Merlien Institute

Merlien Institute

Market Research

A world-class B2B events organiser and think-tank for market research, insights and innovation professionals.

About us

Merlien Institute is a leading events and publishing company with a mission to efficiently respond to the information and networking needs of insight, marketing research and innovation professionals. In fact, we pride ourselves with the ability to scout for the newest technologies and introducing them at our events. Established since 2008, we are committed to the broadening the exchange of best practices through a multitude of information generation and networking channels including small and large scale events, exhibitions and powerful publishing channels. Merlien Institute's leading conference and publication brands include: - MRMW® na.mrmw.net - QUAL 360® www.qual360.com - CIEX® www.ciex-eu.org

Website
http://www.merlien.com
Industry
Market Research
Company size
11-50 employees
Headquarters
Singapore
Type
Privately Held
Founded
2008
Specialties
qualitative research, mobile research, marketing research, online research, event management, custom events, smart data, big data, consumer insight, chemical innovation, UX Research, UX, conferences, and virtual conferences

Locations

  • Primary

    1 Scotts Road

    #24-10, Shaw Centre

    Singapore, 228208, SG

    Get directions

Employees at Merlien Institute

Updates

  • View organization page for Merlien Institute, graphic

    3,600 followers

    ⏳ 17 days left until QUAL360 APAC! 💡 We're thrilled to have Bharati Dixit, UX Research Lead at HP, joining the panel discussion on "Combatting Fraud: Sharing Experiences and Best Practices." Bharati will tackle the crucial topic of fraud in digital and online research, exploring how synthetic data and incentives impact fraud prevention, and discussing the need for robust frameworks and guidelines to protect data integrity. 🌟 Gain insights from industry leaders and connect with professionals from brands like Reckitt, Bolt Insight, Mondelez, and Rysense! Event Details: 🗓️ November 6-7, 2024 📍 Singapore Register now: https://hubs.la/Q02TMSb00

  • View organization page for Merlien Institute, graphic

    3,600 followers

    📅 17 days to go until QUAL360 APAC! ✨ Excited to introduce Monika Paramitha Head of Research, Mobile & Brand Communications at Singtel who will be joining the panel discussion on "Combating Fraud: Sharing Experiences and Best Practices." In this session, Monika will dive into the growing challenge of combating fraud in digital research, discussing the role of synthetic data, how to identify and prevent fraudsters in online qual, and whether incentives are doing more harm than good. She’ll also explore the need for a standardized framework to safeguard research practices. 🌟 Don’t miss out on connecting with leaders from brands like HP, Givaudan, Globe, and Zendesk! Event Details: 🗓️ November 6-7, 2024 📍 Singapore Register today: https://hubs.la/Q02TMMQ80

  • View organization page for Merlien Institute, graphic

    3,600 followers

    Prepare for MRMW MENA 2024 in Dubai by securing your early bird ticket! The countdown has begun! Join us on December 10-11 for a transformative experience at MRMW MENA, where industry leaders and market research experts will gather to discuss the latest trends, challenges, and innovations shaping our field. This is your chance to engage in thought-provoking discussions, share insights, and network with key players in the industry. Don’t miss out on the opportunity to secure your early bird ticket—available for a limited time! Secure your spot and be part of the conversation that will drive the future of market research in the MENA region! 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.ly/Q02SJ_l50

  • View organization page for Merlien Institute, graphic

    3,600 followers

    📅 18 days to go until QUAL360 APAC! 🌟 Join Mai Marcelo Head of Customer Intelligence at Globe Telecom, as she participates in the panel discussion "What is the Future of Qualitative Research." Explore insights on how the socio-economic climate is reshaping qualitative research, envision what the research toolkit will look like in 2030, discuss whether AI and synthetic users will take over, and tackle the challenges facing qual research today to design better practices for the future. 🚀 Connect with industry leaders from brands such as Flipkart, Meta, Singtel, and Mondelez! Event Details: 🗓️ November 6-7, 2024 📍 Singapore Register today: https://hubs.la/Q02TMLX50

  • View organization page for Merlien Institute, graphic

    3,600 followers

    Join us at Qual360—the No.1 qualitative market research conference in Asia—where already next month industry leaders will showcase how their organizations are harnessing research to stay ahead of the curve and prepare for the future. 🌏✨ Connect with the best market researchers from Coca-Cola, Mondelēz International, Snapdeal, Haleon, and many more at Qual360 Asia!  Grab your discounted ticket today—only a few left! 👇⏳

    Your last chance to discover the key to smarter corporate decision-making at QUAL360 APAC!

