About us
Avocet is the Innovation DSP: delivering digital advertising that changes behaviour and drives revenue in the real world. Founded in 2014 as a response to an ecosystem with ever-multiplying players and without the evolving technology to match, Avocet leads programmatic into the future of advertising with advanced capabilities at its core. Launching as the first DSP with in-built viewability scoring, market-leading fraud protection and viewability-based attribution, the underlying principle of Avocet is that only the ads seen by a consumer have the power to change their behaviour. Avocet's Prediction Engine is a model of the internet, mapping every site and every user to deliver untouchable and constantly evolving performance. Discover and enhance the true efficacy of your advertising with Incrementality - the only metric that matters, only available in Avocet. To find out more, visit avocet.io or follow us on Twitter @AvocetHQ
- Website
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http://avocet.io
External link for Avocet Ltd
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Incrementality, Media Buying, Real-time Bidding, Data Driven Display, Real-time Advertising, Programmatic, Display Media, Viewability, Viewable Attribution, Enterprise API , Adtech, and DSP
Locations
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Primary
Clifton Street
100
London, London EC2A 4TP, GB