Brockmans Gin | B Corp™

Join us at the TFWA World Exhibition and Conference in Cannes from Sunday, 29th September to Thursday, 3rd October! Visit Brockmans on the stand of our partner JP-GTR, in the Green Village, L-60 We can't wait to connect and share what's new, including our restage packaging range, latest innovations and exciting developments in the world of gin. #TFWA2024 #TheProperlyImproperGin #CannesTradeShow Learn more: https://lnkd.in/dJzRRNK

Meet Eric Sampers, our Global Marketing Director who joined Brockmans Gin two years ago in August 2022. With 21 years of experience in the drinks trade in marketing, Eric has a wealth of knowledge from both large corporate environments and his own business venture. He shares that Brockmans offers "the best of both worlds: the process and structure of a big business with the agility of a start-up company. We make fast decisions and are very action-oriented, but we know what we are doing!" Eric’s favourite Brockmans product is Agave Cut in a G&T. "I love all of our products: I was very impressed by the Original on the first sip in a G&T. I was heavily involved in the making of Orange Kiss – which I think is outstanding in a G&T on a hot day – and Agave Cut. If I had to choose one though, it would be Agave Cut, in a G&T, because it is such a groundbreaking liquid." Embodying the spirit of #TheProperlyImproperGin, Eric reveals a few interesting details about himself. Properly, he prefers classic cocktails like the Gin-based Last Word. Improperly, he participated in the Rio Carnival as a semi-professional in 2002. "I got paid to do the parade in a highly visible section of a local Samba school. The Rio Carnival is a championship, and Brazilians take it very seriously. It was a huge responsibility, and we were rehearsing twice a week for a month before the event which is shown on prime TV and in front of dozens of thousands of people in an avenue which feels more like a stadium… Unforgettable experience." Eric’s favourite place to enjoy Brockmans is "the garden of my partner, just relaxing, chatting, and listening to music. There are way too many bars I like to single one out." At home, he enjoys Brockmans while listening to "some English post-punk like Wire, The Fall, or The Cure (The Walk)." Currently, Eric is working on numerous exciting projects. "Where to start? We have so many projects: We are launching a new bottle this fall, a luxury flagship innovation, a travel retail exclusive, new social media content… It’s an endless list of exciting marketing projects and possibly the best time ever to work in the marketing team at Brockmans." #BrockmansGin #TeamSpotlight #TheProperlyImproperGin #IndependentBrand

We're thrilled to announce a groundbreaking step towards sustainability with the launch of our newly-designed, lightweight bottle – the lightest among the bestselling brands in the super premium gin segment. Coming September 2024, this innovative packaging will be gradually rolled out across all products and markets. Our new bottle, crafted with lighter glass, can be widely recycled and marks a significant achievement in reducing our environmental footprint, all while maintaining the premium quality and distinctive character our 'Properly Improper' gin is renowned for. Key Highlights: - The new Brockmans bottle weighs only 500 grams, making it the lightest in its competitive set*. - 30% less glass weight than our direct competitors, on average**. - Our competitors' bottles weigh 42% more than our new bottle, on average**. - Now contains 51% post-consumer recycled glass content (up from 0.6%). As glass manufacturing is one of the most energy-intensive industries globally, reducing the weight of glass bottles is expected to save significant CO2 emissions during both manufacture and transport. Our Managing Director, Jean-Dominique Andreu, stated: “Our new bottle represents a significant step in our journey towards sustainability. We are proud to lead the industry with this innovative, lightweight packaging and we are committed to continuing our efforts to create a more sustainable future.” The design was brought to life by leading glass manufacturer Verallia UK. General Manager Axel Guilloteau shared, “At Verallia, our aim is to re-imagine glass packaging for a sustainable future and we are honoured to work on this project with Brockmans Gin.” This new bottle aligns with our B Corp certification achieved in late 2023, underscoring our commitment to reducing environmental impact without compromising on the luxurious feel and aesthetic that our consumers love. Stay tuned as we refine our bottle’s specifications to ensure it meets the highest standards of quality and sustainability. Together, let's work towards a greener future! #BrockmansGin #Sustainability #InnovativePackaging #TheProperlyImproperGin #BCorp #Verallia #PremiumGin *Based on a comparison with the 7 bestselling Gin brands globally in the super premium segment according to IWSR (2023 data, volumes): Hendrick’s, Roku Gin, Malfy Gin, Tanqueray 10, The Botanist, Drumshanbo, Gin Mare. **Brockmans’ new bottle weight has been measured and compared individually to each bottle from the competitive set (glass and labels) and this claim is based on the average weight of the competitive set’s bottles. The data has been verified independently by Campden BRI and is available upon request.

Brockmans Gin is thrilled to announce their new packaging launching September 2024. After months of hard work we have a new and improved bottle that meets the highest standards of quality and sustainability.  Stay tuned for more details coming soon... #TheProperlyImproperGin #Sustainability  *Based on a comparison with the 7 bestselling Gin brands globally in the super premium segment according to IWSR (2023 data, volumes): Hendrick’s, Roku Gin, Malfy Gin, Tanqueray 10, The Botanist, Drumshanbo, Gin Mare. **Brockmans’ new bottle weight has been measured and compared individually to each bottle from the competitive set (glass and labels) and this claim is based on the average weight of the competitive set’s bottles. The data has been verified independently by Campden BRI and is available in appendix.

