Ishani G Parasrampuria

1️⃣ Short timeframe for lead generation or sales If your startup needs to drive targeted traffic and generate leads/sales quickly, Google Ads is better suited than SEO which takes months to produce organic traffic. Google Ads can deliver paid traffic almost instantly after launching campaigns. 2️⃣ Limited marketing budget SEO requires a significant investment of time and effort into content creation and link building over many months before seeing results. If your startup has a tight marketing budget, Google Ads allows you to start driving targeted visitors by simply allocating ad spend, without the upfront labour costs of SEO. 3️⃣ Highly competitive industry In intensely competitive markets where it's difficult to rank organically for key terms, Google Ads enables you to bypass the competition and get prominent visibility through paid ads at the top of search results. 4️⃣ Promoting time-sensitive offers or launches If your startup needs to market a limited-time promotion, new product launch, or an upcoming event, Google Ads provides the ability to quickly put your ads in front of the right audience and drive immediate traffic. 5️⃣ Need for precise audience targeting Google Ads allows granular targeting options like location, demographics, interests etc. This is valuable if your startup needs to reach very specific customer segments from the start. 6️⃣ Requirement for measurable ROI With Google Ads, you can closely track performance metrics like clicks, conversions, and cost per acquisition. This data-driven approach helps determine ROI and optimise campaigns for profitability. _________________________________________________ If any of these factors are critical for your startup's initial growth and customer acquisition, then prioritising Google Ads over the long-term play of SEO could be the right strategy to drive those immediate paid traffic results __________________________ Ready to elevate your Google Ads game? Get in touch with us via phone or email. 📞✉️ #B2BMarketing #LinkedInTips #DigitalMarketing #FacebookAds #DigitalMarketing #AdSuccess #MarketingSolutions #BusinessGrowth #CroslandDigital #SmallBusiness #SupportLocal #Entrepreneur #Startup #BusinessOwner #SmallBiz #LocalBusiness #SupportSmallBusinesses #GoogleAds #googleads #sem #ppc #linkedin #b2bsales

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How to Conduct Keyword Research for Better SEO Results 🔍 Keyword research is key to a strong SEO strategy. By identifying what your audience is searching for, you can create content that meets their needs and attracts organic traffic. Here's a quick guide: 1. Know Your Audience 👥 Understand your target market's pain points and search intent. Create buyer personas to help refine your focus. 2. Use SEO Tools 🛠 Tools like Google Keyword Planner, Ahrefs, SEMrush, and Ubersuggest provide insights on search volume, difficulty, and related terms. 3. Focus on Long-Tail Keywords 🎯 Target specific, lower-competition keywords to attract users with clear intent and higher conversion potential. 4. Analyze Competitor Keywords 🔑 Use tools to see what keywords competitors are ranking for, and look for gaps to exploit. 5. Match User Intent 📊 Choose keywords that align with what users are looking for—whether it's information, products, or services. 6. Implement Keywords Naturally ✍️ Organize and place keywords naturally in content, meta tags, headers, and alt text. Avoid overstuffing. Effective keyword research improves visibility, attracts quality traffic, and boosts SEO results! 🚀 Hashtags #SEO #KeywordResearch #DigitalMarketing #SearchOptimization #OrganicTraffic #BusinessGrowth #LongTailKeywords #OnlineMarketing #GoogleRanking #SEOForBusiness #ContentStrategy #MarketingTips #Backlinks #LinkBuilding #SEOTools #ContentMarketing

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One of the most basic yet powerful programmatic SEO strategies is to develop templates for your ideal customer and link them to your product. Give away value for free and unlock ridiculous returns. Want to take it a step further ? Empower your users to create their own templates and sell them / offer them. #SaaS #SEO

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These Hooks Stacking Used in 70% Successful Ads Hooks are like first impression of you ads If you fail to grab users attention they will keep scrolling no matter how good your offer or products is Hook must have any of these factors - Solution to their pain point - Grab attention - Reduce efforts - Create urgency - Trust building - Testimonials - Time saving - money saving Here are some example of hooks Used in 70% of ads You can get an idea and choose which Hook angel suits best for your product or service you offer to craft your next best ad. Use these hook before they get saturated Let's start- 1. Here's my secret to my morning routine. - Personal insight grabs attention and builds curiosity. 2. How I got fit in 30 days. - Sets clear expectations with a time-bound result. 3. I tested 10 diets, this one works best. - Authority and comparison create trust and interest. 4. Ok, here's a story I love. - Engaging narrative draws viewers in emotionally. 5. Shopping for gadgets is overwhelming, here's help. - Relatable problem followed by a solution. 6. A few years ago, I struggled with sleep, until... - Personal struggle and discovery build empathy. 7. I'm a chef, and I tried 20 recipes. - Professional endorsement adds credibility. 8. Discover the secret to flawless skin. - Promises a desirable outcome, sparking curiosity. 9. This one trick saved me hours daily. - Implies a valuable, time-saving solution. 10. Watch how this product changed my life. - Personal transformation story captivates viewers. 11. Here's why experts recommend this tool. - Expert endorsement builds trust and authority. 12. Struggling with productivity? Try this. - Addresses a common pain point with a solution. 13. This hack will save you money. - Financial benefit appeals to cost-conscious viewers. 14. See how I doubled my sales in a month. - Specific, impressive result grabs attention. 15. Why this product is a game-changer. - Bold claim piques curiosity and interest. 16. Top 5 reasons to switch to this brand. - Lists benefits, making it easy to digest. 17. This simple change improved my health. - Easy, actionable advice appeals to viewers. 18. Here's what doctors say about this supplement. - Medical endorsement adds credibility and trust. 19. Why everyone is talking about this gadget. - Social proof creates a sense of urgency. 20. This product solved my biggest problem. - Personal testimonial highlights effectiveness. Also if your looking for sustainable solution to get pre qualified leads and self booked appointments consistently every week book a free call with us link is in bio let see how i we can help you out #leadgen #leadgeneration #b2bleadgen #digitalleadgen #leadgentips #leadgenstrategy #salesleads #prospecting #hooks

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Key SEO Ranking Factors in 2024: Master Latest Trends & Techniques Stay ahead in 2024 with an in-depth look at the critical SEO ranking factors. https://lnkd.in/daEShFey To Promote Your Business Call Us : 866-875-META (6382) Email Us : [email protected] #seo #digitalmarketing #searchengineoptimization #continuousimprovement #seo #seomaster #digitalmarketing #marketingsolutions #meta #metasensemarketing #imetadex #marketingagency #digitalstrategy #marketingmagic #increasegoogleranking #ranking

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SEO has come a long way from keyword stuffing to user-centric strategies! Old SEO: Focused on quantity, exact match keywords and thin content. New SEO: All about quality, user intent, mobile-friendliness and real value. Looking to scale up? We incubate ventures and scale brands in India. Email: [email protected] Website: www.northside.co.in Vidur Vyas Akash Singh Thakur Mallika Nayar Pranav Mehra Gaurav Mehta Krishanu Chakravarty Dhruv Sabharwal Soumya Chadha #consulting #marketresearch #SEO #seomarketing #marketfit #Scaleup #brandmarketing #brandconsulting #incubation #marketgrowth

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