Compare the Top Marketing Planning Software for Windows as of December 2024

What is Marketing Planning Software for Windows?

Marketing planning software is a tool designed to help companies streamline their marketing strategies. It can incorporate several features such as budgeting, resource allocation, customer segmentation and campaign scheduling. The software can be used both online and offline, allowing marketing teams to collaborate on projects in real-time or from different locations. Marketers can also access analytics and data visualizations with the software making it easier to identify campaigns that are underperforming or have potential for improvement. All in all, this type of software provides marketers with a comprehensive platform on which they can make decisions about their strategies more efficiently. Compare and read user reviews of the best Marketing Planning software for Windows currently available using the table below. This list is updated regularly.

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    Kochava

    Kochava

    Kochava

    Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.
    Starting Price: FREE
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  • 2
    Asana

    Asana

    Asana

    Asana helps teams orchestrate their work–from daily tasks to strategic cross-functional initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.
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    Starting Price: Free
  • 3
    Jira

    Jira

    Atlassian

    Jira is the only project management tool you need to plan and track work across every team. Jira by Atlassian is the #1 software development tool for teams planning and building great products. Trusted by thousands of teams, Jira offers access to a wide range of tools for planning, tracking, and releasing world-class software, capturing and organizing issues, assigning work, and following team activity. It also integrates with leading developer tools for end-to-end traceability. From short projects, to large cross-functional programs, Jira helps break big ideas down into achievable steps. Organize work, create milestones, map dependencies and more. Link work to goals so everyone can see how their work contributes to company objectives and stay aligned to what’s important. Your next move, suggested by AI. Atlassian Intelligence takes your big ideas and automatically suggests the tasks to help get it done.
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    Starting Price: Free
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    Teamwork.com

    Teamwork.com

    Teamwork.com

    Combining powerful project management and easily streamlined operations - we’re the only platform built for managing client projects, profitably. Deliver work on time and on budget, eliminate client chaos, and understand profitability in one platform. Teamwork.com's customers track and manage their projects with a suite of integrated solutions such as helpdesk, collaboration, knowledge sharing, and customer relationship management add-ons, enabling Teamwork.com to be the 'one-stop shop' solution for business owners. Teamwork.com is trusted by over 20,000 companies worldwide with a global team of over 350 employees, making project management more straightforward, more efficient, and more impactful with our project planning software, integrated with all the tools you already use.
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    Starting Price: $5.99 per user per month
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    GoodDay

    GoodDay

    GoodDay Work

    GoodDay is a modern work management platform that brings together the best tools for high-level planning, project and product management, task organization and productivity growth based on transparency, agility, and motivation. At any time, see your overall workload, know what to work on next, understand current priorities, and be able to easily re-organize work when the business goals change. We have created a platform that will replace 15 separate applications your team may have to use today. With rich functionality and with all data connected, you will finally be able to manage work effectively. Boost your team's collaboration and create true transparency with Action Required powering your communication. GoodDay comes with out-of-the-box support for all modern PM methodologies including Waterfall, Scrum, Kanban, and more.
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    Starting Price: $5 per month
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    Hive

    Hive

    Hive Technology

    Increase productivity among team members with Hive. Hive is a powerful project management and collaboration platform that offers a plethora of features in one robust solution. The platform comes with transparent project management tools, team communication, easy file storage and sharing, time tracking, and app integrations.
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    Starting Price: $16 per user per month
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    Loyalty Reward Stamp

    Loyalty Reward Stamp

    Loyalty Reward Stamp

    We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.
    Starting Price: $49.00/month
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    Screendragon

    Screendragon

    Screendragon

    Screendragon is a leading cloud-based project, resource & workflow management solution designed for the needs of mid-large sized (50 employees) marketing, agency & professional services teams. We help organizations to streamline their operations, improve speed-to-market and reduce costs. Our software is proven to scale for the needs of global Fortune 100 companies, helping them to solve big complex operational challenges. Longstanding customers of Screendragon include Kellogg's, BP, Sky, JWT & McCann World Group. Screendragon marries powerful functionality with a simple-to-use UX. We empower teams and management with smart digital briefs, custom workflows, visual work-in-progress dashboards, online proofing, resource scheduling, planning and forecasting, time-tracking, budget tracking, reporting and more.
    Starting Price: $26.00/month/user
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    Measured

    Measured

    Measured

    Measured provides marketing attribution & cross-channel view across all media channels, PLUS media incrementality testing. Turn on 100 audience level experiments across Google, Facebook and on 70 integrated media platforms. Identify Media Waste, Test for Scale. Capture up to 30% marketing efficiency. Powered by incrementality measurement. Ask us for a FREE demo today! Solutions provided: - Marketing Attribution, Cross-Channel View of Marketing Spend - 70 integrations on major media platform like Google, Facebook, Verizon Media, Criteo, AdRoll, SnapChat, YouTube, and more! - Run always-on, A/B, incrementality tests seamlessly - Integration is easy, be up and running in less than 24 hours - Understand maximum, efficient spend levels without an expensive stress test
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    Smart Inventory Planning & Optimization
    Smart Software is a leading provider of demand planning, inventory optimization and supply chain analytics solutions headquartered in Belmont, Massachusetts, USA. Founded in 1981 Smart has helped thousands of customers plan for future demand utilizing industry-leading statistical analytics. Smart Inventory Planning & Optimization (IP&O) is the company’s next-generation suite of native web applications, helping inventory carrying organizations reduce inventory, improve service levels and streamline Sales, Inventory, and Operations Planning. Smart IP&O, hosted on Amazon Web Services, is a Digital Supply Chain Platform driving three applications: demand planning, inventory optimization, and dashboard reporting. Smart IP&O functions as a transparent extension of our customers’ ERP systems of choice, receiving daily transaction data and returning forecasts and inventory policy values to drive replenishment and production planning.
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    Sesimi

