Kylie Jenner launches new collection of lipsticks, breaks the Internet

By Noelle Sciacca  on 
Kylie Jenner launches new collection of lipsticks, breaks the Internet
Credit: KylieJenner

It looks like Kim Kardashian isn't the only sister to break the Internet.

Kylie Jenner on Monday launched Lip Kit by Kylie Jenner, a collection of three matte liquid lipsticks and matching liners. Each neutral color -- Candy K, Dolce K and True Brown -- retails for $29.

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Credit: KylieJenner

[seealso URL="http://mashable.com/2015/11/18/kardashian-gift-guide"]

Within minutes, an overwhelming influx of traffic crashed the site and sent disappointed fans to lament on twitter and Instagram.

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Credit: makeupby_yj

How tf did Kylie's LIPKIT sell out in 30 seconds!? How many did you make, 5!? #LipKitbyKylie— Zhané Franklin (@ZhaneFranklinnn) November 30, 2015

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Credit: sk.beautyy

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Credit: love_mariana

Kylie quickly assured shoppers the technical glitch was being fixed and the site would be running again shortly.

In an effort to satisfy shoppers' appetites while they waiting for the site to be restored, Kylie teased a behind the scenes video of her lip kit shoot.

In the mean time, check out the BTS video of my lip kit shoot w @NickSaglimbeni on my app https://t.co/1IlSWWMkh9 pic.twitter.com/d0PPfIhU3N— Kylie Jenner (@KylieJenner) November 30, 2015

The website went live at 12 p.m ET and, despite Jenner's reassuring tweets, was still down as of 5:45 p.m. ET.

In a desperate desire to mimic Kylie Jenner pout, it looks like discouraged fans will be spending their evening at home with their refresh buttons.

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