This is Pacifica

FURIA is a super car with the appearance of a wild and untamed beast, with the anger and loud noise of its engine. Be careful, he is on some road out there... Thank you to the entire Adamastor team and all involved, especially as well as  Fatih Hardal talent and complicity on the typography and João Guedes for the incredible photos.

FURIA is the name of Adamastor's first supercar. FURIA (meaning Fury) represents a sound that emanates from within, loud and powerful like a continuous roar. It’s the embodiment of fury in a car. The brand we designed is all about this, speed, curves and boldness inspired by the aerodynamic lines and design of the car. The supercar is built entirely in carbon, with rear-wheel drive, with a combustion engine placed longitudinally, in a central position. The elaborate aerodynamic body hides a cabin for two passengers and sits on a monocoque chassis with an integrated roll bar. Due to its elaborate lower body with two air passages (Venturis), it is largely responsible for the ground effect generated, which produces a substantial amount of downforce. The mechanical heart of FURIA is a Ford V6 3.5-liter twin-turbo engine, with 650 horsepower at 5,500 rpm and a maximum torque of 571 Nm, available from 2,500 rpm. All the tools were developed in-house at Adamastor’s facilities by a specialized team of professionals. Production of the Furia will begin in 2025, when Adamastor expects to deliver the first two units of the road model and the same number of units of the track version. After that, once it is at cruising speed, the new manufacturer intends to manufacture 25 units per year. If you would like this masterpiece, please contact Adamastor. Start your engines! Design & Creative Direction: This is Pacifica Creative & Brand Consultant: Pedro Ferreira Brand Strategy: Daniel Caeiro Typography: Fatih Hardal 3D: Samuel B. Car Photography: João Guedes Thanks to: Ricardo J. Quintas, Frederico Tomé Ribeiro, Gerardo Saraiva de Menezes, Olivia Quintas, Samuel Busovsky and all Adamastor Team. This project is dedicated to the memory of Alfredo Matos.

Adamastor, based in Porto, Portugal, is a pioneering supercar manufacturer focused on innovation and performance. With a strong background in sports car research and development, and backed by an experienced team and global partnerships, Adamastor delivers cutting-edge technology and engineering. Recently, the company has shifted its focus to high-performance supercars, launching its first model, the Furia. We are very excited to present the identity project we did in collaboration with several talents. We started with the vision and strategy until the creation of the brand identity. For identity, we focused on performance and trajectory to create an original typography in collaboration with typographer Fatih Hardal. The design has two main aspects: the curve line, the apex, and the sweet spot to hit the inside of a curve. Perfect lines mean less wasted time. For maximum performance, the straight of a circuit is where the car has to give it its all, where the foot goes all the way down on the accelerator and demands all the speed from the car. Adamastor was born for speed and performance. For the symbol, we thought of the idea of a shield. Its function is to protect and highlight the brand's monogram, on different backgrounds with varied textures and in volume for greater prominence. The shape of the symbol reproduces the style of the designed typography, through long and geometric shapes, with controlled curves. The colors create a modern and sophisticated environment and the typography has a technological and technical tone. Adamastor's signature, The signature "Drive with all your might" reinforces the idea of dexterity and the ability to master driving a true Adamastor. Start your engines! Design & Creative Direction: This is Pacifica Creative & Brand Consultant: Pedro Ferreira Brand Strategy: Daniel Caeiro Typography: Fatih Hardal 3D: Samuel B. Factory Photography: Vasco Maia Lopes Car Photography: João Guedes Thanks to: Ricardo J. Quintas, Frederico Gonçalves, Gerardo Saraiva de Menezes, Olivia Quintas, Samuel B. and all Adamastor Team. This project is dedicated to the memory of Alfredo Matos.

Adamastor, based in Porto, Portugal, is a pioneering supercar manufacturer focused on innovation and performance. With a strong background in sports car research and development, and backed by an experienced team and global partnerships, Adamastor delivers cutting-edge technology and engineering. Recently, the company has shifted its focus to high-performance supercars, launching its first model, the Furia. We are very excited to present the identity project we did in collaboration with several talents. We started with the vision and strategy until the creation of the brand identity. For identity, we focused on performance and trajectory to create an original typography in collaboration with typographer Fatih Hardal. The design has two main aspects: the curve line, the apex, and the sweet spot to hit the inside of a curve. Perfect lines mean less wasted time. For maximum performance, the straight of a circuit is where the car has to give it its all, where the foot goes all the way down on the accelerator and demands all the speed from the car. Adamastor was born for speed and performance. For the symbol, we thought of the idea of a shield. Its function is to protect and highlight the brand's monogram, on different backgrounds with varied textures and in volume for greater prominence. The shape of the symbol reproduces the style of the designed typography, through long and geometric shapes, with controlled curves. The colors create a modern and sophisticated environment and the typography has a technological and technical tone. Adamastor's signature, The signature "Drive with all your might" reinforces the idea of dexterity and the ability to master driving a true Adamastor. Start your engines! Design & Creative Direction: This is Pacifica Creative & Brand Consultant: Pedro Ferreira Brand Strategy: Daniel Caeiro Typography: Fatih Hardal 3D: Samuel B. Factory Photography: Vasco Maia Lopes Car Photography: João Guedes Thanks to: Ricardo J. Quintas, Frederico Gonçalves, Gerardo Saraiva de Menezes, Olivia Quintas, Samuel B. and all Adamastor Team. This project is dedicated to the memory of Alfredo Matos.

