Campaign India

Interpublic Group (IPG) has reported organic revenue growth (excluding billable expenses) of 1.7% in the second quarter of 2024, with total revenue (including billable expenses) of $2.71 billion, up from $2.67 billion in the same period last year. The group, which owns agencies including McCann, MullenLowe Global, FCB Global and IPG Mediabrands, recorded a y-o-y net income of $214.5 million, down 19.2% from $265.5 million in Q2 2023. In its previous results, IPG reported a 12% fall in net profit for Q1 but an increase in organic revenue of 1.3%. #IPG #FCB #McCann #advertising #adagency #advertisers

Ascential, the owner of Cannes Lions International Festival of Creativity and WARC, is to be acquired by publisher and events group Informa for a cash offer of $1.5 billion (£1.16 billion). The boards of both companies have agreed to the terms of a recommended offer of 568p per share. It values the company at $1.5 billion (£1.16 billion) “on a fully diluted basis”. #mergersandacquisitions #mediabusiness #advertising #adbusiness #advertisers #cannes #marketing

ASHOK NAMBISSAN and Nitin Nadkarni retiring from Sony Pictures Networks India; Kartikeya Tiwari appointment as creative digital partner for FCB Group India; Pallavi Patil rejoining Madison Media as VP—insights and strategy; EssenceMediacom India promoting Averill Sequeira to chief strategy officer; LS Digital Group elevating Dipshika Ravi to VP and executive creative director... here's a quick look at the industry's moves and wins this week. Read more at: https://lnkd.in/dyMjXVnz #advertising #advertisers #adcampaigns #marketing #branding #brandbuilding #digitalmarketing #marketers

With cyber threats on the rise, it is time marketers take the onus of boosting awareness amongst enterprises to safeguard their digital assets. It is the need of the hour, maintains Michael Krutikov, VP—global marketing, Futurex. #cybersecurity #dataprivacy #cyberthreats #marketing #marketers

Pringles has awarded its global creative account to FCB Global following a review. The Interpublic Group (IPG) agency takes over from WPP’s Grey, which has held the account for 27 years. #advertising #adagency #mediapitch #campaigns #advertisers #pringles #campaignwins

Alphabet Inc. has beaten Q2 revenue and profit estimates driven by strong ad sales and its cloud unit, and says that its AI investments are “driving new growth.” #google #alphabet #generativeai #advertising #adspend #thirdpartycookies

To revitalise its Indian operations, Léoda Esteve, MD of Marcel tells Vinita Bhatia that the French agency wants to partner with brands that are genuinely eager to collaborate with it, before reestablishing its base in the country. The reason? The Publicis Groupe-owned company prefers focusing on quality over quantity, prioritising meaningful relationships over numerous office openings. #marcel #advertising #adagency #advertisers #marketing #cannes

Upon completing the six-month 'Fresher Accelerator Program' successfully, participants will be integrated into Dentsu India's core practices. #talentgap #creativity #adagency #advertising #HR

A month after returning from Cannes Lions International Festival of Creativity, WE Communications' Nitin Mantri shares his insights from this year's festival, highlighting the key PR trends that will shape the industry ahead. #publicrelations #PR #brandmanagement #brandbuilding

Friday's global outage disrupted critical infrastructure such as airports and healthcare systems, bringing entire industries to a standstill. So, how will this crisis impact the reputation of the brands involved? #Microsoftoutage #Microsoft #brandreputation #brandmanagement