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Sync data from Azure Synapse to Facebook Custom Audiences

Connect your data from Azure Synapse to Facebook Custom Audiences with Hightouch. No APIs, no months-long implementations, and no CSV files. Just your data synced forever.

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Activate your data in 3 easy steps

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Use cases

Sync data from Azure Synapse to Facebook Custom Audiences

  • Upload lists to Facebook to run ads based on certain attributes within your database, such as people who have visited your site
  • Create lookalike audiences on Facebook using subsets of your users rather than all of them
  • Continuously fuel your Facebook custom audiences with live data so that data remains fresh
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What Facebook Custom Audiences objects can you sync to?

What methods can I use to model my Azure Synapse data?

  • Semi-opaque, open dropdown with three example dbt model names such as 'dbt.model.name.1'.

    dbt model selector

    Sync directly with your dbt models saved in a git repository.

  • SQL editor.

    SQL editor

    Create and Edit SQL from your browser. Hightouch supports SQL native to Azure Synapse.

  • Semi-opaque open dropdown with three example table names such as 'schema.table.name.1'.

    Table selector

    Select available tables and sheets from Azure Synapse and sync using existing views without having to write SQL.

  • Visual query builder reading 'All rows that...' with a button labeled 'select a property'.

    Customer Studio

    For less technical users, pass traits and audiences from Azure Synapse using our visual segmentation builder.

FAQs

Other Azure Synapse integrations

Azure Synapse to Acoustic

Other Facebook Custom Audiences integrations