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Don't let it go to your head, but everybody wants you — more specifically, your browsing data. Personal information about the links you click on and the sites you visit is highly valuable to third parties, including your internet service provider (ISP) and Google, who may want to share or monetize it. Certain government and law enforcement agencies are also eager to peek at your activity online for their own surveillance purposes, as horny Texans learned earlier this year.
One way to reclaim some of your digital privacy is by getting a virtual private network, or VPN, a service that creates an encrypted connection between your device and one of the VPN provider's private, remote servers before spitting it out onto the open web. In plain English, a VPN lets you browse the internet without being tracked.
Why do you need a VPN?
Even the best VPNs can't make you totally anonymous on the web — the providers themselves can still see what you're doing while you're using their servers. But they can secure your personal info and hide your true IP address from prying eyes on the outside. The most trustworthy VPN providers operate transparently and abide by independently verified no-logs policies to prove that they don't collect or store user data in this process.
While not its primary purpose, a VPN's ability to conceal your real IP address also makes it useful for spoofing your location. This will allow you to bypass geo-restrictions on content that's not available in your country or region. If you're someone in the U.S. who wants access to a streaming service like BBC iPlayer or ITVX, for example, a VPN can make it happen.
What is the No. 1 best VPN?
After testing (and retesting) some of the most popular VPN providers on multiple platforms, TunnelBear is the new alpha — my new top pick for most people. Its simple, adorable app supports split tunneling and unlimited simultaneous connections, and it offers a limited free tier. It's also doing some admirable work on the transparency front: Its privacy policy is plainly written, and it issues regular security audits and transparency reports that anyone can read. (Overall, its track record is spotless.)
For users who want a more feature-rich VPN service, NordVPN is the one I recommend. It has a widespread server network that successfully unblocks regional content — hello, Love Island UK fans — and supports up to 10 simultaneous connections. Its nice-looking app includes multi-hop, among other specialty server types, and users can upgrade their plans with tons of extra security fixings (like an ad/tracker blocker and a data breach scanner). NordVPN submits its no-log policy to regular third-party audits, though you need an account to read them, and it recently started issuing transparency reports. It does have one notable blemish on its reputation due to its handling of a server breath several years ago, but it seems to be heading in a positive direction from a trustworthiness standpoint.
ExpressVPN and CyberGhost VPN are both honorable mentions for unblocking geo-restricted content and location spoofing, though I wouldn't necessarily recommend either of them for long-term use for reasons I get into below.
What I'm testing next
I recently tried the free version of Proton VPN on Windows and think it's a very strong contender for a future addition to this list: Its business model revolves around transparency and digital safety, and its free tier has no data limits. I'll make a final call after trying the paid version of it and more of its apps.
Read on for Mashable's guide to the best VPN services of 2024. FYI: Prices for most VPN providers' long-term plans change frequently. The rates listed here were accurate at the time of publication.
TunnelBear is a simple and trustworthy VPN that will serve most casual users well. (If you didn't know what "VPN" stood for prior to reading this guide, look no further.) It's also a good pick for those who don't want to pay for a VPN, provided they only need it for short-term, occasional use: It offers a restricted but workable free tier.
Why we picked this:
McAfee's TunnelBear democratizes the VPN experience, forgoing supplementary security features and convoluted industry lingo in favor of a charming, basic app. (It'll underwhelm power users, but VPN beginners should find it refreshingly approachable.) Users can connect to servers by sending a little bear to yellow pipes on its posterized map interface — pretty cute — or by selecting locations from a list. It was reliably fast during testing, if sometimes slow to connect initially, but I'd only recommend it for everyday, at-home browsing: TunnelBear's network is on the smaller side and can't unblock regional content. Split tunneling is available on all platforms, though it's usually limited to web- or app-based traffic, not both. There's no multi-hop.
