Prisma AI

In light of rising financial scams linked to the Aadhar Enabled Payment System (AePS), integrating Facial Recognition Technology (FRT) can be a game-changer! By verifying identities, ensuring liveness, and enabling real-time monitoring, FRT not only protects your hard-earned money but also builds a safer financial future. Let's take a stand against fraud together! Currently the issue is tackled with a helpline number initiated by the I4C (Indian Cyber Crime Coordination Centre) The helpline allows for real-time complaint registration. If banks are notified within one or two hours of a suspected fraud, they can quickly block the fraudster's account. This rapid response capability minimizes losses and enhances the overall security of the banking system. However, facial recognition technology can significantly reduce financial fraud, especially when integrated with systems like the Aadhaar-enabled Payment System (AePS). Here’s how this technology can bolster security and mitigate risks: 1. Identity Verification Facial recognition provides a robust method for verifying the identity of individuals accessing financial services. When linked to AePS, users can authenticate themselves using their facial data, ensuring that only the legitimate account holder can access their funds. This reduces the likelihood of unauthorized access and helps prevent impersonation fraud. 2. Liveness Detection Liveness detection is crucial in ensuring that the individual presenting their face is a live person and not a photograph or a video. Techniques include: Eye Movement: Users may be prompted to blink or look in different directions during the authentication process. Facial Expressions: Requiring users to smile or perform specific facial movements helps confirm they are real. Depth Sensing: Advanced cameras can capture three-dimensional data, distinguishing between a flat image and a real face. By implementing liveness detection, banks can significantly reduce the risk of spoofing attacks, ensuring that only genuine users can complete transactions. 3. Real-Time Monitoring and Alerts Facial recognition systems can operate in real-time, allowing banks to monitor transactions as they happen. If a transaction is initiated and the facial recognition system flags an anomaly—such as an attempt to access an account from a different geographical location or a suspicious pattern of behavior—alerts can be generated immediately. This allows for swift intervention, such as temporarily freezing accounts until the legitimacy of the transaction can be verified. Incorporating facial recognition technology with liveness detection into the AePS framework enhances security in financial transactions. This ensures that only legitimate account holders can access funds and allows for quick responses to potential fraud. #FraudPrevention #FacialRecognition #SecureBanking #PrismaAI Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

🚨 Online Financial Fraud in India is skyrocketing! 💰 With nearly 800 cases reported daily, it’s crucial to stay informed. 👉 Swipe through our carousel to uncover the types of fraud, essential protection measures like Multi-Factor Authentication (MFA), and how financial institutions can strengthen their defenses. 💡 Your awareness can make a difference! Let’s work together to combat these threats. Don’t miss out—check it out now! #FinancialFraud #CyberSecurity #MFA #StaySafe Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Visual AI is revolutionizing the events and entertainment industry by transforming the attendee experience. With venue access through facial recognition, guests can enjoy a hassle-free entry process, eliminating the need to fumble for tickets at the gate. This technology ensures a seamless and efficient check-in process, allowing attendees to start their event experience with ease. Moreover, advanced incident detection capabilities enable event organizers to proactively manage safety, identifying and addressing potential issues in real-time. This commitment to security creates a safer environment for all attendees. AI-driven queue management also enhances the experience by minimizing wait times, allowing guests to make the most of their time without the frustration of long lines. To learn more about how these technologies are being implemented, explore the various use cases in our carousel and discover how visual AI is shaping the future of events. Learn how Prisma AI transformed event access at the Jaipur Pink Panthers https://lnkd.in/dnh_VaWy #VisualAI #FaceTicketing #QueueManagement #PrismaAI #AI4Good Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Anjali's Journey at Prisma AI ⭐ I've been fortunate enough to be part of the Prisma AI team as a machine learning developer developing computer vision products and solutions, and I have to say, it's been an absolute blast! The vibe here is electric - everyone is passionate about innovation and making a real difference. I love how the company encourages open communication and collaboration, it's amazing to see how our diverse team comes together to tackle complex challenges. I've had the opportunity to work on some exciting projects that have the potential to make a significant impact. Plus, the leadership team is super approachable and invested in our growth, which is really refreshing. And let's not forget about the work-life balance - Prisma truly prioritizes it, which is a huge plus for me. Overall, I feel like I'm part of a big, happy family that's changing the world, one AI solution at a time! Anjali Jha #PrismaAI #AIforGood #DiversityAndInclusion #WorkLifeBalance Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Exciting updates for the AI industry! The European Commission has introduced the groundbreaking AI Act, setting the stage for responsible and innovative AI development in the EU. If your organization operates in the EU or deploys AI systems there, it’s crucial to understand and comply with these new regulations. Let’s discuss how this will impact the future of AI. #AIRegulation #EuropeanCommission #AIDevelopment #ComplianceMatters Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W. Aditya Thontakudi

