Best Enterprise Brand Monitoring Tools
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Compare the Top Enterprise Brand Monitoring Tools as of December 2024
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What are Enterprise Brand Monitoring Tools?
Brand monitoring tools help businesses track and analyze online mentions of their brand, products, and competitors to understand public sentiment and manage reputation. These tools aggregate data from various sources, including social media, forums, news outlets, and review sites, to provide a comprehensive view of brand perception. With real-time alerts, companies can quickly respond to positive or negative mentions, helping to protect and enhance their brand image. Many brand monitoring tools also offer analytics and reporting features, enabling businesses to measure sentiment trends and assess the effectiveness of marketing or PR efforts. Overall, these tools empower brands to stay informed, proactive, and engaged with their audience across digital channels. Compare and read user reviews of the best Enterprise Brand Monitoring tools currently available using the table below. This list is updated regularly.
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1
Brandwatch
Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business. -
2
Semrush
Semrush
Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns. -
3
Ahrefs
Ahrefs
With Ahrefs, you don’t have to be an SEO pro to rank higher and get more traffic. Ahrefs is trusted by marketers from the world's biggest brands. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support. Junior marketer or SEO expert, you'll find Ahrefs’ toolset powerful yet easy to master. Try Ahrefs for a week and discover the growth opportunities you’re missing. Get access to Ahrefs InsiderͰ, our private Facebook community, where you can bounce ideas and questions off 10,000 SEO-obsessed marketers who have seen it all. Ask any questions to our customer support team who is happy to talk to you 24/5 via our support chat. Or just simply poke us on Twitter. From aspiring bloggers to global multinational brands, everyone turns to Ahrefs to grow their search traffic. Ahrefs is used by marketers from some of the world’s leading companies.Starting Price: $99.00 per user per month -
4
Sprout Social
Sprout Social
Build and grow stronger relationships on social. Understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption. Discover the most robust and cohesive social media business solution, built to scale. Uncover trends and actionable insights from social data to inform marketing and brand strategy. Plan, organize, schedule and deliver content as a team with cross-network social publishing. Streamline social monitoring and improve responsiveness with a unified inbox. Drive strategic decision making across the business with rich social data and dashboards. Real people, real brands, real connection. Customers share why they choose Sprout’s social media management software and solutions.Starting Price: $199/seat/month -
5
X Pro
X
Manage multiple X (formerly known as Twitter) accounts from the same interface. The most powerful Twitter tool for real-time tracking, organizing, and engagement. Reach your audiences and discover the best of X. X Pro (formerly TweetDeck) enables you to monitor multiple timelines on a single screen. Track and organize content, and engage with your communities in real-time.Starting Price: $0 -
6
Marketing Miner
Marketing Miner
Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Collect valuable data insights and analyze up to 100,000 keywords or URLs in a single click to improve your SEO strategy. Popular features: - Keyword Research - SEO Audit - Rank Tracking - Competitor Analysis - Brand Monitoring - Link Building - Bulk Data Analysis - APIStarting Price: $13.00/month -
7
BuzzSumo
BuzzSumo
Use our content insights to generate ideas, create high-performing content, monitor your performance and identify influencers. Millions of marketers rely on BuzzSumo to reveal the truth about what content works and what sinks without a trace. Hundreds of teams use BuzzSumo every day as part of their workflow. Find out how they increase productivity and content success. Discover the words and phrases your audience are searching for. Understand the popularity of keywords to identify topics with high demand. Inform your PPC strategy with cost-based data. See search volume over time to discover if your keywords are affected by seasonality or trends. Combine keywords with BuzzSumo’s content, questions and influencer data to create comprehensive content. BuzzSumo is a factory of ideas – so you’ll never struggle for content topics again. Related topics alongside real content examples kickstart your research.Starting Price: $79 per month -
8
Awario
Awario
The web is talking about your business. Find these conversations and join in. Instant mentions from all around the Web and social media. At Awario, we want you to be the first to know when important conversations spark out online. Unlike other monitoring apps that rely on a single third-party data provider, we crawl over 13 billion web pages daily, in addition to the APIs. So when we say Awario is the most immediate way to learn about new mentions, we aren't messing around. Find important discussions, join them in real time, and spread the word about your product, service, or content across social and the Web to reach new audiences and trigger word-of-mouth marketing. Social media is full of invaluable market information and consumer intelligence - but it's also full of noise. Sieve out meaningful customer insights with Awario to understand your audience better and marketing campaigns.Starting Price: $39.00 per month -
9
Google Alerts
Google
