About
CURRENT ROLE
I have been running Interskale, a full-service digital marketing and…
Articles by Rohit
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The marketing that should be done but isn’t. And how digital marketing can help.
The marketing that should be done but isn’t. And how digital marketing can help.
By Rohit Varma
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Four activities marketers should take up now: A point of view
Four activities marketers should take up now: A point of view
By Rohit Varma
Activity
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Does your office reflect your Business? I was at the Penguin office for the board meeting. Its an amazing office, full of books. Some Pet food…
Does your office reflect your Business? I was at the Penguin office for the board meeting. Its an amazing office, full of books. Some Pet food…
Liked by Rohit Varma
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As many of you already know, my passion for using Behavioral Science effectively to make real-world impact was the driver behind my role on the…
As many of you already know, my passion for using Behavioral Science effectively to make real-world impact was the driver behind my role on the…
Liked by Rohit Varma
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The International Spirits & Wines Association of India (ISWAI) has named industry veteran Sanjit Padhi as its new #ChiefExecutiveOfficer (CEO)…
The International Spirits & Wines Association of India (ISWAI) has named industry veteran Sanjit Padhi as its new #ChiefExecutiveOfficer (CEO)…
Liked by Rohit Varma
Experience
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Education
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Indian Institute of Management, Ahmedabad
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Activities and Societies: Electives in marketing & strategy Highest GPA in batch in business policy (strategy) courses. Product management project under marketing legend Prof. Labdhi Bhandari
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Activities and Societies: Secretary,Debates & Quiz,I.T.C.A. (students body IT Cultural Association). One of 8 office bearers of students' body Represented college & university in Quiz contests. Active contributor to college magazine Impulse College wicketkeeper & middle-distance runner. Equalled college 4x400 m record.
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Activities and Societies: Represented the school at Quiz (Bournvita Quiz Contest over radio in those days) & essay-writing; tried my hand at dramatics (the one and only Barry John himself taught us English at the school and was also the head of dramatics there) and was rightly told that I didn't quite suit !
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"Scale up your Startup without Screwing up", a 5 week online course on the NovoEd platform.
Licenses & Certifications
Volunteer Experience
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Evangelist - Mumbai Chapter
IIM Ahmedabad
- 12 years
Social Services
I have been involved in facilitating alumni activities in Mumbai city. In particular, was part of a 4-member team that hosted 23 meetups over 5 years between 2011 and 2016 in the Western suburbs. Popularly known as the IIMA Western Suburbs meetups, the format was evening cocktails held on the first Friday of every alternate month in a hotel in the suburbs. Typically, 30-40 alumni across batches attended these meets.
We also held a meetup at a theatre to watch the movie 2 States (shot at…I have been involved in facilitating alumni activities in Mumbai city. In particular, was part of a 4-member team that hosted 23 meetups over 5 years between 2011 and 2016 in the Western suburbs. Popularly known as the IIMA Western Suburbs meetups, the format was evening cocktails held on the first Friday of every alternate month in a hotel in the suburbs. Typically, 30-40 alumni across batches attended these meets.
We also held a meetup at a theatre to watch the movie 2 States (shot at IIMA campus) and organized talks etc. -
Executive Committee Member
Raheja Crest 1 Cooperative Housing Society
- Present 17 years
Social Services
I am a member of the managing committee of our residents association. It has given me a chance to do my two bits for my fellow neighbours and our locality.
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Join now to viewMore activity by Rohit
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Look at these legends! 👇 This is the group that brings you the famous PAC (now in its 34th year!) & a host of other initiatives for the emerging…
Look at these legends! 👇 This is the group that brings you the famous PAC (now in its 34th year!) & a host of other initiatives for the emerging…
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Appreciation always motivates Being a veteran of 34 years, I thought I was blasé about recognition and appreciation. I was in for a pleasant…
Appreciation always motivates Being a veteran of 34 years, I thought I was blasé about recognition and appreciation. I was in for a pleasant…
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Three back to back sessions at the 𝐎𝐫𝐢𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 of 𝐌𝐁𝐀 𝐁𝐚𝐭𝐜𝐡 2024-26 of Indian Institute of Management…
Three back to back sessions at the 𝐎𝐫𝐢𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐏𝐫𝐨𝐠𝐫𝐚𝐦 of 𝐌𝐁𝐀 𝐁𝐚𝐭𝐜𝐡 2024-26 of Indian Institute of Management…
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Thankful for 18 wonderful years as a California public school teacher in the Los Altos School District. I retired last week !!! My last week was…
Thankful for 18 wonderful years as a California public school teacher in the Los Altos School District. I retired last week !!! My last week was…
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In a quest to upskill the knowledge of IMS employees, we conducted the 3rd session of LearnQuest - a knowledge-sharing series. In this unique…
In a quest to upskill the knowledge of IMS employees, we conducted the 3rd session of LearnQuest - a knowledge-sharing series. In this unique…
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Venice has become the first city in the world to charge an “access fee” to day-trippers. But many Venetians are sceptical of the charge, if not…
Venice has become the first city in the world to charge an “access fee” to day-trippers. But many Venetians are sceptical of the charge, if not…
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I'm delighted to be a part of the managing committee of the IIM Ahmedabad Alumni Association (Mumbai Chapter). Last week's meeting with all the…
I'm delighted to be a part of the managing committee of the IIM Ahmedabad Alumni Association (Mumbai Chapter). Last week's meeting with all the…
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It's not only about Product Market Fit. It's also about: - Content/Market Fit - Community/Market Fit Content that fits the market engages and…
It's not only about Product Market Fit. It's also about: - Content/Market Fit - Community/Market Fit Content that fits the market engages and…
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Famous Italian writer philosopher Umberto Eco was once asked, why have so many books as his personal library was spilling over with some thirty…
Famous Italian writer philosopher Umberto Eco was once asked, why have so many books as his personal library was spilling over with some thirty…
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As a part of my semester exchange at Hogeschool Utrecht, I am required to work with top marketing agencies across The Netherlands. Yesterday was my…
As a part of my semester exchange at Hogeschool Utrecht, I am required to work with top marketing agencies across The Netherlands. Yesterday was my…
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