Damiani

Damiani is pleased to announce the launch of its new campaign with Oscar-winning actress Jessica Chastain, global brand ambassador. The shots and the video showcase the authenticity, charm and elegance of the true Damiani woman, which Jessica embodies flawlessly thanks to her versatile and sophisticated personality.  Jessica Chastain is the interpreter of a story that is as simple as it is extraordinary: that of a magnetic and self-confident woman, free to express her identity. She is a woman who lives every moment of the day with passion and excitement. A fascinating woman, Jessica is portrayed while she relaxes, works, plays with her beloved dog (Chaplin, that was on set with her), or prepares for an evening out with friends; every moment is truly precious, to be cherished. In the background, a beautiful house mirrors her soul and personality: cosy and relaxed, yet refined and sophisticated. On this day-long journey, jewels from the brand's most iconic collections enhance Jessica Chastain's beauty, highlighting her multiple facets: smiling and laid-back in Margherita; chic and elegant in Mimosa; casual and relaxed in Belle Époque and Belle Époque Reel; conscious and charismatic in High Jewelry. Jessica Chastain commented: “I am delighted to be Damiani’s Global Ambassador and to have been able to represent the values of this wonderful company in such a powerful campaign. Enjoying every moment, feeling at ease and comfortable with oneself, living one’s passions freely and to the fullest: these values stand at the heart of the project and are essential elements both of my life and of the Damiani universe. It is an honor for me to be a part of a family that preserves and passes on Italy’s artisanal excellence and authenticity.”   Guido Damiani, President of the Damiani Group declared: “It has been an honour to welcome Jessica into our family. While developing the campaign concept, we instantly thought of her as the perfect embodiment of the brand’s values. Jessica is authentic, strong, free and self-aware. For us, Jessica symbolizes the true Damiani woman.” #Damiani #DamianiGroup #JessicaChastain

 Damiani 100th anniversary celebration on tour.   The exclusive “100X100 Italiani” event took place on Tuesday, 16 July at the Damiani Ginza Tower in Tokyo, Japan. The event showcased masterpieces from the special High Jewelry collection created by the Maison to pay tribute to its Centenary. The event was attended by Silvia Damiani, Vice-President of the Group, and by other renowned and distinguished guests from the world of fashion and cinema, who wore some of Damiani’s magnificent jewelry pieces for the occasion. #Damiani #DamianiGroup #Damiani100Years #Damiani100X100Italiani

THE MAISON CELEBRATES THE OPENING OF A NEW BOUTIQUE IN TAIPEI’S BREEZE CENTER   Damiani consolidates its presence in Taiwan by opening a new Boutique in the Breeze Center in the East District of Taipei City. Located in a high-visibility area of the renowned department store, the boutique features elegant furnishings and refined fabrics in soft sand and brown. Here, customers can admire the Maison's iconic collections: the evocative Belle Époque, the trendy D.Icon, the modern Margherita, the feminine Mimosa, and the much-loved Bridal collection, showcased in a dedicated area. The Damiani Group’s CEO Jerome Favier attended the traditional ribbon cutting ceremony, together with Taiwanese actor Kent Tsai, who was special guest at the opening event. On this special occasion, Kent wore a DAMIANI Belle Époque cross necklace with diamonds and gemstones, revealing the Maison’s unique charm. The Maison’s strategic investment in the Breeze Center is rooted in the brand’s capacity to attract local jewelry enthusiasts and potential collectors. This new opening is an important milestone for strengthening the brand’s distribution and consolidating its image in a dynamic market such as Taiwan. #Damiani #DamianiGroup #NewOpening

The third leg of the exclusive “100X100 Italiani” event marking the Damiani Centenary celebrations at the prestigious Four Seasons hotel in Hong Kong has just ended. The event showcased masterpieces from the special Haute Joaillerie collection created by the Maison to pay tribute to this extraordinary milestone and to the brand’s long-standing history. The event was attended by Silvia Damiani, Vice-President of the Group, and by other renowned and distinguished guests, such as the Hong Kong actress Cecilia Choi, who looked dazzling in a necklace, ring and earrings from the Margherita collection.   These stunning pieces are now about to leave for Japan, where another celebratory event will take place. #Damiani #Damiani100Years #Damiani100X100Italiani

The Maison opens a new boutique at the 360 Mall in Kuwait City in partnership with Morad Yousef Behbehani. Both the families Behbehani and Damiani run family-owned companies established from the early 20th century and had successfully navigated through generations in the luxury retail industry, aiming to cater exquisite products with unique client experiences. Located close to the main luxury brands, the new Damiani boutique is designed to detail to allow fine jewelry enthusiasts discover the house’s unique storytelling and timeless creations that blend exquisite craftsmanship with rare gemstones, capturing the essence of elegance and luxury. This new opening confirms Damiani's desire to further expand in an area of strategic importance such as the Middle East. In particular, Kuwait boasts a sophisticated clientele who love novelty and fashion and are willing to invest in brands that live up to its high standards of design and quality. The Maison, with the style, design and craftsmanship that characterizes its jewelry offering is set to become the new must-go destination of this highly sought-after audience. #Damiani #MadeinItaly #NewOpening #KuwaitCity  

