Participation in our global independent Amazon benchmark, to date, has exceeded expectations. As a result, to allow for the additional number of markets participating, we have 𝐞𝐱𝐭𝐞𝐧𝐝𝐞𝐝 𝐭𝐡𝐞 𝐝𝐞𝐚𝐝𝐥𝐢𝐧𝐞 to 𝐀𝐮𝐠𝐮𝐬𝐭 9𝐭𝐡. 👉 𝐏𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐧𝐭𝐬: Over 60 global brand manufacturers 👉 𝐂𝐚𝐭𝐞𝐠𝐨𝐫𝐢𝐞𝐬: Food & Beverages, Alcohol, Petcare, Consumer Health, Nutrition, Cosmetics & Beauty, Chemical Products, Consumer Electronics, Toys & Games, Homeware, Auto Care 👉 𝐌𝐚𝐫𝐤𝐞𝐭𝐬: Participating markets include the 𝐔𝐒, 𝐂𝐚𝐧𝐚𝐝𝐚, 𝐁𝐫𝐚𝐳𝐢𝐥, 𝐌𝐞𝐱𝐢𝐜𝐨, 𝐔𝐊, 𝐅𝐫𝐚𝐧𝐜𝐞, 𝐆𝐞𝐫𝐦𝐚𝐧𝐲, 𝐒𝐩𝐚𝐢𝐧, 𝐈𝐭𝐚𝐥𝐲, 𝐁𝐞𝐥𝐠𝐢𝐮𝐦, 𝐔𝐀𝐄, 𝐄𝐠𝐲𝐩𝐭, 𝐈𝐧𝐝𝐢𝐚, S𝐢𝐧𝐠𝐚𝐩𝐨𝐫𝐞, 𝐓𝐮𝐫𝐤𝐞𝐲 and 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚 This level of participation enables the DCG team to analyse capabilities across geographies and categories, to determine the key capabilities, and partnerships, that are unlocking the most profitable, sustainable growth on Amazon at a local market level. As the Amazon community looks towards 2025, consumer brand manufacturers have the opportunity to understand how your business compares to others in the industry, if your challenges are unique to your business, your brand, your market or a reflection on Amazon. The results (scores and insights) will support 2025 annual brand planning, while giving your business the intelligence to bring to your Amazon Vendor team for actions. Aside from consistent insights into recurring trends from 2023, the 2024 Amazon benchmark covers over 150 data points, including: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 (‘AVNs’): insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬: size of issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚: budget ownership and full funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧: AI adoption Participate now, and share with your Amazon teams to evolve your Amazon business in the most profitable, sustainable ways possible: https://lnkd.in/eV6ZyheG. Participation is 𝐟𝐫𝐞𝐞. Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. All will be revealed early August. To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #vendormanagement #retailtech #benchmarking #cpg #fmcg #retail
Digital Commerce Global
Technology, Information and Internet
Helping today’s consumer brand leaders (CMO, CFO, CDO, CCO, Digital Commerce VP) optimise digital commerce growth
About us
Consumer brands need direction and answers to decide where, when, how and how much to invest. And the consumer brand community needs a beacon. Whether leading or lagging in digital commerce, brands need to know how they compare to their category peers and to industry innovators. Today’s digital shopper is more aware than ever and can choose to buy products on multiple channels any time of the day, anywhere in the world on any number of devices. Winning the consumer across marketplace/ pureplay, brick & click, social, intermediary, B2B and D2C channels requires a complex mix of knowledge, skills, processes, tools and technologies. DCG’s team of FMCG/CPG domain experts is ripping up the legacy manual. Follow the DCG community to avoid being left at the back of the digital shelf. www.dcg.ai