TunnelBear gives users the option of signing up for a free tier, which includes one simultaneous connection, country-level server selection, and 2GB of browsing data per month. Per a TunnelBear rep, free users are subsidized by the provider's paid subscribers and covered by the same no-logs policy. (There's also no credit card required to sign up; some premium VPNs' free trials mandate it.) If you decide to upgrade, a paid Unlimited plan unlocks unlimited bandwidth, unlimited simultaneous connections, and city-level server selection. Users should be mindful that TunnelBear doesn't offer any sort of money-back guarantee, and refunds are only available on a case-by-case basis.
TunnelBear gets special props for its commitment to transparency, having been the first consumer VPN to publish a third-party audit of its infrastructure and technologies back in 2017. It's done one every year since, and the seventh and most recent one was published in February 2024. (You can read it in full without an account.) The company also posts transparency reports about the government authority requests it gets.
The Good
Transparent, easily understandable privacy policy
Regular security audits and transparency reports (available for anyone to read)
Decent free version for occasional use
Simple, adorable interface is very beginner-friendly
Kill switch ("VigilantBear")
Unlimited simultaneous connections with paid plan
Split tunneling ("SplitBear") available on all platforms
The Bad
No money-back guarantee or on-demand support
Not available on a ton of platforms
No multi-hop connections
Small server network compared to its competition
Couldn't unblock regional content in testing
Details
TunnelBear Free: Free!
TunnelBear Unlimited: $9.99/month, $59.88/year, or $120/3 years
It's overkill for VPN newbies and casual users, but NordVPN is the primo paid choice for power users who want the freedom to mess around with lots of settings and servers. If you opt for a long-term plan, it can also be reasonably priced.
Why we picked this:
Nord Security's well-established VPN has a clean and highly customizable app, which presents its server network in the form of a list and a minimal map. That network is the most geographically diverse server network out of all the VPNs I've tested thus far, with locations in 111 countries worldwide. It also includes specialty servers for multi-hop connections ("Double VPN"), Tor connections ("Onion Over VPN"), P2P connections, and obfuscated servers; the latter make it so no one can tell you're using a VPN. The app could be quite slow to initially connect in testing, but it ran well once I got on a server and consistently unblocked international streaming sites. Split tunneling is available on its Windows, Android, and Android TV apps.
One NordVPN subscription gets you support for up to ten simultaneous connections and access to a unique feature called MeshNet, which lets you steer traffic through other devices running the NordVPN app (essentially creating your own private network). Users can upgrade its Basic, VPN-only plan to other tiers with extras like an anti-malware/tracker tool, a dark web monitor, a password manager, file encryption, and NordProtect, an all-new identity theft protection service. These won't make the actual VPN any better or stronger, but they're convenient add-ons if you're trying to flesh out a digital security suite. Its plans can be a decent value if you pick one of the discounted yearly options.
Users should be aware of a transparency blunder in NordVPN's past, but may find peace of mind from the network upgrades, boosted security standards, and bug bounty program it launched in its wake. These all supplement regular third-party audits of its no-logs policy and its monthly transparency reports, which recently replaced a warranty canary. Its fourth and most recent audit was published in January 2024 — though you'll need an account to read it.
The Good
Solid privacy practices, including bug bounty program
Long-term plans are a decent value
30-day money-back guarantee
24/7 support via email and live chat
Works on a huge variety of platforms
Large and widespread server network
Split tunneling available on certain platforms
Kill switch
Specialty servers for multi-hop ("Double VPN"), Tor access ("Onion Over VPN"), P2P, and obfuscated servers
Up to 10 simultaneous connections
Includes MeshNet feature
Plans can be upgraded with anti-malware/tracker tool, dark web monitor, password manager, file encryption, dedicated IP, and more
Reliably unblocked geo-restricted streaming content in testing
The Bad
Expensive monthly plan
Occasionally struggled to connect in testing
Some lingering transparency concerns
Account required to read audits
Details
NordVPN Basic: $12.99/month, $68.85/year, or $96.93/2 years
NordVPN Plus: $13.99/month, $82.35/year, or $121.23/2 years
NordVPN Complete: $14.99/month, $97.35/year, or $148.23/2 years
NordVPN Prime: $17.99/month, $142.35/year, or $229.23/2 years
ExpressVPN could be worth the steep cost of entry for users who need a privacy-forward VPN that can access content around the globe. And frequent travelers may get good use out of its Aircove routers, which come with its VPN built-in.
