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Use cases
Sync data from Athena to Vistar Media
- Run dynamic digital out-of-home (DOOH) ads with data-driven programmatic precision.
- Target the foot patterns of your prospects and best customers by matching your ad placements to their predicted location and contextual behavior.
- Match your first-party audience to Vistar Media’s network of DOOH devices with Match Booster.
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What methods can I use to model my Athena data?
dbt model selector
Sync directly with your dbt models saved in a git repository.
Looker
Query using Looks. Hightouch turns your look into SQL and will pull from your source.
SQL editor
Create and Edit SQL from your browser. Hightouch supports SQL native to Athena.
Table selector
Select available tables and sheets from Athena and sync using existing views without having to write SQL.
Customer Studio
For less technical users, pass traits and audiences from Athena using our visual segmentation builder.