- Website
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https://www.dcg.ai/solutions
External link for Digital Commerce Global
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- Dublin
- Type
- Privately Held
- Founded
- 2021
- Specialties
- Retail, Retail analytics, Digital Commerce, ecommerce, Benchmarking, and Omnichannel
Locations
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Primary
Dublin, IE
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Singapore, SG
Employees at Digital Commerce Global
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Renee Hartmann
2024 Top 100 Retail Expert by Rethink Retail | Strategic Advisor | Best-Selling Author | Strategy Consultant | Keynote Speaker
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Christopher Hatfield
Commercial Lead Asia Pacific, Middle East & Africa. Asia eCommerce Leader of Year Multiple Award Winner. eCommerce, Marketing & Digital Commerce…
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Tom Olavi Bangemann
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Marco Corsi
Digital Marketing & Commerce Consultant, Digital Transformation || ex P&G || Facebook Alumni
Updates
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The 2024 𝐀𝐦𝐚𝐳𝐨𝐧 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 has demonstrated that getting ‘Vendor Management’ and ‘3rd Party Seller Management’ right are in the top 5 most critical challenges that brands face when selling on Amazon. To date, we have responses for the following markets, enabling our team to benchmark at a local level: 𝐔𝐒, 𝐂𝐚𝐧𝐚𝐝𝐚, 𝐌𝐞𝐱𝐢𝐜𝐨, 𝐁𝐫𝐚𝐳𝐢𝐥, 𝐔𝐊, 𝐅𝐫𝐚𝐧𝐜𝐞, 𝐆𝐞𝐫𝐦𝐚𝐧𝐲, 𝐍𝐞𝐭𝐡𝐞𝐫𝐥𝐚𝐧𝐝𝐬, 𝐁𝐞𝐥𝐠𝐢𝐮𝐦, 𝐒𝐩𝐚𝐢𝐧, 𝐒𝐰𝐞𝐝𝐞𝐧, 𝐈𝐭𝐚𝐥𝐲, 𝐏𝐨𝐥𝐚𝐧𝐝, 𝐒𝐚𝐮𝐝𝐢, 𝐈𝐧𝐝𝐢𝐚, 𝐉𝐚𝐩𝐚𝐧 and 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚. As the Amazon community looks towards 2025, consumer brand manufacturers have the opportunity to understand how your business compares to others in the industry, if your challenges are unique to your business, your brand, your market or a reflection on Amazon... Most importantly, the results (scores and insights) will support 2025 annual brand planning, while giving your business the intelligence to bring to your Amazon Vendor team for actions. The largest brands in the world leverage DCG's independent benchmark results and insights to drive decisions. Aside from consistent insights into recurring trends from 2023, the 2024 Amazon benchmark covers over 150 data points, including: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 (‘AVNs’): insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬: size of issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚: budget ownership and full funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧: AI adoption Participate now, and share with your Amazon teams to evolve your Amazon business in the most profitable, sustainable ways possible: https://lnkd.in/e7VFaBdi. Participation is 𝐟𝐫𝐞𝐞. Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. All will be revealed early August. To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #vendormanagement #retailtech #benchmarking #cpg #fmcg #retail