Why we like this:
ExpressVPN maintains a widespread server network across 105 countries, making it a decent option for skirting geo-restrictions and spoofing locations. In my testing, it was always fast to connect and good at unblocking regional streaming sites. The app is stylish and user-friendly, revolving around a list of servers instead of a visual map, and you can use it on up to eight devices per account. It comes with a built-in password manager called "Keys" and blockers for trackers, malicious sites, ads, and adult sites.
The catch is that all of this comes at a premium: ExpressVPN is expensive no matter the length of your plan, and it doesn't give you a ton for the money beyond Keys and those blockers. (For example, there's no multi-hop for extra protection, and its split tunneling tool is restricted to Windows and older Macs.) On the bright side, ExpressVPN offers a free and unrestricted weeklong trial on mobile so you can try it before you commit.
Notably, ExpressVPN also makes WiFi 6 routers with its VPN software installed: the AirCove ($189.90) and the portable AirCove Go ($169.90). Both of them support unlimited simultaneous connections so you can protect entire households' worth of devices, from gaming consoles to smart home devices. I think that's probably excessive for most people, but they could be handy for working remotely from hotels or Airbnbs, though I haven't tested or reviewed them personally.
If you care about speed and location spoofing more than anything else, CyberGhost VPN has a gigantic server network that should make it easy to find a fast, dependable connection almost anywhere. Note that it's significantly cheaper than ExpressVPN if you opt for a longer-term plan, but its privacy practices pale in comparison. (Like Express VPN, it's also owned by Kape Technologies.)
Why we like it:
The closer a VPN server is to your actual location, the faster your connection is going to be. With CyberGhost, you should never find yourself stuck in a no man's land: It lays claim to the largest server network out of all the VPNs I've tried, boasting more than 11,500 locations worldwide. That includes specialty servers optimized for streaming, torrenting, and gaming, which only allow traffic for their respective activities.
I tested CyberGhost out of my home in Chicago, and found its list-based app clean and intuitive. It was quick to get me online, reliable when I was browsing, and adept at unblocking regional content. Its servers never improved my connection speeds — no VPN can — but using it felt like I didn't have a VPN running at all... well, most of the time. I got prompted to complete a reCAPTCHA every time I switched CyberGhost servers, which meant Google could tell I was using a VPN. This suggests that the servers I used were crowded, but since I personally didn't notice any slowdowns, I just consider it a slight hiccup. If you want to see if you run into the same issue, CyberGhost offers a free trial (up to seven days long, depending on the platform) and an industry-leading 45-day money-back guarantee.
Feature-wise, CyberGhost only offers split tunneling on Android. Multi-hop is a no-go.
I don't love the fact that CyberGhost only just started completing regular independent audits, and that you can only get a copy by requesting it via email, filling out a contact form, or by creating a CyberGhost account. Security wonks may pass on it simply because it's owned by Kape. But CyberGhost deserves a teensy bit of credit for issuing transparency reports longer than anyone else (since 2011). As of 2019, they come out quarterly.
The Good
Issues quarterly transparency reports
Up to 45-day money-back guarantee
Free trial (up to seven days, depending on the platform)
24/7 support via email and live chat
Clean app design
Kill switch
Up to seven simultaneous connections
Massive server network
Affordable long-term plans
The Bad
Only just started conducting regular audits (and you have to jump through hoops to read them)
No multi-hop connections
Split tunneling only available on Android
Switching servers prompted reCAPTCHA in testing
Parent company has a shady past
Details
Pricing: $12.99/month, $41.94/6 months, or $56.94/2 years 2 free months
Making this guide to the best VPNs involved hands-on testing, which I'll describe in more detail shortly, but it also hinged heavily on guidance from cybersecurity experts. When it comes to the types of things consumers should look for in VPN services, they told me in separate interviews, much of what separates the good from the bad can be gleaned before anything is installed. These experts include:
When you surf the internet freely without a VPN, you're being tracked online constantly by multiple third parties, including your Internet Service Provider (ISP), search engines like Google, and possibly even your employer or school. Connecting to a VPN means taking your traffic away from them and putting it in the hands of one lone entity instead, conceding exclusive, unfettered access to all of your browsing data. It's a privilege that needs to be earned, and the true caliber of a VPN ultimately comes down to whether you can wholly believe it's keeping you safe.
