Licious

Licious

Food and Beverage Services

Bangalore , Karnataka 214,290 followers

Juicy, delicious? Must be Licious #JuicyDeliciousChicken

About us

Founded by Abhay Hanjura and Vivek Gupta, Licious is a consumer food company, focussed at delighting the world with an unmatched range of meat & seafood products. Present in raw & fresh meat and seafood, marinades and ready-to-eat categories, Licious is set to disrupt every food category that needs a meaty intervention! The company is built with a vision to emerge as India’s most loved meat food brand by offering premium quality products. In a highly underserved market, which is estimated at $40 billion today, Licious as a category-first brand backed by technology, has been able to solve the prevailing customer pain points of quality, hygiene, freshness and convenience in a sustainable manner. Built on the farm to fork business model, Licious owns the entire back-end supply chain powered by stringent cold chain control to maintain the quality and freshness of each product from the time of procurement, processing, storage to the time it reaches the end consumer. In just 5 years Licious has witnessed a 300% growth and has served over three million packs of world class meat products to consumers across Bangalore, Hyderabad, NCR, Chandigarh, Mumbai, Pune, Chennai, Coimbatore, Jaipur, Kochi, Vizag, Visakhapatnam, Vijayawada, Pondicherry & Kolkata. Licious serves over 1mn orders every-month with over 90% repeat consumption across markets. As a category leader and the largest direct to consumer fresh meat & seafood brand, Licious has been able to build differentiation across all dimensions including technology, data science, supply chain, product quality, consumer engagement and category understanding. With seamless supply chain capabilities which are cold chain powered and scientifically maintaining global standard of quality and freshness of each product, Licious is ahead of the curve and holds a great distinction to drive the meat and seafood category which has remained highly unorganized. For more details, please visit https://www.licious.in/

Website
http://www.licious.in
Industry
Food and Beverage Services
Company size
1,001-5,000 employees
Headquarters
Bangalore , Karnataka
Type
Privately Held
Specialties
Fresh Meat delivered at your door step., seafood, chicken, lamb , goat , pickle , Spreads, and fish

Locations

  • Primary

    House of Licious, Zed Pearl, # 12, HAL Old Airport Rd, Domlur I Stage, ISRO Colony, Bengaluru, Karnataka 560071

    Bangalore , Karnataka 560038, IN

    Get directions

Employees at Licious

Updates

  • View organization page for Licious, graphic

    214,290 followers

    Ready, set, score! It’s time to lace up those cleats and hit the field because the Licious All Stars- Licious’ annual sports month—is back and better than ever! We kicked off the season with an epic football game. With jaw-dropping goals and amazing saves, the energy was through the roof, and team spirit was off the charts. Check out these awesome snapshots of all the fun! And guess what? This is just the beginning! We’ve got a whole bunch of events lined up to keep the excitement rolling. So, get ready to cheer on your favorite teams, celebrate every victory, and experience the magic of sports bringing us all together. #FunAtWork #WorkplaceCulture #ForTheLoveOfMeat

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      4
  • View organization page for Licious, graphic

    214,290 followers

    What sets us apart? Our high-quality products? Our distinct farm to fork model? Yes, but more importantly - our People - and their incredible passion for making a positive difference. Meet Our Magic Ingredient: Rohit Vaidya For two fantastic years, Rohit has been the secret sauce at Licious, bringing your favorite meats to the table while keeping a hawk's eye on wastage. What makes Rohit truly magical? It’s his Dreamy Eyed spirit—fearlessly challenging the status quo with curiosity, boldness, and a whole lot of humility. Rohit, we hope your journey continues to be as delightful as a plate of our mouth-watering Goat Biryani Cut (we know it's your top pick)! #ForTheLoveOfMeat #LifeAtLicious #RecipeForSuccess

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  • View organization page for Licious, graphic

    214,290 followers

    Introducing our latest Author Spotlight series featuring KAMAL KISHOR While Kamal prefers to let his work speak for itself, we had the opportunity to sit down with him and delve into his latest article. In his article, Kamal sheds light on the meticulous exploration of univariate forecasting models. Curious about the mechanics behind these models? Kamal intricately breaks down the ARIMA model, showcasing how it integrates historical trends, temporal adjustments, and short-term fluctuations seamlessly. Explore Kamal's insights and learn more about Licious' innovative strides in perishable goods forecasting: https://shorturl.at/x1KKb Stay tuned for more exciting updates from #Tech@Licious! https://tech.licious.com/ #LiciousTech #TechInnovation #ForTheLoveOfMeat