You can get emails when new results for a topic show up in Google Search. For example, you can get info about news, products, or mentions of your name. In the box at the top, enter a topic you want to follow. You can specify how often you get notifications, and what types of sites you want to be notified about. You can also specify the language and region you are interested in, as well as how many results you want to see. Google Alerts is a very effective and free media monitoring tool. -
10
Locobuzz
Locobuzz
Locobuzz is a unified customer experience platform that converges technologies like Artificial Intelligence, Machine Learning, Big Data, Analytics to help brands forge stronger relationships with their customers and increase their lifetime value. We connect organizations with their customers across a spectrum of digital channels and leverage analytics and automation to increase efficiency across business processes and create a seamless experience for customers. Founded in 2015, Mumbai Headquartered Locobuzz's SaaS platform empowers prominent Fortune 500 companies’ marquee brands across sectors. Locobuzz Platform unifies various functions on its platform such as Marketing, Customer Experience, CRM, Analytics and Automation, Reputation and Crisis Management, Data-driven Social Media Management, Competitive and Market Intelligence, Rich and detailed Customer Intelligence, Monitor Brand Chatter, Identify Influencers all on a single Unified Platform.Starting Price: $300/month -
11
ProQuo AI
ProQuo AI
ProQuo AI is an AI-powered brand management platform where marketers can generate their brand strategy, test creative assets and monitor brand performance – all in real-time. ProQuo interacts with consumers daily and measures how they really feel about your brand, competitors and category. ProQuo’s AI analyzes data from every one of these interactions, generating a customized action plan that ensures you achieve your brand’s goal - whether it’s converting non-users, finding your whitespace or growing market share. Hundreds of brands including Clorox, Harry’s, Expedia, Tatcha and Keurig Dr Pepper are using ProQuo to grow with certainty.Starting Price: $2000 per month -
12
Brand24
Brand24
Brand24 is a media monitoring tool to identify and analyze online conversations about your brands, products, and competitors. Brand24 empowers its users to monitor their online reputation, prevent PR crises, track the results of their social media campaigns, boost their brand awareness, improve customers’ experience and find influencers. This tool collects all publicly available mentions in real-time and covers various sources, including social media platforms, podcasts, newsletters, news sites, blogs, forums, and more!Starting Price: $39.00/month -
13
Mentionlytics
Mentionlytics
Mentionlytics is a comprehensive tool for social media monitoring and brand management, catering to startups, businesses, marketers, and PR experts. Key features include real-time data monitoring across various online sources, reputation management, audience analysis, lead identification, competitor tracking, and influencer discovery. It offers an intuitive dashboard, deep-learning AI for sentiment analysis, and an AI Social Intelligent Advisor for actionable insights. Exceptional customer support is available via call, live chat, and email. Custom white-label reports make it ideal for presenting data to clients. In summary, Mentionlytics is a robust, user-friendly solution for enhancing your brand's digital presence.Starting Price: $69.00/month -
14
YouScan
YouScan
YouScan is a social media listening platform powered by image recognition technology. It provides instant access to customer conversations happening online, enabling enterprises and agencies to listen, analyze and turn social data into action. Sentiment analysis, trends detection and smart alerts combined with an intuitive and powerful dashboard allow users seamlessly fulfill the most difficult tasks. YouScan is efficiently used by major brands, including L'Oréal, Nestlé, Coca-Cola, and McDonald's.Starting Price: $833.00/month -
15
Critical Mention
Critical Mention
The Critical Mention Earned Media Suite includes the most reliable real-time media monitoring for global TV, Radio, Online News, Podcasts and Social Media, as well as robust earned media analytics and the most accurate and frequently updated media contact and influencer database in the industry. -
16
Talkwalker
Talkwalker
Social insights for the world's most impactful brands. Your reputation is everything. Make sure it’s protected, globally. Talkwalker is your extra set of eyes and ears. Its AI powered analysis provides real time insights into what's happening on all social channels and online media, across 187 languages. This enables you to quickly identify issues and complaints before a crisis hits. Benchmark your brand and campaigns with our proven KPI frameworks. Measure sentiment and brand health. Connect social efforts to real business results and provide your management with instant reports. Compare your results to the competition, across every channel. Discover what customers really think about your brands and products in real time. Maximize the social performance of your communication campaigns with data-driven technology. Find the best stories and the true influencers to boost your brand power. With Quick Search, spot the trending stories on your brand and industry, in real time.Starting Price: $9,600 per year -
17
OBI Brand Monitor
OBI4wan
Keep track of your brand and reputation and make marketing, communication and PR efforts measurable. From now on, stay away from your gut feeling and make sure you really know what’s going on. With the OBI Brand Monitor you can keep a sharp overview of everything that is being said and written about your organisation online and offline. This way you can build your brand and reputation in a more targeted way. Keep an eye on the prevailing sentiment surrounding your organization or competitor. New campaign or crisis? Immediately see the effect on sentiment and adjust where necessary. Inform your organization using automated and data-driven reports. Everything can be customised with the information you want to display. Media monitoring stands or falls on its ease of use. Choose what you want to monitor in real time, where regular reporting is sufficient and what can be handled with narrowcasting. You indicate to us how you want to work, we set up the environment for you. -
