UI Breakfast: UI/UX Design and Product Strategy

Jane Portman
  • 4.4 (130)
  • DESIGN
  • UPDATED WEEKLY
UI Breakfast: UI/UX Design and Product Strategy

Join us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.

  1. OCT 4

    Episode 287: Career Growth for Individual Contributors with Cliff Seal

    What does career growth look like for a designer in an enterprise company? Our guest today is Cliff Seal, UX architect at Salesforce. You’ll learn about the push-and-pull dynamics in decision making, setting the right foundation with your mentor, the complexities of a mature product, and more.

    46 min

  2. SEP 20

    BDTP. Implementing Self-service SaaS with Franciska Dethlefsen

    How do you plan and implement a self-serve option for your SaaS? In this episode, we talk to Franciska Dethlefsen, Head of Growth Marketing at Amplitude. You'll learn about their journey from being completely sales-led to launching a self-serve plan, how they approached pricing and packaging, how it all ties with their free plan, what channels they use to provide support, and more.

    34 min

  3. SEP 6

    Episode 286: Experience-led Branding with Doug Hughmanick

    How does experience-led branding help big companies create memorable products? Our guest today is Doug Hughmanick, Head of Creative and founder of ANML. You’ll learn how big brands think about user experience, why learning motion skills could be helpful for designers, some practical tips for applying experience-led branding, and more.

    34 min

  4. AUG 16

    BDTP. Measuring Paid Media for SaaS with Barbara Galiza

    How do you measure the effectiveness of your paid media campaigns? In this episode, we talk to Barbara Galiza, a growth and marketing analytics consultant. You'll learn about the three types of campaign performance metrics, how to manage attribution via multiple data sources, how companies are adapting to the recent focus on data privacy, and more.

    36 min

  5. AUG 2

    Episode 285: Designing for Real-world Experiences with Dave Waddell

    How do you design for real-world experiences? Our guest today is Dave Waddell, co-author of The Experience Book and experience design research and strategist at FreeState. You’ll learn why it’s critical to involve end users, the elements that make for a great experience, their case study about working with airports, and more.

    42 min

  6. JUL 19

    BDTP. PR Strategies for Founders with Sneha Saigal

    What can SaaS founders do to jumpstart their PR strategy? In this episode, we talk to Sneha Saigal, co-founder of Geeks & Experts. You'll learn why it’s best to DIY your PR strategy in the early stages, why you should be thoughtful about your pitches, how PR experts tap into a founder’s story, and more.

    30 min

  7. JUL 5

    Episode 284: Designing for Mature Markets with Simon Rohrbach

    How do you design for mature markets like the devtool space? Our guest today is Simon Rohrbach, co-founder and CEO of Plain. You’ll learn about their founder journey, why you shouldn’t strive for hyper-polished websites all the time, why you shouldn’t sacrifice quality when shipping improvements and features, and more.

    35 min

  8. JUN 21

    BDTP. Hybrid Messaging Approach with Carolyn Beaudoin

    How do you develop your messaging to serve multiple segments at once? In this episode, we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more.

    48 min
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4.4
out of 5
130 Ratings

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Join us for exciting conversations about UI/UX design, SaaS products, marketing, and so much more. My awesome guests are industry experts who share actionable knowledge — so that you can apply it in your business today.

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