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The 2024 Global Amazon Benchmark has demonstrated that ‘𝐏𝐫𝐢𝐜𝐢𝐧𝐠 𝐚𝐧𝐝 𝐏𝐫𝐢𝐜𝐞-𝐌𝐚𝐭𝐜𝐡𝐢𝐧𝐠’ and '𝐂𝐡𝐚𝐫𝐠𝐞𝐛𝐚𝐜𝐤𝐬' are the two most critical issues that brands face when selling on Amazon. With ✨ 8 𝐝𝐚𝐲𝐬 𝐭𝐨 𝐠𝐨 ✨ for brand participants, we now have peer benchmarking intelligence in the following markets: 𝐔𝐒, 𝐂𝐚𝐧𝐚𝐝𝐚, 𝐌𝐞𝐱𝐢𝐜𝐨, 𝐁𝐫𝐚𝐳𝐢𝐥, 𝐔𝐊, 𝐅𝐫𝐚𝐧𝐜𝐞, 𝐆𝐞𝐫𝐦𝐚𝐧𝐲, 𝐍𝐞𝐭𝐡𝐞𝐫𝐥𝐚𝐧𝐝𝐬, 𝐁𝐞𝐥𝐠𝐢𝐮𝐦, 𝐒𝐩𝐚𝐢𝐧, 𝐒𝐰𝐞𝐝𝐞𝐧, 𝐈𝐭𝐚𝐥𝐲, 𝐏𝐨𝐥𝐚𝐧𝐝, 𝐒𝐚𝐮𝐝𝐢, 𝐈𝐧𝐝𝐢𝐚, 𝐉𝐚𝐩𝐚𝐧 and 𝐀𝐮𝐬𝐭𝐫𝐚𝐥𝐢𝐚. In the light of Prime Day concluding last week, consumer brand manufacturers now have the opportunity to understand the gaps in their Amazon operations and incorporate 𝐢𝐧𝐝𝐞𝐩𝐞𝐧𝐝𝐞𝐧𝐭𝐥𝐲 𝐫𝐞𝐜𝐨𝐦𝐦𝐞𝐧𝐝𝐞𝐝 𝐚𝐜𝐭𝐢𝐨𝐧𝐬 to counter these challenges in their 2025 𝐀𝐦𝐚𝐳𝐨𝐧 𝐩𝐥𝐚𝐧𝐧𝐢𝐧𝐠. Aside from consistent insights into recurring trends from 2023, the Amazon benchmark covers over 150 data points, including: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲: identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 (‘AVNs’): insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬: size of issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚: budget ownership and full funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬: covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧: AI adoption All will be revealed early August. Participate now to evolve your Amazon business in the most profitable, sustainable ways possible: https://lnkd.in/e7VFaBdi. 𝐏𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐢𝐨𝐧 𝐢𝐬 𝐟𝐫𝐞𝐞. Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts, and custom recommendations), you can register here: https://lnkd.in/eHqh5BgT, or email [email protected].
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We are 2 weeks in to the 4-week window for global participation in the 2024 𝐀𝐦𝐚𝐳𝐨𝐧 𝐂𝐚𝐩𝐚𝐛𝐢𝐥𝐢𝐭𝐲 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤. The benchmark results comprise responses from the world’s largest global brand manufacturers across 15 Amazon markets. ‘𝐏𝐫𝐢𝐜𝐢𝐧𝐠 𝐈𝐬𝐬𝐮𝐞𝐬 𝐂𝐚𝐮𝐬𝐞𝐝 𝐛𝐲 𝐂𝐡𝐚𝐧𝐧𝐞𝐥 𝐂𝐨𝐧𝐟𝐥𝐢𝐜𝐭’ is the predominant challenge faced by most brands on Amazon. Addressing the challenges of balancing price with quality and customer loyalty, along with the multitude of related variables such as shipping costs, returns, product specific fees and potentially FBA fees, is a monster of a challenge. The 2024 Global Amazon Benchmark identifies gaps in commercial and strategic processes, specific to Amazon, to deliver an actionable roadmap to optimise to drive profitable growth on Amazon. With the conclusion of 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲, and the focus now on Amazon 2025 planning, it is timely for your Amazon markets to participate in this year’s benchmark. To learn from your peers and unlock the full commercial potential of your Amazon strategy, participate here: https://lnkd.in/eV6ZyheG. Participation is 𝐟𝐫𝐞𝐞 (brand manufacturers only, ideally 3 participants per market). Each participant will receive a 𝐜𝐨𝐦𝐩𝐥𝐢𝐦𝐞𝐧𝐭𝐚𝐫𝐲 𝐜𝐨𝐩𝐲 𝐨𝐟 𝐭𝐡𝐞 2024 𝐀𝐦𝐚𝐳𝐨𝐧 𝐆𝐥𝐨𝐛𝐚𝐥 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐫𝐞𝐩𝐨𝐫𝐭. To discover more about our 2024 Global Amazon benchmark and our advanced options (including local market scores, workshops with experts and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg #retailpricing
