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Step one: Finding your product Sometimes the biggest hurdle is just getting started. The first guide in our 'Scratch to success' series goes through the steps you need to decide what products to sell, and importantly, how to know they will sell. Read the complete guide on Muqasama for easy to follow advice and real world examples. 1. Product market fit 2. How to know if it will sell 3. Where to source your products https://lnkd.in/drzVufrm

This month we're focusing on entrepreneurship in retail. Hiral, Safian and Michelle have all experienced the highs and lows of starting an ecommerce brand from scratch. Throughout July they'll be sharing how they took their brands from idea to reality. We're also publishing weekly guides on Muqasama, our retail blog, that will take you through starting and growing your own ecommerce business. No clickbait advice. We'll relay the thoughts of real ecommerce entrepreneurs and detail practical steps to help you grow your business. Stay tuned!

Does BNPL promote irresponsible impulse purchases or has it also become an integral way for shoppers to manage their cashflow for everyday spending? The Tabby team did some research to find out and here’s what we discovered. 1. 77% of shoppers plan to use BNPL options for essential spend. 2. First-time BNPL purchases are twice as likely to be essential rather than discretionary. 3. Two-thirds of Tabby shoppers have stated that BNPL is an essential tool to manage cash flow Read the full report from the link in the comments.

Join our brand new Tabby Business WhatsApp channel to get up to date, relevant retail news from across the Middle East. We’ll post regular insights from our own research team and a selection of the latest retail and ecommerce articles from around the region. Learn a thing or two on your next lunch break by joining here: https://lnkd.in/dkaGgRF7

If you're at Dubai FinTech Summit, don't miss the fascinating discussion today with Hosam Arab, and other panellists from Careem, Botim and Mastercard. They'll not only be talking about the challenges of building a fintech unicorn in the Middle East, but also what fantastic opportunities there are currently in MENA for fintech entrepreneurs. Stage: Plenary 2 When: 12.10 - 12.50, 7th May

Let's go back to basics. This month, friend of Tabby, Imad El Fay, has put together the ultimate finance guide to ecommerce, complete with a free-to-use Google sheet template. Get a quick refresher on the fundamentals of ecommerce finance and use the free template to apply the knowledge to your own business, calculating your cash flow, P&L, and balance sheet along the way. Check out our latest article on Muqasama: The Complete Ecommerce Finance Guide  👉 Link in the comments.

Tabby is the most popular BNPL app in Saudi Arabia 🚀 Last year a record amount of people turned to Tabby for flexible payment options to gain financial inclusivity. Link to the full Communications, Space & Technology Commission (CST) report in the comments.

Here’s a great read for fintech and retail operators. Our friends at Harvard Business Review published a case study on Tabby, exploring our consumer-centric model and the strategic choices we had to make leading up to becoming the first fintech unicorn in the MENA region. https://lnkd.in/d6ENaJ7N

Ramadan is the busiest sales season for retailers in the region, and for many, 2024 was a record-breaking month of sales. 📈 Over the month, there was an overall 33% increase in sales for retailers. 🛍️ Retail categories such as fashion, homeware and beauty saw increases of up to 70% in their sales. 💳 Average order value increased by over 10%. Here’s our very own Abdulaziz Saja on Asharq Business اقتصاد الشرق celebrating our seller community reaching new heights.

Last week retailers across the region tuned into our live sales dashboard. Together we saw a record high SAR 160 million in sales through Tabby in a single day. 🚀 During peak time, retailers processed SAR 13,225,421 in an hour, which is over SAR 220,000 every minute. 🛍️ Retailers processed 244,156 orders over 24 hours. That’s over 10,100 per hour. 🛒 The average order value on the busiest day of the year was SAR 665. 10% higher than usual. Read our full summary here: https://lnkd.in/d7sz9MWi