    Your last chance to discover the key to smarter corporate decision-making at QUAL360 APAC!

    Merlien Institute on LinkedIn

  • View organization page for Merlien Institute, graphic

    3,600 followers

    📅 18 days to go until QUAL360 APAC! 🌟 Join Keerthi Kumaravelu, Global Executive Director of Data Transformation at Dyson as she presents "Designing a Comprehensive Value Proposition Canvas for Actionable Insights." In this session, she will discuss defining a company-wide strategy for transforming raw data into actionable insights, understanding the interplay between qualitative and quantitative data, and assessing where qualitative data can significantly influence corporate decision-making. 🚀 Don't miss this chance to connect with industry leaders from brands such as Reckitt, InQognito Insights, Coca-Cola, and Gojek! Event Details: 🗓️ November 6-7, 2024 📍 Singapore Register today: https://hubs.la/Q02TC_gs0

  • View organization page for Merlien Institute, graphic

    3,600 followers

    20 days left! Don't wait—secure your spot at QUAL360 APAC 2024 now! With a stellar lineup of industry experts ready to dive deep into the future of qualitative research, this is your chance to connect with leaders from Mondelez, Coca-Cola, Reckitt, Flipkart, Friesland Campina, and more. Spaces are filling up fast—don’t miss out on the opportunity to grow your network and walk away with cutting-edge insights from market research pioneers! 📅 November 6-7, 2024 📍 Singapore Register now: https://hubs.la/Q02TCZvz0

  • View organization page for Merlien Institute, graphic

    3,600 followers

    📅 19 days to go until QUAL360 APAC! 🌟 Join Percival (Val) Pastrana, AMEA Consumer Science Lead at Sanofi Consumer Healthcare, as he presents "Jobs to Be Done 2.0: How AI is Hacking Deep Quals for More Impactful Insights," where he will explore how AI and digital tools can be strategically deployed in human-led JTBD research to enhance efficiency without sacrificing depth, the best ways to leverage different AI models alongside human expertise to effectively deliver various JTBD components and more. 🚀 Don't miss this opportunity to connect with industry leaders from brands such as Reckitt, Coca-Cola, Flipkart, and Dyson! Event Details: 🗓️ November 6-7, 2024 📍 Singapore Register today: https://hubs.la/Q02TCZGH0

  • View organization page for Merlien Institute, graphic

    3,600 followers

    🚀 Speaker Announcement for MRMW MENA 2024! We’re excited to welcome Imran Khan, Regional Lead – Analytics and Insights at Kellogg Company, who will present on unveiling insights: making the most of passive customer data. Imran will cover how to understand and analyze passive customer data from various sources, discover advanced analytics techniques like machine learning and predictive modeling, and explore strategies for leveraging these insights to enhance personalization and optimize business processes for long-term customer loyalty. Don’t miss the chance to connect with industry leaders from brands like Tesla Innovation, e&, Mars, and Majid Al Futtaim! 📅 Event: December 10–11, 2024, Dubai 💼 Register now: https://hubs.ly/Q02SJ_l50

  • View organization page for Merlien Institute, graphic

    3,600 followers

    📅 19 days to go until QUAL360 APAC! 🌟 Join Rasika Mathur, AVP and Head of Consumer Insights at Snapdeal | AceVector Group as she presents "Unleashing the Power of Consumer Emotions: Innovative Approaches for Qual Research and Business Strategy." In this insightful session, Rasika will discuss how to leverage consumer emotions to create memorable and engaging customer experiences. 🚀 Don't miss this chance to connect with industry leaders from brands such as Mondelez, Gojek, HP, and Standard Chartered Bank! 🗓️ November 6-7, 2024 📍 Singapore Register today: https://hubs.la/Q02TCZl30

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