Plenty of buzz about the Proximity Profit Playbook at #DDO2024. In this, the year or unrivalled accountability, marketers are chasing proven techniques to win over risky investments. Who else wants a copy?
Proximity
Advertising Services
Auckland, AUK 819 followers
We believe in the power of speaking to one individual, a million at a time.
About us
Proximity is a Marketing Agency. We help brands identify and realise the worth in every individual through compelling and relevant connection. Because no two individuals are alike, we celebrate every individual and create value through designing and implementing activity that build meaningful relationships. We deliver the ability to speak to every individual, one million at a time.
- Website
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https://www.proximity.co.nz
External link for Proximity
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Auckland, AUK
- Type
- Privately Held
- Founded
- 1992
- Specialties
- Data & Customer Intelligence, Direct Marketing, Retail & e-Commerce, Promotional Brand Platforms, Shopper Marketing, Customer Experience Strategy, Physical Experience Strategy, MarTech Optimisation, Marketing Operations, Production Services, digital marketing, and marketing automation
Locations
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Primary
100 College Hill
Auckland, AUK 1011, NZ
Employees at Proximity
Updates
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We're excited to lift the lid on the Proximity Profit Playbook, on display at Digital Day Out in Auckland today. 📖 💰 #DDDO2024 If you’re attending, please visit, take a look behind the cover and have a chat with Nathalie Philippsen and Clint Bratton. 5x proven strategies for profit – ideal for the marketer looking to make 2024 a success: 🤑 1. Transform&Go 🧙♂️ (Transformative consulting & roadmap development) 2. LifestimeStart 📦 (Get customers off to a winning start) 3. RightFit 👟 (Proactively match your product to each customer’s needs) 4. ValueAmp (Maximise perceptions of customer value) 5. ResolveIt 🛠 (Pre-made service journeys for rapid resolution of common problems) #DDO2024 #Proximity Proximity Marketing Association
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EMAIL WARNING: Generative AI is being exploited by cyber-criminals who are mimicking brands and deceiving customers. Relying on email isn't enough. Brands require mature, connected systems and messaging to reassure customers and build trust. https://lnkd.in/grN6JuXq
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Our MD, Clint Bratton shared an impressive case study proving the value of ad personalisation and seamless customer journeys. "Speak to one individual. A million at a time."
Enjoyed presenting and mingling at MA's annual Wellington "Marketing that Matters" conference. Common themes are brand salience and making marketing less about distraction and more of a service. Exploring the power of data and technology to turn up with relevancy for every individual. Big ups to Marketing Association for running a slick event. And my speaking companions Adam Ferrier Matt Bain Regan Savage Brooke Treadgold Colleen Ryan Scott Maddox Melanie Spencer Kātene Durie-Doherty, Selena Hurndell Bulled Lisa Campbell and anubha sahasrabuddhe for keeping it entertaining. #MTM2024 Proximity
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More New Zealanders are being money conscious. Our latest Mind & Matters Quarterly report for Q3 found 50% of Kiwis are watching what they spend, 34% are cutting back and 9% are relying on savings or credit to buy what they need. Read and download the full report here 👉 https://hubs.li/Q026WCzB0 #mindandmatters #nzeconomy #nzbusiness #nzfinance #costofliving
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Provocation from our Managing Director, Clint Bratton. "Technology is liberating individuality."
Technology advancements are such that the traditional marketing role is dead in 2024 and beyond. Technology is liberating individuality and prompting us to ask the question; are traditional techniques and roles designed to craft for the masses still relevant? #marketing #AI
Marketing As We Knew It Is Dead!
Clint Bratton on LinkedIn
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Great clients spark the greatest ideas and yes, the clue is the client's name! Spark NZ - congratulations on 7x TVNZ Marketing Awards including the BIG ONE, Supreme Marketing Award. We love working with you and helping achieve your ambition to live at the pinnacle of customer obsessed marketing. https://lnkd.in/gdUnAwCq #sparknz #proximity #tvnzmarketingawards #marketingautomation
2023 TVNZ-NZ Marketing Awards shine spotlight on industry successes - New Zealand Marketing Magazine
https://nzmarketingmag.co.nz