A cheeseburger is a hamburger with a slice of melted cheese on top of the meat patty, added near the end of the cooking time. Cheeseburgers can include variations in structure, ingredients and composition. As with other hamburgers, a cheeseburger may include various condiments and other toppings such as lettuce, tomato, onion, pickles, bacon, avocado, mushrooms, mayonnaise, ketchup, and mustard.

In fast food restaurants across the United States, processed cheese is usually used, although other meltable cheeses are used, such as cheddar, Swiss, mozzarella, blue cheese, or pepper jack. Virtually all restaurants that sell hamburgers also offer cheeseburgers.

By the late 19th century, the vast grasslands of the Great Plains had been opened up for cattle ranching. This made it possible for many Americans to consume beef almost daily. The hamburger remains as one of the cheapest forms of beef in America.[1]

Robert D. Mcllwraith of the University of Manitoba states that the main attraction of television-watching is not the content of programming, but a dependency on the medium itself...The volume of television-watching in the United States might be seen as indicative of an addiction. It is estimated by the Smithsonian Institute that the average American household has the television on seven and a half hours per day. The average American watches twenty-five hours of television per week. The average preschool child watches television about twenty-eight hours per week, and the average elementary school age child watches twenty-four hours per week. By the completion of high school, a child can be expected to have watched 15,000 hours of television-far more than the child's accumulated hours of classroom time and more than any other activity except sleep - Ronald Schenk (Spirit in the Tube)

The artifice of Media Persuaders relies on insidious cryptic language deliberately designed to disturb our capacity to differentiate between fantasy and reality. This artifice serves to stimulate compulsive urges and base appetites, which in turn causes cognitive and somatic conflict, gradually shutting down higher centers of reason, discernment and self-control.

Constant exposure to subliminal content serves to undermine healthy drives. It subverts our moral sensibility and ultimately arrests psychological maturation. The devastating effects of this subversion has rarely been explored in depth. It has yet to be recognized by the public at large, who - being victims of chronic symbol illiteracy - are unshielded against the constant barrage of subliminal content permeating their minds, causing a nightmare list of physical and psychic disorders.

Due to chronic symbol illiteracy, we live our lives largely unaware of a great poison in our midst, something that has a profoundly negative effect on our conscious and unconscious selves. This is the use of subliminal persuasion in media and advertising. Subliminal and subtextual persuasion of this pernicious kind constitutes nothing less than a psychic dictatorship. It involves the deliberate subversive manipulation and public purveyance of words, images, numbers, colors, sounds and symbols which are subsequently directed, via ubiquitous media oracles, toward limbic areas of the brain. The toxic torrent also readjusts brain wave states, putting one in a mental frequency suitable to the ad-men.

King 😎

Daniel Ferrigan, Greenville, South Carolina, ZIP 29715