[#WatchthisSpace🚀] How might we help Southeast Asia’s small & medium enterprises (SMEs) embrace greener operational solutions? 🌍 This was the critical HMW (How Might We) question that #WMi founder Chatchanart Jiratornsirikul (JoeZ) and his Venture team explored during a recent, fruitful trip to Bangkok! ✈ With 2.4m buildings in #SoutheastAsia occupied by SMEs — representing 75% of all commercial & industrial buildings — this segment generates a staggering ~600Mt of #CarbonEmissions per year. Yet, it remains underserved by #GreenSolution providers. While these providers have made strides in targeting "Grade A" buildings, they face challenges reaching the SME building segment. 🏢🌱 To explore how we can smooth the transition toward greener solutions for SME business owners, our team Sumira Jayabalan, Yifei Xiao and Kawewat Mayteesirasak engaged with a diverse range of key players in #Thailand’s commercial & industrial sectors, including: - Green solution providers: Companies specialising in #Solar ☀, #EnergyEfficiency (EE) 💡, #BuildingManagementSystems (BMS), and #GreenMaterials - Ecosystem partners: Prominent figures in the Thai #RealEstate sector 🏘, including property managers, real estate developers, and property sales platforms - SME building owners: Owners of smaller commercial and industrial properties We’re excited by the insights gained from this short but productive trip! Together with JoeZ, we can't wait to see the innovative ventures that emerge from their journey. 🌍 #Sustainability #SME #WavemakerImpact #ClimateAction #RenewableEnergy #BuiltEnvironment #ClimateTech
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