Damiani 100th anniversary celebration on tour.   The Maison brings the hundred works of High Jewelry art showcased in the extraordinary Damiani 100X100 Italiani exhibition to Korea. For this second stage, the brand has chosen the NOUDIT Ikseon premises, in the district of the same name, one of the oldest and trendiest in the capital, Seoul. An exclusive party was held on the evening of Thursday, May 23rd, attended by Mr. Giorgio Damiani – Vice President of the Group – and five local celebrities, who for the occasion wore the Maison's most iconic collections.   #Damiani #Damiani100Years #Damiani100X100Italiani 

Guido Damiani, President of the Damiani Group, has been awarded at 2024 edition of the Investopia event, from Deputy Minister of Enterprise and Made in Italy Valentino Valenti, witnessing the remarkable contribution brought as ambassador of Made in Italy on the global stage. Investopia, the leading business gathering for the Middle East in collaboration with EFG Consulting, was held this year on May 10th in Milan and welcome many prominent government authorities, including Minister of Enterprise and Made in Italy Adolfo Urso, Minister of Economy and Finance Giancarlo Giorgetti, Minister of Tourism Daniela Santanché, and President of the Lombardy Region Attilio Fontana, as well as renown members of the international business community and Minister of Economy of the United Arab Emirates, Abdulla bin Touq Al Marri. This award underlines Damiani longstanding commitment to Italian excellence, especially in this year of its 100th anniversary. #GuidoDamiani #Investopia #MadeInItaly #BusinessExcellence #Damiani100thAnniversary #Damiani #DamianiGroup

JESSICA CHASTAIN IS THE MAISON’S NEW GLOBAL BRAND AMBASSADOR   Damiani is pleased to announce that Jessica Chastain will be its new global brand ambassador and the protagonist of the new global advertising campaign that will be released in Summer 2024. In this wonderfully special Centennial year, this choice further strengthens the brand’s desire to underscore its iconic uniqueness in the luxury segment.   Jessica Chastain and Silvia Damiani met when the actress visited the Murano-based glassmaker Venini, a brand owned by the Damiani Group. Since then, the relationship between the family at the head of the luxury Maison and the actress has naturally evolved and deepened so much so that Jessica served as a guest of honor of the gala evening celebrating Damiani’s 100th anniversary, held in Milan on the 14th of March.   As a versatile artist and a sophisticated, elegant and confident woman who shares some of Damiani’s core traits, such as passion, creativity and family ties, Jessica Chastain is the perfect embodiment of the brand’s inherent values. The actress constantly expresses her love for Italy, to which she feels especially close for personal and emotional reasons, and has always shown a genuine, heartfelt interest in our culture – to which Damiani is also particularly attached as an ambassador of our beautiful country worldwide. It is no wonder, therefore, that the brand has chosen her as its new face to represent its style globally.   Jessica Chastain is a critically acclaimed American actress and producer, highly regarded for her performances in several successful movies. In 2022, she won an Academy Award as Best Actress for her role in “The Eyes of Tammy Faye”. She has also received numerous other awards, including a Golden Globe as Best Actress for her role in “Zero Dark Thirty”. Her amazing ability to play a wide range of characters, along with her magnetic appeal and great screen presence, have made her one of the most respected, sought after and award-winning actresses in Hollywood.   Jessica Chastain commented: “I am delighted to be Damiani’s Global Ambassador and to represent the values of this wonderful company throughout the world. One hundred years of history, passion, craftsmanship and creativity are an important legacy worth preserving. It is an honour for me to be a part of a family that safeguards and passes on Italy’s artisanal excellence worldwide.”   Guido Damiani, President of the Damiani Group, declared: “It is an honor to welcome Jessica into our family. Her extraordinary qualities as an actress and as a person are known to all, but ours is also a choice of the heart. Jessica is a sophisticated, committed, acclaimed woman, but most of all, she is authentic and true to her values – just like us. Together, I am sure we will do great things and achieve important new goals.”   #Damiani #MadeinItaly

Discover the excellence of Damiani craftsmanship at the exhibition 100x100 Italiani, in Milan, and the long-standing commitment of Damiani to the ancient arts of goldsmithing and gemsetting, renewed through the Damiani Accademy. 📍100X100 Italiani, Gallerie d’Italia, Via Alessandro Manzoni 10, Milan. Discover more: https://lnkd.in/dri7fEg4 #DamianiOfficial #Damiani100years #gallerieditalia #JEMA #EACD #GEMA2024  

The majestic Fantasy Cut Damiani Green Treasure of Muzo is a tribute to nature's rarity. The white gold necklace features a stunning arrangement of emerald-cut and brilliant-cut diamonds, leading up to an exquisite pendant: a nearly 64-carat Muzo emerald, echoing Colombia's lush rainforests. Beyond its mythological allure, this gem captivates with its impressive size and mesmerizing green hue, symbolizing a profound sense of balance and harmony. Take your chance to admire it in person; plan your visit from 19th March to 28th April at Gallerie d’Italia - Milano. #Damiani #Damiani100Years #Damiani100X100Italiani