Meet Annie Ingram , our dedicated team member and Brand Manager who has been with Brockmans Gin for 18 months. Annie’s journey in the gin industry began when she was 18, and she has since navigated various roles across commercial and marketing functions. Her practical, on-the-job learning has been invaluable, emphasising her belief in "trying different 'hats' to discover where one's skills truly lie." Currently, Annie's favourite Brockmans product is Brockmans Orange Kiss Gin. After a long day's work, she and her husband enjoy a refreshing Orange Kiss G&T. Annie is a testament to our ethos as #TheProperlyImproperGin. Properly, she has "over a decade of experience in the gin industry," bringing immense knowledge and passion. Improperly, she isn’t classically trained in marketing—"my degree is in Special FX Makeup for film and TV." One of Annie's most rewarding experiences at Brockmans is "working in an agile business environment," where the sense of team effort is palpable. The small team dynamic makes every achievement feel like a collective success. If Annie could share a Properly Improper G&T with anyone, it would be the late Rik Mayall, "one of Britain’s comedy greats." His humour, which Annie grew up watching, would certainly add a touch of “Improper” to any gathering. Annie's favourite spot to enjoy Brockmans is Mr. Fogg's Tavern in Covent Garden, and when she’s relaxing at home with a Brockmans, Blonde by Frank Ocean is on the stereo. A little-known fact about Brockmans is that "we are an independent gin brand, distributed in over 55 countries." Annie was surprised to learn this when she joined, thinking such a well-established brand would be part of a larger company. Currently, she is excitedly working on "new product development projects—details to be revealed soon." #TheProperlyImproperGin #TeamSpotlight #IndependentBrand 

We are thrilled to announce that Proof Drinks has been appointed as the new UK distributor for Brockmans Gin in the UK and Northern Ireland! This partnership will take effect on August 1, 2024, for on-trade and wholesale channels, with grocery and online moving to Proof Drinks on February 1, 2025. Jean-Dominique Andreu, our Managing Director, expressed gratitude to Proximo UK for their incredible support over the past three years in establishing Brockmans Gin as a leader in the super premium gin category. We are excited about this new chapter and the opportunities it brings for brand growth and innovation. John Vider, Managing Director of Proof Drinks, shared, “Brockmans Gin’s unique ‘Properly Improper’ platform aligns perfectly with our vision. We look forward to bringing their exceptional range—Brockmans Original, Orange Kiss, and the revolutionary Agave Cut—to new audiences, all while championing sustainability with their B Corp status.” Stay tuned for more exciting announcements from Brockmans Gin later this year! #BrockmansGin #ProofDrinks #NewBeginnings #Sustainability

We're thrilled to announce the promotion of Michelle Cossavella to Operations Director at Brockmans Gin! Michelle has been an invaluable member of the Brockmans team for the past 8 years. She began her journey with us as an Accounts Assistant and quickly demonstrated her talent and dedication. Her previous role as Supply Chain Manager showcased her exceptional skills in streamlining our operations and ensuring efficiency across the board. Michelle’s journey with Brockmans is a testament to her hard work, commitment, and expertise. We're excited to see her continue to drive our success in her new role as Operations Director. Please join us in congratulating Michelle on this well-deserved promotion! #Operations #CareerProgression #InvestinPeople

Celebrating Our Sustainable Journey with Carbon Footprint Ltd! We're excited to share the ongoing sustainability journey of Brockmans Gin in collaboration with Carbon Footprint Ltd. Since 2020, we've partnered with Carbon Footprint Ltd to measure and reduce our carbon footprint, marking significant milestones along the way. Year-on-Year Footprint Assessments: Transparency is at the heart of our efforts. Each year, we've expanded the scope of our assessments to gain a comprehensive understanding of our carbon impact. Brockman Changes: We're actively investigating our most significant emission sources and implementing strategies to reduce emissions across all our business activities. Investing in Climate Solutions: In 2022, we took a bold step by offsetting our total calculated footprint through wind and solar projects, addressing a substantial portion of our Scope 3 value chain. Mike Whatmough, our Global Brand Ambassador and Sustainability Lead, perfectly encapsulates our journey: “The Carbon Footprint team are incredibly informative and have helped guide Brockmans to a point where we understand the full breadth of our carbon impact. We are able to make informed and major changes to reduce it. As with everything in the arena of sustainability, it’s a journey, widening our accountability and deepening our understanding as we go. Knowing we are doing this with good guidance and therefore authenticity is absolutely key.” We're thrilled to continue working with Carbon Footprint Ltd, pushing the boundaries of our sustainability goals, and reinforcing our dedication to environmental responsibility. #sustainability #carbonfootprint #climatesolutions

We're excited to announce that Brockmans is now properly settled at their new improper headquarters at 6 Marylebone Passage in Fitzrovia. This move marks a significant chapter in our journey, and we're eager to continue our innovative spirit in this vibrant and dynamic location. We look forward to welcoming you to our new home and continuing to craft the distinctive gin you know and love. Here's to new beginnings and the same exceptional taste. Cheers!

We are thrilled to announce the appointment of Henri Brunel as our new Commercial Director, based in central London. Henri joins us at a pivotal moment as demand for premium gin continues to soar, and Brockmans Gin | B Corp™ remains at the forefront of this dynamic market. Born in Belgium and raised in France, Henri brings a wealth of international experience and expertise to our team. With prestigious qualifications from Paris and San Francisco, he has held senior roles in the wine and spirits industry across both sides of the Atlantic. His impressive career includes establishing a range of premium French spirits in California’s West Coast market, heading the US market for Camus Cognac, developing global distribution for Cognac A. de Fussigny, growing Mouton Cadet and Escudo Rojo in the duty-free channel at Baron Philippe de Rothschild, and serving as Regional Director for central and eastern European markets. Our Managing Director, Jean-Dominique Andreu, commented: “These are exciting times for our notorious, properly improper brand, as it leads the renaissance of premium gin in the UK and beyond. Henri’s considerable expertise in global commercial spirit markets cements Brockmans’ position at the forefront of the premium gin market, enabling more people to discover and experience our distinctive flavour.” Please join us in welcoming Henri Brunel to the Brockmans family.