Unfortunately, the VPN industry is notorious for hyperbolic marketing, especially when it comes to privacy practices. This can "give VPN users a false sense of security if they don’t realize that the protections offered are not comprehensive," according to a Consumer Reports investigation into 16 providers. (Many popular VPNs shout about offering "military-grade" encryption, for example, which isn't a thing.) It's unwise to take a provider's "trust me bro!" claims at face value.
So how do you know for sure if a VPN is trustworthy? A single Google search can be enlightening: A good provider won't have a long rap sheet for mishandling users' personal data or succumbing to server breaches, and bad headlines should raise a red flag — including those about a VPN's ownership or parent company. A swift, effective response to crises and a healthy dose of corporate accountability can offset these concerns in some cases, but I also place a high value on a pristine reputation.
The best VPN services should also be willing to open themselves up to scrutiny. Bragging about a strong "no logs" privacy policy that specifies how users' personal information gets protected is one thing. But subjecting that no-log policy to independent audits — and making the results public — provides a much higher level of assurance.
The most trustworthy VPNs will also issue regular transparency reports disclosing any requests for data they've received from government or law enforcement agencies. (These requests won't yield anything if a provider's privacy policy holds up.) Some go the extra mile by offering in-house bug bounty programs to researchers who comb their software and servers for vulnerabilities.
Tests we run on VPNs
After assessing their company policies, histories, and overall reliability, I hands-on test VPNs on mobile and desktop. (I tried all of the VPNs on this list using my personal iPhone 11 and my work-issued M1 Pro-powered Apple MacBook Pro.) I have each VPN connected for approximately four to eight hours at a time to get a general sense of the user experience as part of the average person's everyday workflow. I also put them through a handful of performance benchmarks:
DNS leak tests
Often described as "the internet's phone book," the DNS (Domain Name System) is basically a back-end directory that translates website domain names into computer-speak, aka internet protocol (IP) addresses. An IP address is a unique number that's assigned to a device when it's connected to the internet; it identifies the device's general location and the name of the ISP.
Without making things overly complicated (bear with me): When you search for a website, your browser sends a query to one of your ISP's DNS servers to track down its matching IP address(es) so it can send you to that page. Without the DNS, you'd have to type out a long string of numbers every time you wanted to visit a website. For example, instead of "Mashable.com," you'd enter "104.18.33.218" or "172.64.154.38" into your search bar.
A VPN is supposed to reroute your DNS queries to its own DNS servers while you're connected to it — that way, your ISP (and possibly other snoops) can't see where you are or what sites you're looking up. If the VPN is faulty, it may continue to send DNS queries to the ISP's DNS servers, putting your security at risk. That's the gist of a DNS leak.
Some VPN apps have built-in DNS leak tests that tell you if your connection is secure and whether your real IP address is being hidden. Otherwise, you can perform them via DNSleaktest.com. When I try a VPN, I run its standard test twice: once with the VPN off, and once with it connected.
Trying different use cases
The No. 1 purpose of VPNs is to make it difficult for anyone other than the provider to identify and track your online activity, so every VPN I recommend must do that well — no exceptions. However, VPNs are also widely used to spoof user locations and skirt geo-restrictions on content, especially overseas streaming libraries. (Services like Netflix limit their libraries abroad because of region-specific distribution rights.)
While a VPN will never be disqualified simply because it can't get users access to geo-blocked content, it's a plus if it succeeds, so I still test for it. I do so by connecting to one of the VPN's UK servers from my home in Chicago and running a DNS leak test to see if my IP address changes accordingly, then attempting to watch Love Island UK on the UK streaming service ITVX.
