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examples/advanced_operations/add_dynamic_page_feed_asset.py
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#!/usr/bin/env python | ||
# Copyright 2023 Google LLC | ||
# | ||
# Licensed under the Apache License, Version 2.0 (the "License"); | ||
# you may not use this file except in compliance with the License. | ||
# You may obtain a copy of the License at | ||
# | ||
# https://www.apache.org/licenses/LICENSE-2.0 | ||
# | ||
# Unless required by applicable law or agreed to in writing, software | ||
# distributed under the License is distributed on an "AS IS" BASIS, | ||
# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. | ||
# See the License for the specific language governing permissions and | ||
# limitations under the License. | ||
"""Adds a page feed with URLs for a Dynamic Search Ads campaign.""" | ||
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import argparse | ||
import resource | ||
import sys | ||
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||
from examples.utils.example_helpers import get_printable_datetime | ||
from google.ads.googleads.client import GoogleAdsClient | ||
from google.ads.googleads.errors import GoogleAdsException | ||
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# The label for the DSA page URLs. | ||
DSA_PAGE_URL_LABEL = "discounts" | ||
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def main(client, customer_id, campaign_id, ad_group_id): | ||
"""The main method that creates all necessary entities for the example. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
campaign_id: the ID for a Campaign. | ||
ad_group_id: the ID for an Ad Group. | ||
""" | ||
# Creates assets. | ||
asset_resource_names = create_assets( | ||
client, customer_id, DSA_PAGE_URL_LABEL | ||
) | ||
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# Creates an asset set - this is a collection of assets that can be | ||
# associated with a campaign. | ||
# Note: do not confuse this with an asset group. An asset group replaces ad | ||
# groups in some types of campaigns. | ||
asset_set_resource_name = create_asset_set(client, customer_id) | ||
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# Adds the assets to the asset set | ||
add_assets_to_asset_set( | ||
client, customer_id, asset_resource_names, asset_set_resource_name | ||
) | ||
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# Links the asset set to the specified campaign. | ||
link_asset_set_to_campaign( | ||
client, customer_id, campaign_id, asset_set_resource_name | ||
) | ||
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# Optional: Targets web pages matching the feed's label in the ad group. | ||
if ad_group_id: | ||
add_dsa_target(client, customer_id, ad_group_id, DSA_PAGE_URL_LABEL) | ||
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# [START add_asset] | ||
def create_assets(client, customer_id, dsa_page_url_label): | ||
"""Creates assets to be used in a DSA page feed. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
dsa_page_url_label: the label for the DSA page URLs. | ||
Returns: | ||
a list of the created assets' resource names. | ||
""" | ||
urls = [ | ||
"http://www.example.com/discounts/rental-cars", | ||
"http://www.example.com/discounts/hotel-deals", | ||
"http://www.example.com/discounts/flight-deals", | ||
] | ||
operations = [] | ||
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# Creates one asset per URL. | ||
for url in urls: | ||
# Creates an asset operation and adds it to the list of operations. | ||
operation = client.get_type("AssetOperation") | ||
asset = operation.create | ||
page_feed_asset = asset.page_feed_asset | ||
page_feed_asset.page_url = url | ||
# Recommended: adds labels to the asset. These labels can be used later | ||
# in ad group targeting to restrict the set of pages that can serve. | ||
page_feed_asset.labels.append(dsa_page_url_label) | ||
operations.append(operation) | ||
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# Issues a mutate request to add the assets and prints its information. | ||
asset_service = client.get_service("AssetService") | ||
response = asset_service.mutate_assets( | ||
customer_id=customer_id, operations=operations | ||
) | ||
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print(f"Added {len(response.results)} assets:") | ||
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resource_names = [] | ||
for result in response.results: | ||
resource_name = result.resource_name | ||
print(f"\tCreated an asset with resource name: '{resource_name}'") | ||
resource_names.append(resource_name) | ||
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return resource_names | ||
# [END add_asset] | ||
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# [START add_asset_set] | ||
def create_asset_set(client, customer_id): | ||
"""Creates an asset set. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
Returns: | ||
the created asset set's resource name. | ||
""" | ||
operation = client.get_type("AssetSetOperation") | ||
# Creates an asset set which will be used to link the dynamic page feed | ||
# assets to a campaign. | ||
asset_set = operation.create | ||
asset_set.name = f"My dynamic page feed {get_printable_datetime()}" | ||
asset_set.type_ = client.enums.AssetSetTypeEnum.PAGE_FEED | ||
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# Issues a mutate request to add the asset set and prints its information. | ||
asset_set_service = client.get_service("AssetSetService") | ||
response = asset_set_service.mutate_asset_sets( | ||
customer_id=customer_id, operations=[operation] | ||
) | ||
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resource_name = response.results[0].resource_name | ||
print(f"Created an asset set with resource name: '{resource_name}'") | ||
return resource_name | ||
# [END add_asset_set] | ||
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# [START add_asset_set_asset] | ||
def add_assets_to_asset_set( | ||
client, customer_id, asset_resource_names, asset_set_resource_name | ||
): | ||
"""Adds assets to an asset set by creating an asset set asset link. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
asset_resource_names: a list of asset resource names. | ||