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In last year's European Amazon benchmark, 𝐥𝐞𝐬𝐬 𝐭𝐡𝐚𝐧 𝐡𝐚𝐥𝐟 𝐨𝐟 𝐭𝐡𝐞 𝐩𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐧𝐭𝐬 (all from global brand manufacturers) were 𝐜𝐨𝐧𝐟𝐢𝐝𝐞𝐧𝐭 𝐭𝐡𝐚𝐭 𝐭𝐡𝐞𝐢𝐫 𝐨𝐫𝐠𝐚𝐧𝐢𝐬𝐚𝐭𝐢𝐨𝐧 𝐡𝐚𝐝 𝐚 3-𝐲𝐞𝐚𝐫 𝐬𝐚𝐥𝐞𝐬 𝐚𝐦𝐛𝐢𝐭𝐢𝐨𝐧. We ask this same question in this year's global benchmark. Within SEEC, one of the key capabilities that we benchmark is the understanding of your organisation’s and market’s Digital Commerce Objectives, Goals, Strategies and Measures. In the past 12 months, those organisations that demonstrate 𝐜𝐥𝐚𝐫𝐢𝐭𝐲 𝐚𝐧𝐝 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐨𝐟 𝐕𝐢𝐬𝐢𝐨𝐧 𝐠𝐫𝐞𝐰 8.8% 𝐟𝐚𝐬𝐭𝐞𝐫 (in revenues) than those that lack clarity. We are excited to see what the 2024 𝐀𝐦𝐚𝐳𝐨𝐧 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 (now global) will uncover. All will be revealed early August. Participate now to have your voice heard: https://lnkd.in/e7VFaBdi. Participation is free (brand manufacturers only). Each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. To discover more about our 2024 Global Amazon benchmark and our 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐨𝐩𝐭𝐢𝐨𝐧𝐬 (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg
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Did you know that 59% of global brand manufacturers 𝐝𝐞𝐥𝐢𝐛𝐞𝐫𝐚𝐭𝐞𝐥𝐲 𝐩𝐚𝐫𝐭𝐧𝐞𝐫 𝐰𝐢𝐭𝐡 𝐞𝐱𝐭𝐞𝐫𝐧𝐚𝐥 𝐚𝐠𝐞𝐧𝐜𝐢𝐞𝐬/ 𝐩𝐚𝐫𝐭𝐧𝐞𝐫𝐬 to deliver their Amazon strategy, targets and objectives? – as evidenced in our 2023 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐀𝐦𝐚𝐳𝐨𝐧 𝐁𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤. 👉 Are external partners critical to your Amazon and 𝐏𝐫𝐢𝐦𝐞 𝐃𝐚𝐲 success? 👉 Are you looking to develop more 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐥 𝐜𝐚𝐩𝐚𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬, or aiming to bring in a 𝐧𝐞𝐰 𝐩𝐚𝐫𝐭𝐧𝐞𝐫 for 2025? This image, from our 2023 Amazon benchmark, is one of multiple insights into the data/tools/service partners that participating manufactures leverage to activate on Amazon. We will ask this question again in our 2024 Global Amazon Benchmark. We also ask '𝘞𝘩𝘪𝘤𝘩 𝘖𝘕𝘌 𝘱𝘢𝘳𝘵𝘯𝘦𝘳 𝘪𝘴 𝘵𝘩𝘦 𝘮𝘰𝘴𝘵 𝘪𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵 𝘵𝘰 𝘺𝘰𝘶𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘰𝘯 𝘈𝘮𝘢𝘻𝘰𝘯, 𝘢𝘯𝘥 𝘸𝘩𝘺?'. Given the critical role that partners/ agencies play, we are delving deep into partner/ agency levels and quality of support in AVNs, Market Share, Commercial day-to-day, Media, Content Creation, Syndication, Digital Shelf, 3P and of course Chargebacks/Deductions. Given the dynamic nature of digital commerce and Amazon in particular, we are excited to see what the 2024 𝐀𝐦𝐚𝐳𝐨𝐧 B𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 (now global) will uncover. All will be revealed early August. Participate now (or when the dust settles on Prime Day!) to have your voice heard: https://lnkd.in/e7VFaBdi. Participation is free (brand manufacturers only) and each participant will receive a complimentary copy of the 2024 Amazon Global Industry report. To discover more about our 2024 Global Amazon benchmark and our 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐨𝐩𝐭𝐢𝐨𝐧𝐬 (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. Pacvue, PODEAN, Similarweb, Remazing, Profitero, Flywheel (formerly included Edge by Ascential), eStoreBrands, Stackline and Data Impact by NIQ. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg
