Audience

Marketers and advertisers seeking a tool to increase and engage customers

About CAKE

Manage, measure and optimize performance marketing in real-time. CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions. Manage and measure partner performance with precision for improved profit margins. Collect, validate and distribute leads in real-time for maximum profitability. Measure channel performance using multitouch attribution, for ROAS optimization. CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently manage and measure your partner marketing program, optimize performance for the highest profitability and attract valuable partners. CAKE’s Lead Generation Solution captures, validates and distributes leads in real-time and measures closed-loop performance to optimize acquisition efforts.

Integrations

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Company Information

CAKE
Founded: 2010
United States
www.getcake.com

Videos and Screen Captures

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Product Details

Platforms Supported
SaaS
Training
Documentation
Live Online
In Person
Support
Phone Support
24/7 Live Support
Online

CAKE Frequently Asked Questions

Q: What kinds of users and organization types does CAKE work with?
Q: What languages does CAKE support in their product?
Q: What kind of support options does CAKE offer?
Q: What other applications or services does CAKE integrate with?
Q: What type of training does CAKE provide?

CAKE Product Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi-Language
Multi Level Marketing (MLM)
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Lead Capture

Dashboard
Lead Distribution
Business Card / Badge Scanning
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Lead Capture
Lead Database Integration
Contact Discovery
Contact Import/Export
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Campaign Management
Lead Capture
Source Tracking
Activity Tracking
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution
ROI Tracking
Audience Segmentation
Customer Journey Mapping
Predictive Analytics

Referral

Affiliate Marketing
Campaign Management
Contact Management
Lead Engagement
Referral Tracking
Rewards Management
Employee Referral Management
Feedback Management
Loyalty Program

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Referral Source Tracking
Site Search Tracking
User Interaction Tracking
Form Analytics
Pageview Tracking
Time on Site Tracking

CAKE Additional Categories