asset_set_resource_name: a resource name for an asset set. | ||
""" | ||
operations = [] | ||
for resource_name in asset_resource_names: | ||
# Creates an asset set asset operation and adds it to the list of | ||
# operations. | ||
operation = client.get_type("AssetSetAssetOperation") | ||
asset_set_asset = operation.create | ||
asset_set_asset.asset = resource_name | ||
asset_set_asset.asset_set = asset_set_resource_name | ||
operations.append(operation) | ||
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# Issues a mutate request to add the asset set assets and prints its | ||
# information. | ||
asset_set_asset_service = client.get_service("AssetSetAssetService") | ||
response = asset_set_asset_service.mutate_asset_set_assets( | ||
customer_id=customer_id, operations=operations | ||
) | ||
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print(f"Added {len(response.results)} asset set assets:") | ||
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for result in response.results: | ||
print( | ||
"\tCreated an asset set asset link with resourece name " | ||
f"'{result.resource_name}'" | ||
) | ||
# [END add_asset_set_asset] | ||
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# [START add_campaign_asset_set] | ||
def link_asset_set_to_campaign( | ||
client, customer_id, campaign_id, asset_set_resource_name | ||
): | ||
"""Links the asset set to the campaign by creating a campaign asset set. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
campaign_id: the ID for a Campaign. | ||
asset_set_resource_name: a resource name for an asset set. | ||
""" | ||
googleads_service = client.get_service("GoogleAdsService") | ||
# Creates a campaign asset set representing the link between an asset set | ||
# and a campaign. | ||
operation = client.get_type("CampaignAssetSetOperation") | ||
campaign_asset_set = operation.create | ||
campaign_asset_set.asset_set = asset_set_resource_name | ||
campaign_asset_set.campaign = googleads_service.campaign_path( | ||
customer_id, campaign_id | ||
) | ||
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campaign_asset_set_service = client.get_service("CampaignAssetSetService") | ||
response = campaign_asset_set_service.mutate_campaign_asset_sets( | ||
customer_id=customer_id, operations=[operation] | ||
) | ||
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resource_name = response.results[0].resource_name | ||
print(f"Created a campaign asset set with resource name: '{resource_name}'") | ||
# [END add_campaign_asset_set] | ||
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# [START add_dsa_target] | ||
def add_dsa_target(client, customer_id, ad_group_id, dsa_page_url_label): | ||
"""Creates an ad group criterion targeting the DSA label. | ||
Args: | ||
client: an initialized GoogleAdsClient instance. | ||
customer_id: a client customer ID. | ||
ad_group_id: the ID for an Ad Group. | ||
dsa_page_url_label: the label for the DSA page URLs. | ||
""" | ||
googleads_service = client.get_service("GoogleAdsService") | ||
# Creates the ad group criterion. | ||
operation = client.get_type("AdGroupCriterionOperation") | ||
criterion = operation.create | ||
criterion.ad_group = googleads_service.ad_group_path( | ||
customer_id, ad_group_id | ||
) | ||
criterion.cpc_bid_micros = 1500000 | ||
# Creates the webpage info, or criterion for targeting webpages of an | ||
# advertiser's website. | ||
criterion.webpage.criterion_name = "Test Criterion" | ||
# Creates the webpage condition info that targets an advertiser's webpages | ||
# based on the custom label specified by the DSA page URL label | ||
# (e.g. "discounts"). | ||
webpage_condition = client.get_type("WebpageConditionInfo") | ||
webpage_condition.operand = ( | ||
client.enums.WebpageConditionOperandEnum.CUSTOM_LABEL | ||
) | ||
webpage_condition.argument = dsa_page_url_label | ||
criterion.webpage.conditions.append(webpage_condition) | ||
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# Issues a mutate request to add the ad group criterion and prints its | ||
# information. | ||
ad_group_criterion_service = client.get_service("AdGroupCriterionService") | ||
response = ad_group_criterion_service.mutate_ad_group_criteria( | ||
customer_id=customer_id, operations=[operation] | ||
) | ||
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print( | ||
"Created ad group criterion with resource name: " | ||
f"'{response.results[0].resource_name}'" | ||
) | ||
# [END add_dsa_target] | ||
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if __name__ == "__main__": | ||
# GoogleAdsClient will read the google-ads.yaml configuration file in the | ||
# home directory if none is specified. | ||
googleads_client = GoogleAdsClient.load_from_storage(version="v13") | ||
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parser = argparse.ArgumentParser(description=( | ||
"Adds a page feed with URLs for a Dynamic Search Ads campaign" | ||
)) | ||
# The following argument(s) should be provided to run the example. | ||
parser.add_argument( | ||
"-c", | ||
"--customer_id", | ||
type=str, | ||
required=True, | ||
help="The Google Ads customer ID.", | ||
) | ||
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parser.add_argument( | ||
"-i", | ||
"--campaign_id", | ||
type=str, | ||
required=True, | ||
help="The Google Ads campaign ID.", | ||
) | ||
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parser.add_argument( | ||
"-a", "--ad_group_id", type=str, help="The Google Ads ad group ID." | ||
) | ||
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args = parser.parse_args() | ||
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try: | ||
main( | ||
googleads_client, | ||
args.customer_id, | ||
args.campaign_id, | ||
args.ad_group_id, | ||
) | ||
except GoogleAdsException as ex: | ||
print( | ||
f'Request with ID "{ex.request_id}" failed with status ' | ||
f'"{ex.error.code().name}" and includes the following errors:' | ||
) | ||
for error in ex.failure.errors: | ||
print(f'Error with message "{error.message}".') | ||
if error.location: | ||
for field_path_element in error.location.field_path_elements: | ||
print(f"\t\tOn field: {field_path_element.field_name}") | ||
sys.exit(1) |
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