Speed tests
The connection speed of a VPN depends on a lot of different variables, but it will almost always be slower than your regular internet connection, so it's not a huge factor in my final recs. That said, I try to get an idea of how well a VPN performs by using it for a lengthy period of time and running it through some quick Ookla Speedtests. (I do three of them: one with the VPN off, one with the VPN connected to a local server, and one with the VPN connected to a French server.) If a VPN is noticeably sluggish to the point where it affects usability, I'll call it out.
A general rule of thumb for any VPN is that your connection speeds will be fastest when you're connected to a server that's geographically close to your actual location.
Other important details
I also take following factors into account as I use a VPN and decided whether to recommend it, listed in no particular order:
Included features
Most premium VPNs come with similar privacy tools, so I don't encounter major provider-to-provider discrepancies in this regard. Still, it's worth noting some of the important ones I look out for:
A kill switch will immediately disconnect your device from the internet if your VPN drops. (This one's non-negotiable.)
Support for multi-hop connections that route your traffic through two or more of the VPN's servers. This adds an extra layer of protection.
Split tunneling, a tool that sends some of your traffic through the VPN and some outside it to conserve bandwidth, can be useful for streaming and gaming.
Oftentimes, providers will also bundle their VPN with additional security features like malware/adware blockers, data breach detectors, and cloud storage. These won't make the VPN itself any better, but they're good to have alongside your go-to antivirus software and password manager. (If you have to choose between a reputable VPN or one that comes with a bunch of add-ons, always go with the former.)
Protocol type
A VPN's protocol is the set of instructions that determine how data gets communicated between its servers and your devices. Many VPN providers have developed proprietary protocols within the past few years, but OpenVPN remains the most popular and widely respected option: It's stable, secure, and open-source, meaning anyone can inspect its code for vulnerabilities. WireGuard is another good pick that's newer than OpenVPN and supposedly faster.
Encryption type
A VPN protects your data by encrypting it, or scrambling it up into unreadable "ciphertext" that can only be decoded with a secret key or password. Virtually all premium VPNs use an encryption algorithm called Advanced Encryption Standard (AES) 256-bit encryption, which is pretty much uncrackable to third parties.
Server network size and distribution
Picking a VPN with a large server network means there's a lower likelihood of you sharing one with a bunch of other users, which is especially valuable for streaming (since there's more bandwidth to go around).
Relatedly, a VPN with a geographically diverse network of servers in many different parts of the world will make it easier for you to spoof specific locations and find one close to you to optimize connection speeds. Most premium VPNs maintain servers throughout the Americas, Europe, Asia, and Australia; few have a big presence in Africa.
Number of simultaneous connections
Most VPNs can be used on five to 10 devices per account (depending on the provider), which should be plenty for individual users. A handful of them support unlimited simultaneous connections to better serve bigger households.
Customer support options
Users should have access to some kind of help around the clock in case an issue arises with their VPN connection or account, whether it's by phone, email, or live chat. (Online help forums and tutorials are nice, but not enough on their own.) I also give preference to VPNs that offer some kind of money-back guarantee; in most cases, it's 30 days long.
Overall value
Premium VPN providers typically charge anywhere from $2 to $12 per month for access to their clients, depending on the subscription length. It's easier to justify the higher end of that spectrum if it gets you a reliable and responsible VPN with some useful security features.
Ease of use
Some VPNs are more intuitive and beginner-friendly than others.
It's important to note that many popular VPN providers posit their jurisdiction, or the location of their headquarters, as something that can have serious privacy implications based on local surveillance laws (such as the Five, Nine, and 14 Eyes alliances). Without getting too in the weeds, the experts I spoke to said the average consumer shouldn't put a big stake in these claims, and that authorities will get access to user data one way or another if the need is great enough. What's more concerning, they added — to bring things full circle — is whether any data is being retained by a VPN provider in the first place.
If anything, users might be better off choosing a VPN headquartered in a country with strong consumer protections against deceptive marketing (like the U.S. and many countries in the European Union). These could come in handy if a provider's privacy policy was ever questioned.
Note: Ookla is owned by Mashable's publisher, Ziff Davis.
