Our Principal, Arun Pai, speaks with The Asian Business Review about blitzscaling, a growth strategy that prioritizes speed over efficiency. He highlights the concept of negative blitzscaling, which occurs when a company massively scales its operations and aggressively subsidizes its products (at a loss) to outbid competitors for market share, without having a sound business in place. The focus on valuation building instead of value creation creates a false sense of progress that would prove fatal to many startups. Arun emphasizes that startups can achieve sustainable growth only if built on a strong foundation. This entails having the right people, the right culture, and a solution that truly solves a problem. Read more about negative blitzscaling and the dangers it brings in this article by Peng T. Ong and Phong T.: From Unicorns to Unicorpses: The False Promise of Negative Blitzscaling https://lnkd.in/g8fp4Hzx
The success of tech giants has popularised blitzscaling, a high-risk approach that prioritises speed over efficiency. However, this strategy isn't suitable for every startup, according to Arun Pai, Principal at Monk's Hill Ventures. https://bit.ly/3VSrgCD