Federal Bank nailed the festive season by launching a video with their employees, highlighting the importance of relationships and partnerships. #Collab #RishtonKaTyohaar #PerfectPartnerships #FederalBank
Social Samosa
Online Media
Mumbai, Maharashtra 271,405 followers
Social Samosa is an Online Media Publication which covers the Social Media Landscape in India.
About us
Social Samosa is an online media publication that reports the Advertising and Marketing Landscape on Social Media. Over the years we have built a community of Advertising and Marketing Professionals who read and engage with our content & events. hopes to become a knowledge repository for thoughts, ideas and dialogue about social media scenario in India. The portal aims to be the enabler of growth of an individual, a brand or an organization within the industry. Our contributors are a mix of established Social Media specialists, graduates, managers (those who have successfully executed a bunch of social media campaigns) and active social media users who have been using social media platforms from the time dot com hit India and have monitored the growth of social media from day one. Website: www.socialsamosa.com Email: [email protected]
- Website
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http://www.socialsamosa.com
External link for Social Samosa
- Industry
- Online Media
- Company size
- 11-50 employees
- Headquarters
- Mumbai, Maharashtra
- Type
- Partnership
- Founded
- 2011
Locations
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Primary
Cosmos Plaza, Below DN Nagar Metro Station, Andheri West
703
Mumbai, Maharashtra 400053, IN
Employees at Social Samosa
Updates
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From Uber’s 'Let's Go' campaign with Jackie & Tiger Shroff to Levi’s revival of the 1985 iconic 'Launderette' ad with Beyoncé Swipe to know which Ads made it to our #AdSpot curation this week! Follow the link in the comments to know more Credits: - Swiggy Instamart - Falguni Pathak - Squarespace - A website makes it real - Uber India - 'Let's Go' ft. Jackie & Tiger Shroff by FCB Group India & Fuelcontent India - Chicken Licken - "It's the Little things satisfy us the most" by Joe Public - Dream11 - "Poora Fan Bano" by Tilt Brand Solutions & Studio Q - Six Flags - Tick Tick Tick by The Marketing Arm (TMA) - Roku - "Less Screaming More Streaming" by Fellow Kids - The Wendy's Company's - "Frosty Fix" by VML New York - KFC Canada - "First Bucket on us" by Courage Inc - Levis’Store - Chapter 1: “Launderette” reimagined with Beyoncé by TBWA\Chiat\Day LA
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How Saif Ali Khan’s royal presence and charm seamlessly blended with Royal Ranthambore in Radico's new campaign, showcasing a unique mix of heritage and sophistication. #Collab
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As brands navigate consumer perceptions, colour plays a pivotal role in shaping identities and influencing decisions. The colour green, synonymous with growth, harmony, and sustainability, transcends mere aesthetics—it's a strategic choice that resonates with today’s conscious consumers. From The Body Shop's commitment to eco-friendly practices to Acer's representation of innovation, green embodies values that align with a responsible future. As we celebrate Navratri and its vibrant hues, let's delve deeper into how colour psychology, particularly the impact of green, can enhance brand perception and drive success in the competitive landscape of advertising and marketing. Debu Purkayastha, Founding Creative of RUBBERSTAMP Harmeet Singh, Chief Brand Officer at The Body Shop Asia South Yatnesh Pandey, Vice President of Marketing at GREENPLY INDUSTRIES LIMITED Sooraj Balakrishnan, Associate Director & Head of Marketing at Acer India Follow the link in the comments to know more! #advertising #marketing #samosasnippets
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Havas India has launched CSA, its global tech, data, and analytics division, to empower brands with advanced data-driven marketing solutions. By integrating PivotConsult into CSA India, this launch enhances Havas' capabilities to offer strategic consulting, digital automation, and advanced measurement tools. Mohit Joshi -- MoJo, CEO, Havas Media Network India Gaurav Seth, Managing Partner of CSA India Follow the link in the comments to know more! #advertising #marketing #news
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A viral hoax has resurfaced as users, including celebrities, post misleading messages opting out of Meta’s AI content usage policy. This trend gained momentum after Meta announced plans to incorporate public posts into its large language models for AI training. Despite clarifications from Meta that these posts hold no legal weight, the misinformation continues to spread. Experts highlight the importance of understanding legal rights, such as the EU’s 'Right to Object', and urge users to focus on meaningful actions rather than viral engagement tactics. Follow the link in the comments to know more! #advertising #marketing #news
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As AI continues to capture headlines and drive corporate investment, MIT economist Daron Acemoglu raises a critical caution. While AI holds promise, Acemoglu warns that current hype could lead to wasted billions, with only 5% of jobs likely to be impacted over the next decade. For brands and companies, the key takeaway is that AI's potential may not yet justify the massive investments being made. It’s a reminder for businesses to balance innovation with realistic expectations, ensuring technology investments align with long-term value and practical applications. Follow the link in the comments to know more! #advertising #marketing #news
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In an industry where creativity often gets tangled in processes, The Huddle Agency is redefining what it means to be an agency. Founded by George Koshy and Sudhir Makhija, this "anti-agency" embraces a flexible, partner-centric model that values expertise, transparency, and work-life balance. Their mission is to challenge traditional norms, positioning themselves as true collaborators with clients while fostering a culture of innovation and sustainability. As they break industry conventions, The Huddle Agency is proving that sometimes, the best way forward is to rewrite the rules. Follow the link in the comments to know more! #advertising #marketing #samosasnippets
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On October 2nd, Corona teamed up with top photographers to capture the magic of the solar eclipse in a truly unique way. Chasing the sun across the skies of the Pacific and South America, they managed to align the sunset with a slice of lime, creating the "perfect Corona." With stunning shots from Brazil, Chile, Uruguay, and Argentina, it was a beautiful tribute to Corona's connection to nature and love for the sun. Agency: DAVID Miami Brand: Corona #CampaignSpot #Advertising #Marketing
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The European Commission is pushing for greater transparency from YouTube, Snapchat, and TikTok, requiring detailed insights into their algorithmic recommender systems by November 15 under the Digital Services Act (DSA). As platforms shape user experiences and engagement, the focus is on mitigating risks related to mental health, harmful content, and civic discourse. The outcome of this inquiry could have wide-reaching implications for platform accountability and the broader digital landscape. Follow the link in the comments to know more! #advertising #marketing #news