Sound design can turn a project into a masterpiece, so LBBonline - Little Black Book did a deep dive into how the industry’s top engineers and mixers use their craft to make waves. 🌊 And among those featured was none other than our own Mattijn Willems. In LBB's latest article ‘The Secrets of Creative Sound Design’ he shares his approach to working on ‘Piece of Me,’ the project that earned a Grand Prix at the Cannes Lions earlier this year. Dive into the full article here: https://lnkd.in/eVbyT53S
Amp.Amsterdam // The Sonic Branding Company
Reclame en adverteerdersdiensten
Amsterdam, North Holland 3.566 volgers
We master the sound of brands and deliver music production, music supervision, and audio-post production.
Over ons
Amp.Amsterdam masters the sound of brands through sonic branding, music production, music supervision, sound design, and audio post-production. Amp.Amsterdam is part of Ambassadors (ambassadors.com).
- Website
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http://amp.amsterdam
Externe link voor Amp.Amsterdam // The Sonic Branding Company
- Branche
- Reclame en adverteerdersdiensten
- Bedrijfsgrootte
- 11 - 50 medewerkers
- Hoofdkantoor
- Amsterdam, North Holland
- Type
- Particuliere onderneming
- Opgericht
- 2013
- Specialismen
- strategy, music production, music concepts & events, music search, music licensing, music strategy, sound design, sound effects, audio-post production, voice-over recording en music supervision
Locaties
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Primair
Herengracht
433
Amsterdam, North Holland 1017, NL
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229 E 45th St
Suite 9E
New York, 10017, US
Medewerkers van Amp.Amsterdam // The Sonic Branding Company
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Joost Haartsen
CMO (Chief Music Officer) & Partner at Ambassadors, Founder Amp.Amsterdam // The Sonic Branding Company
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Maurice Paans
Client Director | Ambassadors 📺 | Amp.Amsterdam 🎶 | Vocoda.ai 🎙️| Cube 🟨
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Rory De Groot
Schrijver, theatermaker, acteur, storyteller en trainer
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Pim Mulders
Music Producer & Supervisor at Ambassadors/Amp.Amsterdam
Updates
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Ever wondered what comfort & luxury sound like? 🛫✨ Our team had the pleasure of working on Turkish Airlines' latest campaign, introducing their brand-new business class refined by real passenger feedback. From sound design to voiceover recording, our team crafted an immersive sonic landscape that complemented the film's playful tone, allowing the characters' personalities to shine and resonate with the viewers. Shoutout to Popcorn Brain for bringing us on board!
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🌈 Thank you Trip to the Moon Films & Max Grapperhaus for bringing us on board!
🌈 Thrilled to have collaborated for the second year in a row with Trip to the Moon Films and director Max Grapperhaus, bringing this year’s Queer & Pride film to life for City of Amsterdam! With the film, Max wants to present Queer & Pride Amsterdam in a sensitive and serious way, uncovering a side of the city that’s omnipresent though not always visible. “We want people to feel it’s always there by tickling their senses throughout the city.” Art Director Stefano Paron adds ‘Our team crafted playful, frame by frame, hand-drawn animations that highlight the VO and sprinkle colour across our elegant city’. The 16mm footage gave us the perfect texture and surrealist look to work on, as our Colourist Amy Besate said: “Most of the time I am being asked to recreate film so this was just a pure pleasure!” Bertus Pelser: "Musically, we aimed to create a counterpoint to the playful animations, subtly underlining the voiceover and adding dimension to the film. We avoided ambient or tactile sounds to stay rooted in a more magical world and focus on the voice." “Amsterdam is, for me, a city where people should be able to show their true colours, especially in terms of sexual and gender diversity. We want to capture that Amsterdam feeling – its sincerity, which has a vulnerable touch – in a very sensible way with this video.” - Max Find the whole Queer & Pride programme here: https://lnkd.in/es2CpHdP
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While the summer weather takes its sweet time to show up 🌧️ (seriously, where is it?), we decided to kick-off the season right with a special animation and tune! We hope you have a fantastic summer filled with loads of quality time with family, friends, lekker BBQs, and (hopefully) lots of sunshine. 🫶 from the team, Ambassadors & Amp.Amsterdam
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It’s almost time for our next Morning Masterclass, this time in collaboration with ADCN | Club for Creativity! For those who snagged a ticket, we can't wait to welcome you to our office for an exclusive session hosted by our expert team. Diederik Veelo, our CIO and Founder of Vocoda.ai, Diederik van Middelkoop, Co-ECD and Partner of Amp.Amsterdam, and Paul Sluimers, Founder and Managing Director of Revel.ai, will dive into how AI is transforming storytelling, visual creation, and brand voice development. 🗓 When: 17th July ⏰ Doors Open: 9:00 AM 🚀 Session Starts: 9:30 AM 📍 Where: The Collection, Herengracht 433 See you there!
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It's no secret that advertising often features familiar tunes – it’s been that way forever. And for some brands, conventional music just fits – if it works, why change it? But does that mean that music in advertising is dead? Our Head of Music Production, Maik Cox, explores this question in his latest piece for The Drum. Read the whole article here: https://lnkd.in/erbHHHDa
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Proud of this one!
Meet the ‘Sultans of the Air’ 🇹🇷 🏐 We’re proud to share our latest work for Dyson featuring Türkiye’s National Women’s Volleyball Team! From Amsterdam to Istanbul and back again, as a full creative production partner we managed everything from shoot coordination to visual effects, colour grading, design and animation, music, and sound design. Collaborating with director Billy Pols and photographer Stephanie Pistel, we captured the perfect synergy between Dyson's precision technology and the team’s dynamic energy. Collaborating with the talented Türkiye Women’s Volleyball Team has been truly inspiring, resulting in a campaign that celebrates beauty, athleticism, and the spirit of innovation and teamwork. A big thank you to everyone who was involved! Melissa Vargas, Zehra Güneş, Eda Erdem Dündar, Ebrar Karakurt, Gizem Örge, Billy Pols, Stephanie Pistel & DEPOfilm
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💡 Did you know that one in five people will get skin cancer? Even though most cases could be prevented by using sunscreen. Zilveren Kruis is on a mission to spread this crucial message. Even though summer is slow to arrive in the Netherlands, remember to protect your skin, even if you're just stepping out for a short while ☀️ Voice-over, music production, and sound design done by yours truly. S/O to CZAR - Amsterdam & NATWERK for the teamwork!
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Cannes Lions International Festival of Creativity - IT’S A WRAP 🔥 Our team is back in Amsterdam and is taking a breather from all the parties and networking but we’re still thrilled by the award-winning projects we were part of. A big thank you to all the projects that earned a Lion and included us in their journey! Here's a round-up of the award-winning projects and how we were involved: 🔸 Music Supervision for KPN - Stukje van Mij | S/O Dentsu Creative Wefilm Creative Agency Mindshare Netherlands Emma Branderhorst & Team MEAU 🔸 Music Production for DEGIRO - Pink Chip | S/O AKQA 🔸 Edit, VFX & Colour for Philips - Refurb | S/O to LePub 🔸 VFX for Patta x Nike x FCB - Culers del Món | S/O to 100% Film and Photography ICONOCLAST Menno Mans Paul Geusebroek We are already excited for what’s next 👊 #Canneslions2024
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What an incredible achievement! We are still buzzing 🏆✨
Congratulations to Dentsu Creative Amsterdam | Grand Prix winners in the Creative Strategy Lions for ‘A Piece of Me’. Explore all winning and shortlisted work, exclusively on The Work | lnkd.in/ehUJqFHK #CannesLions2024