18
Zyte
Zyte
Hi, we’re Zyte (formerly Scrapinghub)! We are the leader in web data extraction technology and services. We’re obsessed with data. And what it can do for businesses. We help thousands of companies and millions of developers to get their hands on clean, accurate data. Quickly, reliably and at scale. Every day, for more than a decade. From price intelligence, news and media, job listings and entertainment trends, brand monitoring, and more, our customers rely on us to obtain dependable data from over 13 billion web pages each month. We led the way with open source projects like Scrapy, products like our Smart Proxy Manager (formerly Crawlera), and our end-to-end data extraction services. Our fully remote team of nearly two hundred developers and extraction experts set out to remove the barriers to data and change the game. -
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BrandMentions
BrandMentions
We dig every corner of the internet to find all the relevant mentions about anyone or anything. Discover and engage with your customers and the key influencers in your niche that will give you larger brand exposure & great insights about your target market. Get to know your customers' core interests and create products that will meet their exact needs and desires. BrandMentions tells you where to promote your products and find new customers. By always being aware of who talks about you and what, you get the power to understand and protect your reputation in a fiercely competitive market. Monitor everything that is being said about your company or product on all the channels that matter, be it web or social media. BrandMentions keeps you up to date with everything important in your market and anything connected to your company, providing real-time alerts straight to your inbox.Starting Price: $49 per month -
20
Keyhole
Keyhole
Keyhole helps marketers measure, improve and report on the impact they're making on social media. Keyhole’s social listening, influencer tracking and social media analytics products help marketers improve their social media strategy, and prove their impact to colleagues and clients. Keyhole’s easy-to-use dashboard allows you to build and share reports instantly, saving hundreds of hours a year. Use Keyhole's dedicated Influencers metrics to analyze advocates talking about your hashtags. You can filter influencers based on geo-location and keywords in their bios. Reach out to influencers to help boost engagement and increase your marketing ROI. You can also sort influencers based on the exposure they generate and engagement levels. The analytics dashboard has a convenient word cloud that shows hashtags commonly used with your main hashtag. You can easily use the tool to identify the most popular hashtags relevant to your campaign and find areas of opportunity.Starting Price: $49 per month -
21
Brandchirps
Brandchirps
The reliable, cost-efficient, and simple brand monitoring software you’ve been looking for. Brandchirps is a small company building software trying to help others scour the web for recent or updated mentions of keywords they want to monitor and track. These could be your brand, a competitor’s brand, or just any term that interest you. Think of us as a brand monitoring service. We find these mentions with our software and provide you the results so you can improve your bottom line. I wanted software that could reliably and completely scan the internet for mentions of my company’s brand name so I could react to both positive and negative news and conversations quickly. Later, I learned to do the same for my competitor’s brand names to jump in and promote my brand based on their conversations. Basically, this was “competitor brand analysis“. Currently, I track mentions of keywords in my industry to further expose my brand to even more potential customers.Starting Price: $6.97 a month -
22
Corsearch
Corsearch
Global businesses partner with Corsearch to tackle online IP infringements, safeguard customers, and protect critical e-commerce channels. Our services include counterfeit removals, trademark & copyright protection, domain management, and intellectual property protection. -
23
HubSpot AI Search Grader
HubSpot
HubSpot's AI Search Grader is a free tool designed to help brands understand and enhance their presence in AI-powered search engines. By analyzing how your brand appears in AI search results, the tool provides insights into brand sentiment and share of voice, offering a comprehensive score that reflects overall performance. This analysis enables marketers, SEO experts, entrepreneurs, and blog administrators to identify areas for improvement, optimize strategies, and increase brand visibility, traffic, awareness, and sales. Currently, AI Search Grader evaluates results from GPT-4o, with plans to incorporate more AI search engines in the future. The tool is free to use and can be applied to assess your own brand or others within your industry to gauge performance and visibility. As more people move to AI search engines like ChatGPT and Perplexity for answers to their queries, brands will need to think beyond traditional search methods.Starting Price: Free -
24
NexVision
NexVision Lab
