Metigy

Pros: Metigy is an application that has been of excellent use to us since it provides us with complete management in terms of social networks; its algorithm is avant-garde and works with artificial intelligence that analyses our media competition, the opportunities we have in the market and trend monitoring with strategic results to apply them.

Cons: It leaves much to be desired that although the application has artificial intelligence that is responsible for the analysis and reasoning of data, it does not offer a supervision in the interactions and activity of users with our social networks which makes us migrate to other applications. At the same time, it would be much more useful if it had a network management assistant.

Overall: It is a very good option for managing internal activity, risks and opportunities in our social networks. We can create a list of predetermined responses or plan publications in the different accounts that it allows us to manage. However, it lacks a monitoring of the activity offered by users within our networks.

Pros: Apart from the fact that this application provides us with a complete management of social networks, such as creating content publishing schedules, we find innovative the fact that it works with an artificial intelligence algorithm that analyzes our skills, our opportunities and monitoring trends to increase our opportunities in the media market.

Cons: Although it automates at least 70% of the network management and optimization functions, the program does not offer monitoring tools for the company's social networks. In addition, it does not have a personal artificial assistant for the one who manages the network management functions.

Overall: Overall, it is a good choice for effectively managing our social networks. We can get ahead in tasks by pre-planning a publication or automate responses to customers. However, it lacks automation in terms of network monitoring and providing internal technical support.

Pros: Metigy is a tool that detracts from the constant use of reports and metrics full of data that recently served as a basis for creating communication strategies for our companies; now proposing ideas and automated solutions through an avant-garde proposal of artificial intelligence that manages our social networks and others.

Cons: Although this application acts in a semi-independent way to take strategic actions within digital marketing, it does not have a constant monitoring of networks and portals it manages. In addition, that this suitable to face any type of communicational strategies, it is not predetermined to certain topics, such as health for example.

Overall: With this application we can optimize through ideas and dynamic strategies in the entire field of digital marketing completely applicable with its artificial intelligence, which compiles all the analyzed data and puts immediate functionality to your digital media. Although the application is made for all kinds of needs, there are certain intellectual fields that artificial intelligence does not master.