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Delighted to share testimonials from Hy Nguyen, Bożena Nawara-Borek and Christoph Bremen. The DCG team recently had the pleasure of running SEEC, our flagship benchmark, for the US market, engaging with 47 participants across 8 functions. The benchmark results, comparing Bayer’s digital commerce capabilities against over 30 peers in the US, identified, as Hy commented, “blind spots”, leading to decisions on where to prioritise digital commerce capability investment. Key to the SEEC process, the actions have been implemented (in Bayer’s case) in the form of Design Sprints, ensuring that Bayer US is focussed on those capabilities that will deliver the most financial value to the business. Consistent with leaders in digital commerce, actions have been aligned across all functional participants including the Leadership team, Commercial, Marketing, Data & Insights, eCommerce, Finance, Supply Chain and IT. As our community of brand manufacturers evolves, we are very grateful for the support and advocacy of our customers. Thank you team Bayer for the strong partnership. #ecommerce #digitalcommerce #benchmarking #customersuccess #cpg #retailtech
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𝐂𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐀𝐜𝐜𝐨𝐮𝐧𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐫 𝐖𝐚𝐧𝐭𝐞𝐝! With the rapid growth of our global benchmarking community since launching in 2022, we are excited to be searching for a corporate account manager. Boasting testimonials from household names including Colgate-Palmolive, L'Oréal, Nestlé, Mars, Kenvue, Bayer, Pernod Ricard, Kellanova, Barilla Group and many more, our teams get to partner with the largest consumer brand manufacturers worldwide. We're seeking to appoint a 𝐂𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐀𝐜𝐜𝐨𝐮𝐧𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐫 with at least 3 years of global account management experience. Responsibilities will include: 👉 Managing global corporate accounts 👉 Building strong relationships with our benchmarking community 👉 Collaborating with internal teams to ensure that our benchmark insights are effectively brought to life 👉 Supporting commercial processes 𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬: 📢 3 years in b2b account management 📢 eCommerce, retail or data analytics industry experience preferred 📢 Excellent communication and interpersonal skills 📢 Strong analytical and problem-solving abilities 📢 Self-motivated and detail-oriented DCG offers an exciting, high-potential professional growth opportunity for the right candidate. Headquartered in Ireland, and with customers in Europe, the Americas and Asia Pacific, the preferred location for this role is Ireland or the UK. 𝐄𝐦𝐚𝐢𝐥 𝐢𝐧𝐟𝐨@𝐝𝐜𝐠.𝐚𝐢 𝐭𝐨 𝐚𝐩𝐩𝐥𝐲. #JobOpening #Hiring #AccountManager #eCommerce #Benchmarking #DataAnalytics #CareerOpportunity