NexVision is an AI-powered platform that provides multi-layered, real-time information gathering and cyber protection. It offers deep, contextual intelligence encompassing targets, motivations, and threat analytics. The platform's advanced search algorithm discovers over 120,000 hidden Tor sites daily, enabling users to access the deep and dark web without the need for anonymizing browsers like Tor. NexVision's AI/ML-powered engine continuously collects, analyzes, and sorts big data from publicly available databases and the deep web, supporting multiple languages and equipped with natural language processing and steganography-decoding capabilities to detect hidden information used by advanced threat actors. The user-friendly dashboard allows for setting keyword alerts, conducting investigations, and analyzing results while maintaining user anonymity. NexVision enables organizations to proactively safeguard their assets and maintain a secure online environment.Starting Price: Free -
25
TrackStreet
TrackStreet
Make smarter decisions and check on market feedback with TrackStreet, an internet brand protection and market analytics system. TrackStreet allows users to track prices, monitor product activity, and check on price trends over time. TrackStreet collects all customer reviews from all channels and gives the users information about market feedback and find product issues instantly. -
26
Meltwater
Meltwater Group
We help you monitor, understand and influence the world around you. Empowering PR, communications and marketing teams with an intuitive all-in-one product suite, powered by AI-driven insights. In today's always-on world, a marketer's job is never fully finished, which is why we developed a series of products focused on helping you stay on top of your digital strategy and marketing performance. Our suite of products aims to solve the problems faced by modern PR, communications, and marketing professionals. Insights and workflows designed to empower your social media and digital marketing strategy. Access a flexible solution that allows you to monitor social media for relevant mentions so that you can stay ahead of the game—and your competition. With access to unlimited ad-hoc searches and no volume restrictions across more than 20 different channels (including social networks), your social listening capabilities will be unmatched. -
27
Social Mention
BrandMentions
Social Mention finds who's talking about your brand or competitors in the news & social media. Social Mention is a simple to use social media search tool that aggregates user generated content from across the internet into a single stream of information. It’s a social media monitoring tool that allows you to track and measure what people are saying about your brand anywhere on the globe, in real-time. SocialMention is part of BrandMentions, an in-depth brand monitoring tool designed to track and engage in online conversations in real-time. Never miss a comment or mention about your product or brand on social media accounts, news and other publications. Get to know as soon as your audience talks about you, anywhere online. Have a better understanding of how your customers are interacting with your brand, how your social media strategy is performing & create products that will meet their exact needs. -
28
Brand Analytics
Brand Analytics
Brand monitoring and analysis in social and mass media. Brand Analytics will help handle the business tasks of your company’s key divisions. Control reputational risks and improve PR effectiveness. Create sought-after products, and develop your communication strategy. Improve customer-service quality, and strengthen customer loyalty. Brand Analytics ensures collecting the data of best integrity, from all sources. Social networking sites: VK.com, OK.ru, Instagram, Facebook, YouTube, TikTok, Twitter, etc. Blogs, forums, review websites, mobile app stores. Public channels and Telegram chats. Online mass media and websites of government agencies and market-forming companies and organizations. Operating under the contract with VK.com that provides access to full public data stream, Brand Analytics ensures completeness, speed and quality of message analysis unique for the market. Our monitoring spans all types of messages and data.Starting Price: $339.75 per month -
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MediaScouting
DataScouting
Track your media coverage, listen to what people are saying about your brand, monitor your competition, measure PR & marketing effectivenes. It is Robust, It is Scalable, It is Customizable… simply Powerful. Scales to process hundreds of press publications every day. It integrates modules for news insights, ad monitoring and a delivery platform with real-time alerts. Manages automated & semi-automated production lines for digitizing, archiving, retrieving & analyzing press media. Available as a Software as a Service (SaaS) or as a standalone platform, guaranteeing small initial investment. Robust & advanced query system with live translations, automated result clustering and sentiment analysis. Technologically advanced & most accurate feature rich platform for article processing, customer retrieval, advanced management & alerting system. -
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Knewin
Knewin
Monitor everything about your brand in traditional, digital and social media to understand customer perception and measure your visibility – in real time. Get the insights you need by monitoring top publications, pages and influencers. Identify opportunities and challenges, even when your brand is not mentioned directly. Understand if your marketing actions are giving the expected result. Measure how many “likes” you received, on which platform, what content and get answers that help you make a decision on whether or not to proceed with a particular campaign. Service that unites Knewin’s monitoring platforms with highly specialized professionals to help our clients in their journey of monitoring, studying news and gaining insights. Knewin Monitoring has a platform to guarantee autonomy in the review of matters or possible directions for specific issues involving the monitored brand.