Frequently Asked Questions
In the simplest terms, using a VPN (which stands for "virtual private network") lets you hide who you really are and where you really are while using the internet from everyone except the VPN. In less simple terms, a VPN is a service that sends your traffic through an encrypted connection to a remote server maintained by the VPN provider before it's dispatched to the public internet. The encryption part makes it so your traffic is unreadable to third parties like your ISP and Google; routing that traffic through a remote server then gives you a different IP address, which makes it look like you're browsing from somewhere you aren't actually located IRL.
Using a VPN is often likened to driving around in a rental car with tinted windows and a license plate that doesn't match your home state, or arriving at a location via secret trapdoor and wearing a mask while you go about your day.
There are a few notable downsides to using a VPN, besides the obvious "it costs money" thing, one being the VPN's affect on your browsing speed. It will virtually always be slower than your normal, unprotected connection.
Another issue is that sites may restrict your access to their content if they detect VPN usage. Some maintain blacklists of IP addresses that are known to belong to VPNs, including major streaming sites like Netflix. If your IP address is frequently associated with multiple users, that's usually what gives it away.
Finally, there's always the risk that a VPN provider is shadily collecting and selling your personal information (see below) — hence the importance of picking one that's transparent and trustworthy.
The answer is a little nuanced. VPNs that are completely free outright are generally not safe to use, as free VPN providers have been known to secretly log and sell user data, bundle their apps with malware, and/or maintain poor security practices. (You know the saying about free lunch.) However, we do stand by certain premium providers' free tiers or trials that are protected by the same vetted policies as their paid counterparts; these are safe to use. This includes TunnelBear Free and CyberGhost VPN's free trial of up to seven days.
It bears mentioning that free versions of premium VPNs tend to be limited in terms of their server selections, browsing data allotments, available features, and abilities to unblock streaming sites, so they're best for situational or occasional use. Those who want a dependable, everyday VPN should opt for a paid subscription.
VPNs maintain separate apps for separate platforms, so no — you'll need to install your VPN on every individual device you want secured. Most VPN providers offer support for at least five simultaneous connections, for what it's worth. (If you have a bunch of devices that need protecting or live in a larger household, look for a provider that offers unlimited simultaneous connections — TunnelBear, for instance.)
Your browser's Incognito/private mode only gets you so far — it'll clear your history, searches, cookies, and login deets, preventing other users of the same device from seeing what you've been up to, but it won't hide and secure your connection from your ISP and other prying eyes. Incognito mode is not a substitute for a VPN.
Aside from the few countries that have restricted or outright banned them (including Belarus, China, Iran, Iraq, North Korea, Oman, Russia, Turkey, Turkmenistan, and the United Arab Emirates), VPNs are perfectly legal in most of the world. But keep in mind that illegal activities like torrenting copyrighted material, buying prohibited goods, and hacking are still illegal even with a VPN. Let's not get too brazen, here.
Along those same lines, using a VPN to unblock streaming services from a country where it's not available isn't technically against the law, but it is a violation of the company's terms of use — i.e., you may get slapped with a warning, IP ban, or error message if caught.
Haley Henschel
Senior Shopping Reporter
Haley Henschel is a Chicago-based Senior Shopping Reporter at Mashable who reviews and finds deals on popular tech, from laptops to gaming consoles and VPNs. She has years of experience covering shopping holidays and can tell you what’s actually worth buying on Black Friday and Amazon Prime Day. Her work has also explored the driving forces behind digital trends within the shopping sphere, from dupes to 12-foot skeletons.
Haley received a B.A. in Journalism from the University of Wisconsin-Madison and honed her sifting and winnowing skills at The Daily Cardinal. She previously covered politics for The Milwaukee Journal Sentinel, investigated exotic pet ownership for Wisconsin Watch, and blogged for some of your favorite reality stars.
In her free time, Haley enjoys playing video games, drawing, taking walks on Lake Michigan, and spending time with her parrot (Melon) and dog (Pierogi). She really, really wants to get back into horseback riding. You can follow her on X at @haleyhenschel or reach her via email at [email protected].
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