About
Leadership & experience in Asia Pacific, South Asia & Turkiye in Corp. & Inv. Banking,…
Contributions
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What are the key elements of a strong go-to-market strategy for startups?
In my experience, which is primarily in the Digital Banking and Fintech space there's a tremendous untapped market in terms of unbanked or underserved customers, where technology enables financial inclusion, through customized product offerings, uninhibited reach and low cost of acquisition. Today's start up enterprises need to leverage technology as their main strategic enabler and driver in their "go-to-market" strategic plan, which will provide efficiencies, higher service levels and low cost to serve.
Experience
Education
Licenses & Certifications
Volunteer Experience
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Committee Member
Development In Literacy (DIL)
Education
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Notified Member
Ease of Doing Business Committee KP
- 3 years 3 months
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Notified Lead
Pakistan Stock Exchange - PSX
- 11 months
Economic Empowerment
Establishing PSX office /presence in KP to provide Access to Capital to KP SMEs and businesses through Capital Markets listings on the main board or on GEM (Growth Enterprise Market) Board. Collaborating with PSX to ensure greater awareness, financial literacy and wealth creation--as well as deepening individual investor base. Creating awareness about the market opportunities and encouraging country wide and international investors to participate in the pre IPOs and invest in KP enterprises, as…
Establishing PSX office /presence in KP to provide Access to Capital to KP SMEs and businesses through Capital Markets listings on the main board or on GEM (Growth Enterprise Market) Board. Collaborating with PSX to ensure greater awareness, financial literacy and wealth creation--as well as deepening individual investor base. Creating awareness about the market opportunities and encouraging country wide and international investors to participate in the pre IPOs and invest in KP enterprises, as well as provide KP investors opportunities to participate actively
and invest in country wide IPOs. -
Member Board Of Directors
Habib Insurance Company Ltd
Independent Director at HICL, Member Investment Committee
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Member Board Of Directors
Thardeep Microfinance Foundation
Independent Director, Chairperson Audit Committee
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Member Steering Committee
Women For Boards Allies
Economic Empowerment
Honors & Awards
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MIRACLE WOMAN
PONDS Institute
Recognized for outstanding professional achievement in Banking & Finance
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100 Most Prominent Women in Anti Trust (Global)
Global Competition Review
Selected and featured based on merit (profile and acheivement) from the entire world's competition professionals
Languages
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Turkish
Limited working proficiency
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Pashto
Native or bilingual proficiency
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Urdu
Full professional proficiency
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English
Full professional proficiency
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