Out of Home is changing fast, and so are we. As we enter our second decade, we are excited to embark on the next step of our journey to revolutionise the #OOH industry – With an energising new look and feel, refreshed brand positioning and an exciting new website. Head to talonooh.com and let us show you how to start thinking outside ...
Talon
Advertising Services
London, London 17,222 followers
Talon is a pioneering independently owned, global Out of Home agency with offices in the UK, US, CA, IRE, DE, UAE & SG.
About us
Talon is a pioneering independently owned, global Out of Home agency with offices in the UK, US, Canada, Ireland, Germany, UAE and Singapore. We provide our clients with world class service, technology, and collaboration to create exceptional OOH campaigns that deliver measurable results. In our first 10 years, our desire to offer intelligent, creative, technology-led OOH solutions and a full-service OOH offering saw us grow into a team of over 230 people located in key cities across the globe. Out of Home is changing fast, and Talon is at the forefront of that change. Re-imagining the possibilities of what outdoor can be, and doing it on a global scale. We help clients get the best out of the OOH environment, by combining independence with a collaborative approach. We promote open and transparent working relationships between many of the world’s leading agencies, advertisers and media owners. We’re passionate about OOH and are on a mission to drive the growth of this sector within the media industry – championing OOH as a medium that is highly effective, creative, sustainable, and measurable for our clients. Head to our website to let us show you how to start thinking outside.
- Website
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https://www.talonooh.com
External link for Talon
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London, London
- Type
- Privately Held
- Founded
- 2013
- Specialties
- Outdoor Media planning and buying and Outdoor Media consultancy
Locations
Employees at Talon
Updates
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Three principles to maximise ✨out-of-home effectiveness✨ Talon's Head of Effectiveness, Emily Alcorn, explains why brand owners need to optimise their approach to harness #OOH advertising's core strengths. Emily also shares her three principles to get the most out of OOH effectiveness: 1️⃣ There is no creative effectiveness without media effectiveness 2️⃣ Dynamic and reactive content are king 3️⃣ OOH’s strengths are best harnessed and deployed together Find out more on WARC: https://lnkd.in/eZjCeXZV?
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Yes, it really is parked there! Nissan Motor Corporation launches ✨Elevate Your Urban Drive✨ a multi-platform campaign to promote its latest Qashqai model. The campaign consists of three CGI-led films, including this one in which a Qashqai parks on the side of The Truman Brewery in London: https://lnkd.in/eiseviwm However, the Qashqai really was parked there in a never-been-done-before #OOH installation 🔥 We loved bringing this campaign to life with Grand Visual, TBWA\London, MG OMD and our partners.
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The Winning Hand #7 has arrived 🤩 At Talon, we believe that #OOH delivers across four main benefits: Audience, Creative, Effective & Sustainable - or ✨ ACES ✨ Each month, we're sharing bite-sized ACES from across the industry, showcasing OOH's winning hand. Enjoy! Featuring: IPA (Institute of Practitioners in Advertising), Nissan Motor Corporation, Grand Visual, MG OMD, TBWA\Worldwide, Lucy Baumgartner & Alice Date
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Today, we welcomed Elliott Rae for an inspirational and educational talk on Parenting Out Loud, introduced by our UK MD, Luke Willbourn. Elliott shared how supporting working dads is important to gender equity, well-being, and better outcomes for our children. He also discussed how family life and fatherhood has evolved over recent years and how we can all play our part in supporting dads to ‘parent out loud’, take enhanced paternity leave and work flexibly. Elliott founded the www.parentingoutloud.com campaign - a campaign that Talon is proud to support and one we’ve helped take nationwide through #OOH. He is also the founder of the parenting platform MusicFootballFatherhood, the curator of bestselling book DAD and the presenter of the BBC One documentary Becoming Dad. Thanks for coming in Elliott. We’ll see you again soon! #ParentingOutLoud #WorkplaceEquality #WorkingDads #Talon
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Palmer's Cocoa Butter is THICC 🤌🤌 Last month, the body care brand unveiled '3D' #OOH murals in London & Manchester, to promote its thicc cocoa butter intensive body lotion. Great work with JAA Media, Grand Visual & Global Street Art 💫
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✨ The Media Leader: Future 100 Club ✨ A huge congratulations to our very own Dilki Weerakoon, Emily Alcorn & Nathelie Meng 🎉 At Talon, we're a company built on people with big ideas and there's nothing better than seeing our amazing team celebrated. Congratulations to all who made the Future 100 Club list this year! View the full list: https://lnkd.in/e68TyZ87
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Emily Alcorn, Head of Effectiveness at Talon, will be speaking at the World Out of Home Organization's Europe Forum, in Milan from November 4-6 ✨ Emily will discuss Effectiveness, Econometrics and #OOH. In it she will explore how measuring the effectiveness of OOH advertising differs from other media channels and how the nuances of OOH planning present challenges with unified measurement models such as Media/Marketing Mix Modelling. Get your tickets here: https://lnkd.in/ev24SQ3n
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A path towards better measurement of sustainability in advertising 🌳 Alice Date writes for WARC on the importance of a uniformed method when measuring sustainability. While carbon emissions must be reduced, how we measure them within the advertising hasn’t been standardised, creating challenges for advertisers and agencies alike. Read the full article here: https://lnkd.in/eAyfKQ7g?
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Great to see so many of our clients shortlisted for The Drum Awards 2024! Such a fantastic mix of campaigns showcasing the power and impact of #OOH! Best of luck to our clients, partners, agencies and everyone nominated 🤞 View the shortlists here: https://lnkd.in/esKUp-dZ British Airways MG OMD Uncommon Creative Studio Adylic PepsiCo OMD UK Grand Visual Allwyn UK Hearts & Science VCCP Specsavers Ann Squared Events Habitat PHD New Commercial Arts. Mural Republic Ltd Pangolin NewGen Pixel Artworks Saatchi & Saatchi UK British Heart Foundation