Post to remember the Gold award and nomination for Grand Prix of the last creativity festival of the Clube da Criatividade de Portugal A work done by a very talented team that helped create the new brand of the Portuguese Association of Green Roofs, GREENROOFS®. Very proud to work with so much talent. This is Pacifica 78 Films (Nuno Alberto and Joao Marques) Núcleo Sonoro (Fred Pinto Ferreira) GREENROOFS® Innovated by ANCV

Introducing Liber, a revolutionary online health service designed to swiftly address the most common clinical conditions within minutes. Liber ensures peace of mind with a dedicated personal health team available 24/7, 365 days a year. This is Pacifica has crafted the brand’s identity, reflecting the innovative and liberating access to healthcare that Liber offers. The brand’s communication, adorned with thoughtfully designed illustrations, establishes a more engaging and direct connection with tech-savvy users. Liber’s approach transcends the conventional, empowering individuals to take control of their health without the need for rigid schedules or hospital visits. Welcome to Liber – where freedom meets healthcare.

Wait... what? We’re thrilled to be named Design Studio of 2024 at the 26th Festival of the Creativity Club of Portugal, the country’s top creativity awards. This honor is shared with our amazing clients, partners, and friends who inspire us daily. Clube da Criatividade de Portugal

Wait...what? We are deeply honoured and thrilled that our project [Brick] Book for Primosfera has been shortlisted for this year's D&AD awards. Thanks to João de Sousa Nuno Moreira Oupas! Design Bacelar-Pereira Design House Gráfica Maiadouro

To share STAR's story in EMEA Market we felt that we needed “A Brilliant Change” more suited to the new, massive and diverse audience. We should honour its origins while crafting a fresh story that connects with very different cultures. We focused on the original logo’s uniqueness – the central cut of the star – redesigning and crafting a new narrative of light and movement. A slight change of light that now resembles a “shooting star” that guides us into a new television universe. We used light creatively to create a new brand system that flows across STAR’s 7 channels and on different platforms, like TV, billboards and digital. This is Pacifica is very proud to lead this transformative process creatively. The transformation isn't just superficial – it's a celebration of creativity with seven distinct graphic packs and more than two thousand pieces all created by talented Portuguese artists. The creative wave extends to music with compositions and performances as unique as the channels themselves. This project was a collaboration with The Walt Disney Company's Portuguese creative team (in-house) which led the project for Europe, the Middle East and Africa. This project is not just a rebrand but a masterpiece showcasing Portuguese creativity on a global stage. Special thanks to Olga Studio for the mind-blowing visuals and 3D art MUSGO STUDIO for supporting the stunning storytelling Pedro Marques for the excellent sound design and a big shout out to PLAYGROUND - Production Company and Rui Vieira for their visionary contributions.

On World Earth Day, we launched a new project. GREENROOFS® Innovated by ANCV flourished to initiate a dialogue with communities and governmental institutions to transform cities from gray-to-green rooftops as a natural defense against the heat island effect. A special thanks to the National Association of Green Roofs (ANCV), who worked alongside us in creating this new brand, especially to Dr. Paulo Palha President of the ANCV Board and EFB Board President (European Federation of Green Roofs and Walls Association). This project would not have been possible without the collaboration and total dedication of 78 Films and Núcleo Sonoro . We must express gratitude to a vast group of talented individuals involved: Branding & Creative Direction This is Pacifica 3D - studio w w Brand Motion Design Nuno Leal Creative Coding André Burnier Film Production Company: 78 Films Director of Photography: João Marques Film Directors: João Marques and Nuno Alberto Art Direction: 78 Films Sound Designer: GUEL Composer: Fred Pinto Ferreira/ Núcleo Sonoro Photographer: Frame Killah Editor: António Mendes Post-production: MUSGO STUDIO & 78 Films Executive Producer: Raquel Moreira de Sousa Chief Lighting Technician: Tita Thanks to MOP and Vasco Perestrelo