  • View organization page for Licious, graphic

    214,290 followers

    At Licious, we're not just about serving your meaty favorites; we're cooking up a revolution in the world of food with ‘Technology’ as our secret ingredient! As we "Take 5 with Licians", we turn the spotlight on Ajit Narayanan, our Chief Technology & Product Officer (also our in-house bass guitarist), as he spills the beans on how the wonders of technology connect with the magic of flavor. And how Licious is transforming an otherwise traditional meat & seafood industry - one innovation at a time. Catch Ajit in a candid conversation as he talks about what came first - his love for tech or music, what moves him to show up at work every day, and not to be missed - his coolest vision for #TechAtLicious! Stay tuned to 'meat up’ with more #Licians every week and for the latest tech updates check out: https://tech.licious.com/ #Take5WithLicians #TechAtLicious #lifeAtLicious #InnovationOnTheMenu

  • View organization page for Licious, graphic

    214,290 followers

    Licious is thrilled to announce the grand opening of our offline store in BTM, Bangalore! 🎉 As part of our omnichannel strategy for 2024, this store marks our expansion into physical retail spaces where you can buy fresh meat, a variety of cuts, and more! This is just the start – we plan to launch several more stores in the coming months. Stay tuned for more locations near you! 🚀🚀 #Licious #Bangalore #ForTheLoveOfMeat Abhay Hanjura Vivek Gupta Naveen Kumar N Binayraj Rajanbabu Arunimita Chakravorty

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  • View organization page for Licious, graphic

    214,290 followers

    What sets us apart? Our high-quality products? Our distinct farm to fork model? Yes, but more importantly - our People - and their incredible passion for making a positive difference. Meet Our Magic Ingredient: Naimisha Naik! For more than 2 years now, Naimisha has been adding her special touch to Licious with her knack for precise margins and finesse on inventory management. What makes Naimisha our #MagicIngredient? Her ability to foster openness in team discussions and spark innovative solutions; a true embodiment of our belief in ‘Freedom to Thrive’ and a key player in our recipe for success. Naimisha Naik here’s hoping your journey with #Licious continues to be as delightful as your love for Crispy Prawns! #ForTheLoveOfMeat #LifeAtLicious #RecipeForSuccess

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  • View organization page for Licious, graphic

    214,290 followers

    This summer, we welcomed our little Licians for a day filled with fun and mischief! From the pitter-patter of tiny feet to the radiant smiles on their faces, every moment was a treasure we'll cherish forever. Thank you to all our little Licians for making this day truly magical! Your smiles, laughter, and boundless energy brightened up our workplace and warmed our hearts. Curious to peek behind the curtain? Dive into the highlights of our little Licians' adventure below! #BringYourKidsToWork #Workplaceculture #TheLiciousWay

  • View organization page for Licious, graphic

    214,290 followers

    This National Pet Day, we teamed up with Pawfectly Made and spent an unforgettable day at CARE Animal Rescue Center. Check out all the fun we had with these adorable critters. From playful pups to snuggly cats, our hearts are full! And guess what? Our Licians didn't just bring the party—they donated a month of paw-some meals, all curated by Pawfectly Made, for these furry pals! Huge thanks to CARE for their pawsome work and Pawfectly Made for making tails wag with their support. Let's keep the woofs and meows going strong and spread the love for our furry friends! #LifeAtLicious #SpreadLoveAndPaws #WorkplaceCulture

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  • View organization page for Licious, graphic

    214,290 followers

    Ever wondered what makes the Licious magic tick? Our management interns certainly did, and we didn't just tell them – we gave them a firsthand experience! From the bustling heart of our kitchen to the strategic nerve center of our logistics, our interns embarked on an immersive experience. They didn't just witness the behind-the-scenes action; they were right in the thick of it, sleeves rolled up and ready to dive in. Curious to peek behind the curtain? Check out the highlights of their experience below! #ForTheLoveOfMeat #RecipeForSuccess #TheLiciousWay #CampusInterns

  • View organization page for Licious, graphic

    214,290 followers

    Meet Saurav Agrawal, an inspiration who quietly fuels the flames of innovation at every turn. In his quiet demeanour lies a world of insight, expertise, and a deep-seated commitment to excellence. In our freshest author spotlight, Saurav spills the beans on how Licious is fine-tuning every step of the journey to ensure our customers experience nothing short of excellence, backed by constant, impartial assessments. Curious? Dive into the article to uncover how simple high school math can play a crucial role in decision making and delivering unparalleled quality: https://shorturl.at/wCEN3 Stay tuned for more adventures from #Tech@Licious! https://tech.licious.com/ #LiciousTech #TechInnovation #ForTheLoveOfMeat

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Funding

Licious 10 total rounds

Last Round

Series F

US$ 150.2M

See more info on crunchbase