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In our European Amazon 2023 benchmark, 𝐨𝐯𝐞𝐫 50% 𝐨𝐟 𝐫𝐞𝐬𝐩𝐨𝐧𝐝𝐞𝐧𝐭𝐬, from the world’s largest brand manufacturers, stated that critical 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐟𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐬 were 𝐧𝐨𝐭 𝐟𝐮𝐥𝐥𝐲 𝐚𝐥𝐢𝐠𝐧𝐞𝐝 on understanding their 𝐫𝐨𝐥𝐞𝐬 in delivering on the organisation’s Amazon 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐚𝐧𝐝 𝐨𝐛𝐣𝐞𝐜𝐭𝐢𝐯𝐞𝐬. Cross-functional working has been proven, by our benchmarking intelligence, to be a 𝐤𝐞𝐲 𝐜𝐨𝐦𝐩𝐨𝐮𝐧𝐝 𝐠𝐫𝐨𝐰𝐭𝐡 𝐯𝐚𝐥𝐮𝐞 𝐝𝐫𝐢𝐯𝐞𝐫 for leading manufacturers. If you would like to know the answer to this question in 2024, and 𝐜𝐨𝐦𝐩𝐚𝐫𝐞 𝐲𝐨𝐮𝐫 𝐨𝐫𝐠𝐚𝐧𝐢𝐬𝐚𝐭𝐢𝐨𝐧'𝐬 𝐀𝐦𝐚𝐳𝐨𝐧 𝐜𝐚𝐩𝐚𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲, simply participate here: https://lnkd.in/e7VFaBdi. The 2024 benchmark is global, and covers 𝐨𝐯𝐞𝐫 150 𝐝𝐚𝐭𝐚 𝐩𝐨𝐢𝐧𝐭𝐬, translated into actionable insights and must-know intelligence for your 2025 𝐀𝐦𝐚𝐳𝐨𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲. While revisiting a few key topics from last year, we will also cover today's Amazon dynamics, including: 👉 𝐏𝐫𝐨𝐟𝐢𝐭𝐚𝐛𝐢𝐥𝐢𝐭𝐲 - identifying and managing challenges 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐕𝐞𝐧𝐝𝐨𝐫 𝐍𝐞𝐠𝐨𝐭𝐢𝐚𝐭𝐢𝐨𝐧𝐬 ('AVNs') – insights on length, ease and success 👉 𝐃𝐞𝐝𝐮𝐜𝐭𝐢𝐨𝐧𝐬 – size of issue across the industry 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐌𝐞𝐝𝐢𝐚 - budget ownership and full funnel use 👉 𝐀𝐦𝐚𝐳𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬 – covering 10 speciality areas of agency support 👉 𝐀𝐈 𝐟𝐨𝐫 𝐀𝐦𝐚𝐳𝐨𝐧 – AI adoption Participation is free and each participant will receive a complimentary copy of the 2024 Amazon Industry report. To discover more about our 2024 Global Amazon benchmark and our 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐨𝐩𝐭𝐢𝐨𝐧𝐬 (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg
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In 2023 we asked 𝐀𝐦𝐚𝐳𝐨𝐧 𝐄𝐮𝐫𝐨𝐩𝐞 benchmark participants to name the consumer brand manufacturer they admired most (outside of their own business) on Amazon. L'Oréal was crowned as the most admired brand on Amazon Europe by its peers, followed by the LEGO Group, Unilever, Felix (Nestlé Purina PetCare Europe), Procter & Gamble, PepsiCo, Diageo and Whiskas (Mars Petcare). Given the dynamic nature of digital commerce and Amazon in particular, we are excited to see what the 2024 𝐆𝐥𝐨𝐛𝐚𝐥 𝐀𝐦𝐚𝐳𝐨𝐧 B𝐞𝐧𝐜𝐡𝐦𝐚𝐫𝐤 (now global) will reveal. All will be revealed early August. 𝐏𝐚𝐫𝐭𝐢𝐜𝐢𝐩𝐚𝐭𝐞 𝐧𝐨𝐰 to have your voice heard: https://lnkd.in/e7VFaBdi. Participation is free and each participant will receive a complimentary copy of the 2024 Amazon Industry report. To discover more about our 2024 Global Amazon benchmark and our 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐝 𝐨𝐩𝐭𝐢𝐨𝐧𝐬 (including local market scores, workshops with experts, and custom recommendations), you can register here https://lnkd.in/eHqh5BgT, or email [email protected]. #ecommerce #digitalcommerce #benchmarking #cpgindustry #retailtech #fmcg
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