Unprecedented Stock Plunge Amid Strategic Missteps 📉 What led to the recent decline in Nike’s stock value? In an unexpected twist, strategic missteps and shifting consumer dynamics have put the sportswear giant in a challenging position. Our latest article on The Global Treasurer dives into the financial impacts of Nike’s recent decisions, examining the internal and external factors that contributed to this downturn. For finance professionals and strategists, it’s a case study in brand resilience, consumer insight, and the risks of rapid expansion. Discover the lessons and key takeaways from Nike’s recent challenges here: https://lnkd.in/d8mEJj85 #RiskManagement #Nike #GlobalTreasurer #Contentive #StockMarket #BrandStrategy

🚀 Ready to make your end-of-year marketing push count? Here’s what we’re diving into in this week’s Five at 5: 📊 Tools We Love: Leadfeeder reveals which companies visit your website—even if they don’t fill out a form—so you can refine targeting and build connections with high-intent leads. 📺 What We’re Watching: Gary Vaynerchuk’s keynote at Nexstar Media Group, Inc. lays out the steps for a winning social media strategy in 2025, from mastering organic content to effective execution. 📖 What We’re Reading: For B2B product launches, this Userpilot guide breaks down actionable strategies to deliver customer-centric marketing and impactful product rollouts. 🎧 What We’re Listening To: Jessica Dye, CMO at JATO Dynamics, shares her insights on building a revenue-generating B2B marketing team, prioritizing capability over budget, and leveraging content marketing to drive real impact. ✉️ 101 on B2B Marketing: Our latest guide on email marketing explores how to capture attention, personalize with data, and use email as a powerful tool for lead nurturing and relationship building. Subscribe here: https://lnkd.in/dFyuZXAw Let’s finish the year strong—what’s your focus in these final months? 👇 #fiveat5 #b2bmarketing #insights #contentive

💡 Did you know the ROI for email marketing is a staggering 3300%? 💡 For every £1 invested, email marketing generates an impressive £34 in ROI, making it one of the most cost-effective tools in B2B marketing! But what’s the secret to reaching this level of return? Our latest blog post explores the strategies behind these impressive numbers, covering personalization tips, segmentation tactics, and key metrics to watch. 📧✨ Read more here 📈 : https://lnkd.in/dPUmiPW5 #EmailMarketing #B2BMarketing #HighROI #Contentive