- Retail Revolution: Stress-free, Seamless, and Personalized In today's fast-paced world, whether you're a busy professional like Rachel or a store manager like Mr. Ryan, visual AI is transforming the retail landscape. This groundbreaking technology is reshaping how we shop, offering personalized experiences, efficient inventory management, and enhanced security. - The Future of Shopping: How Visual AI is Revolutionizing Retail Shopping can often feel overwhelming. For Rachel, finding the perfect outfit online amidst a sea of options is frustrating. On the other hand, Mr. Ryan faces challenges with restocking his popular grocery store during peak hours, not to mention theft issues. But there's hope! Visual AI is here to revolutionize the shopping experience, ensuring that customers find what they need while keeping shelves stocked and secure. - What is Visual AI? Visual AI empowers cameras to understand and interpret visual information, much like humans do. By utilizing advanced algorithms and machine learning, it identifies patterns and objects, enabling real-time decision-making. Imagine cameras evolving into intelligent assistants that provide personalized solutions, ensure a secure environment, and alert users to alarming incidents in real-time, ranging from theft to fire outbreaks. - Key Benefits of Visual AI in Retail: Personalized Shopping Experiences: Tailored recommendations through facial recognition and virtual fitting rooms boost customer confidence. Smart Inventory Management: AI-powered cameras monitor stock levels and forecast demand, ensuring popular items are always available. Theft Prevention: Advanced surveillance systems detect suspicious behaviour, creating safer shopping environments. Enhanced Customer Engagement: Interactive displays offer personalized recommendations, increasing shopper engagement and impulse buys. Streamlined Operations: Automation allows staff to focus on providing excellent service, leading to happier customers and improved sales. Visual AI isn't just about solving challenges—it's about creating a more engaging and personalized shopping experience. Dive into our blog to explore how this technology is setting the new standard for retail. You won’t want to miss it! #RetailRevolution #VisualAI #CustomerExperience #Innovation #SmartRetail Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Big retailers are tapping into visual AI to make shopping seamless and more enjoyable. Think real-time inventory checks that keep shelves stocked, and store layouts designed around how customers move. It’s all about creating a great shopping experience where your needs are anticipated. Want to see how these tech innovations are changing the game? Swipe to explore! #retail #visualAI #PrismaAI #AI4Good Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Are you ready to shape the future of AI technology? Prisma AI is looking for driven Marketing Executives and creative Content Writers to join our dynamic team. Be part of pioneering advancements in Visual AI and make a real impact. For full job descriptions and application details, visit our website or connect with us on LinkedIn. Your next career move starts here! #JoinPrismaAI #AIInnovation #CareerOpportunities Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W. Akanksha Dharmanand Firdous Malik

Envision a banking world where security is as seamless as a smile. With Visual AI, that future is here. Face recognition technology, a standout marvel of Visual AI, transforms your face into the ultimate password, making online transactions safer. Banks can effortlessly onboard customers through swift and seamless KYC verification using Visual AI. By leveraging verified identities and facial recognition as authentication, they can significantly reduce fraud. "Login with Face, Pay with Face" isn’t just a catchy phrase—it’s the new standard for effortless and secure banking. But the magic doesn’t stop online. Visual AI empowers banks with real-time theft alerts, transforming surveillance into a proactive, dynamic, and unmanned guardian of your assets. Moreover, Visual AI enables banks to offer a more personalized touch at branches, providing exceptional assistance to everyone, including the elderly and differently-abled. Welcome to a new era of banking—secure, innovative, and inclusive. #FinTech #PrismaAI #AI4Good #GFF24 Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W.

Facial recognition: a powerful tool or a privacy risk? With the rise of this technology, safeguarding privacy isn't just an option—it's a necessity. • Understand the risks • Protect sensitive data • Navigate the legal landscape Equip your team and enforce strong policies to stay compliant and secure. Innovation should enhance, not compromise, your privacy!        #PrismaAI #FacialRecognition #AI4Good #DataProtection Dr. Shreeram Iyer Amitabh Roy Chowdhury Juspreet Singh W. Aditya Thontakudi