    Sesimi

    Sesimi

    It’s Marketing Magic. The Brand and Content Management Platform. Sesimi is the power to create, manage and share branded content. Instantly. Sesimi is a brand management platform that delivers marketing campaigns and strategies faster than ever - including: - Class-leading and intuitive Digital Asset Management tool to help you manage, store, search & share assets. - Dynamic Template Content Creation Platform that eliminates marketing production bottlenecks with smart brand-compliant templates. - Global support team to help you every step of the way. Streamline your campaign workflows and processes. Give your teams back time and resources. Who Uses Sesimi? Sesimi is trusted by the big and small networks like Toyota, Volkswagen, Scenic Luxury Cruises & Tours & the Quest Hotel Group. Who is Sesimi for? Marketing Teams, Brand Marketers, Retail Marketers, Studio Managers, Agencies and Advertisers looking to do more than store assets.
    Starting Price: $100
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    Jira Work Management
    Business project management software. See all project information at a glance with Jira Work Management (formerly Jira Core). Manage your projects and keep your team organized. Managing projects and tasks in Jira Work Management starts with a workflow. Workflows define your process and enable your team to track tasks. Jira Work Management Cloud instances also have boards that allow you to visualize your workflows and drag and drop tasks from to-do to done. Currently available in cloud offering only. Task management is easier with statuses, comments, and attachments in one place. Everyone knows a project's details at a glance without having to email or set up a meeting. Plus, with notifications you'll know when your attention is needed. How many tasks are still in progress? Which team member has too much on their plate? Using Jira Work Management, you can follow the status of your team's projects in different ways: with a quick overview, customized dashboards, and more.
    Starting Price: $5 per user per month
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    IntelligenceBank

    IntelligenceBank

    IntelligenceBank

    IntelligenceBank marketing operations software helps content marketers seamlessly manage digital assets, creative content approvals and compliance, and creative project management. Through integrating Digital Asset Management (DAM), online brand guidelines, marketing workflows and approvals with calendars and kanban, IntelligenceBank gives you a way to easily manage marketing and creative projects from end to end, within the one system. Our beautifully designed software is used by over 400 brands globally. We offer 24/7 support with offices in the US, Australia, and Canada.
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    BrandMaster

    BrandMaster

    BrandMaster

    BrandMasters Media Bank – DAM (digital asset management software) collects, organizes and enables sharing of brand and marketing assets in one place. Control access and validate assets to avoid publishing assets without authorization. Feature rich with drag and drop, asset analysis, lightbox options, assisted search, image recognition, text filters, version control, asset status, meta data, filters and categorizations. Integrate your DAM with other BrandMaster applications or use as stand alone or integrate with third party vendors. You may even let extenal stakeholders publish directly to your DAM to avoid intermediaries. With our Media Bank, you can share your brand assets and marketing material with ease. Create proper media archives and ensure consistency from a-z.
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    BluHorn

    BluHorn

    BluHorn

    BluHorn has been in the market for nearly ten years. Our philosophy has always been to provide a buyer or planner with the most efficient and user-friendly experience possible. We treat our customers like family, and only want the best for our family members. We understand that there are choices in the market for media buying solutions, and that the software must meet the buyer’s needs in order to be a profitable fit. Because we want the optimal experience for our customers, we offer users some unique advantages in the buying software market. - Nielsen and Comscore Ratings Integration - Invoice Reconciliation - Post Buy Analysis - Quickbooks Online Accounting Integration - Import Tool for Avails/Proposals - Customized Reporting - Specialized Worksheets - Team Functionality - Multi-User Functionality - Wholesale Product/Service Marketplace - CRM Tool Visit us at bluhorn.com for full details and get a 14 day free trial!
    Starting Price: $198 per month
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    LAGO

    LAGO

    Comosoft

    LAGO automates and optimizes multichannel marketing activities, significantly cutting production time and costs. LAGO has been a reliable multichannel marketing solution for over 25 years for retail, grocery, agencies, and more. At its core, LAGO is a PIM, DAM, and marketing production solution with an integrated checkpoint-based collaborative workflow, versioning optimization, and proofing system. LAGO consolidates data and assets from multiple sources in a central repository for use in various marketing channels. Projects for e-commerce, print, mobile, social media, and point of sale can be planned, produced and output directly from LAGO. Additionally, complex regionalization and versioning scenarios are automatically output using LAGO. At the production level, our InDesign plugin brings the assigned data and assets directly to the page. Persistent linking ensures that both data and assets are 100% accurate and always up to date.
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    MARMIND

    MARMIND

    MARMIND

    MARMIND® is a leading Marketing Resource Management platform that empowers marketers worldwide to optimize resources and maximize results. The only marketing cockpit to create seamless workflows for planning, budgeting, and result analysis across point solutions, departments, and locations, MARMIND® enables businesses to make better decisions. Relying on a large network of marketing experts and technology partners, we offer complementary consulting, implementation, and support services to ensure that our customers have everything they need to master their marketing.
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    Be Addy

    Be Addy

    Be-Addy!

    Be Addy offers you an easy to use dashboard for your multi-channel media strategy. But more important to make your strategy leading instead of the campaigns. We help you to setup your strategy based upon marketing layers and allocate budgets to your channels and set KPI's. Now you get the control, schedule and we provide insights about what the best media mix is and collaborate with your digital team to improve your ROI on every single media plan. Create your multi-channel media plan and add your strategy to it. Allocate the budget and create your campaigns through BeAddy. Now you are in control with one easy-to-use dashboard. Schedule your online media plans throughout the year. Allocate your budgets towards the channels and forecast your spend. Save your media plan as a template to reuse it in the future.
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