Westfield Rise is Unibail-Rodamco-Westfield’s in-house media, brand experience and data partnerships agency in Europe. With the ability to leverage the entire URW portfolio over 12 countries, 80 shopping centres and 53 flagships, Westfield Rise collaborates with media partners, agencies and brands to create campaigns and activations. Services include: our intelligent media network, domination media, pop-ups, brand experiences (experiential and events), product/concept testing, data and analytics. Westfield Rise brings memorable moments to life across the Westfield Universe, with exceptional impact. Working as your partner, and powered by data driven insights, we bring the magic of your brand to an engaged audience, both off- and online.
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Westfield Rise a republié ceci
You’ve waited an eternity for this. Warner Bro’s Pictures' spooktacular takeover at Westfield Stratford City is here, celebrating the highly anticipated upcoming release of Tim Burton’s sequel, Beetlejuice Beetlejuice. Read more: https://lnkd.in/eH2BFRaA PHD // Kinetic // Warner Bros. Pictures // Westfield // Westfield Rise // #TheArtofOutdoor // #OOHTakeover // #WestfieldOOH
𝗢𝘃𝗲𝗿 𝟲𝟯𝟯,𝟬𝟬𝟬 𝘃𝗶𝘀𝗶𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗮𝗻 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗿𝗮𝘁𝗲 𝗲𝘅𝗰𝗲𝗲𝗱𝗶𝗻𝗴 𝟴𝟬% 𝗮𝘁 𝗔𝗱𝗶𝗱𝗮𝘀 𝗚𝗥𝗢𝗨𝗡𝗗𝗣𝗔𝗥𝗜𝗦: 𝗧𝗵𝗲 𝘂𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗦𝗽𝗼𝗿𝘁 & 𝗖𝘂𝗹𝘁𝘂𝗿𝗲 𝗲𝘃𝗲𝗻𝘁, 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲𝗹𝘆 𝗮𝘁 𝗪𝗲𝘀𝘁𝗳𝗶𝗲𝗹𝗱 𝗙𝗼𝗿𝘂𝗺 𝗱𝗲𝘀 𝗛𝗮𝗹𝗹𝗲𝘀🥇🔥 From basketball, skateboarding, parkour, and bikelife to hip hop, street football, and more, the adidas GROUNDPARIS has brought together sport enthusiasts, athletes, and artists for a truly immersive experience under the Canopy of Westfield Forum des Halles. And it’s not over yet — get ready for the grand finale on 1st September! A huge thank you to the teams for your trust. It’s a pleasure to collaborate on such exceptional projects! ---- 𝗣𝗹𝘂𝘀 𝗱𝗲 𝟲𝟯𝟯 𝟬𝟬𝟬 𝘃𝗶𝘀𝗶𝘁𝗲𝘂𝗿𝘀 𝗲𝘁 𝘂𝗻 𝘁𝗮𝘂𝘅 𝗱’𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗱𝗲 𝗽𝗹𝘂𝘀 𝗱𝗲 𝟴𝟬% 𝗮 𝗹’𝗔𝗱𝗶𝗱𝗮𝘀 𝗚𝗥𝗢𝗨𝗡𝗗𝗣𝗔𝗥𝗜𝗦: 𝗟’𝗲𝘃𝗲𝗻𝗲𝗺𝗲𝗻𝘁 𝗦𝗽𝗼𝗿𝘁 & 𝗖𝘂𝗹𝘁𝘂𝗿𝗲, 𝘀𝗲𝘂𝗹𝗲𝗺𝗲𝗻𝘁 𝗮 𝗪𝗲𝘀𝘁𝗳𝗶𝗲𝗹𝗱 𝗙𝗼𝗿𝘂𝗺 𝗱𝗲𝘀 𝗛𝗮𝗹𝗹𝗲𝘀🥇🔥 Basket, Skate, Parkour, Bikelife, Hip Hop, Streetfootball… Entre pratique du sport, rencontres avec sportifs et artistes, showcases musicaux, vous avez été très nombreux à vibrer au rythme de l’adidas GROUNDPARIS ces dernières semaines sous la Canopée de Westfield Forum des Halles. Et ce n’est pas terminé : préparez-vous au grand final qui aura lieu le 1er septembre ! Merci infiniment aux équipes pour votre confiance, c’est un plaisir de travailler à vos côtés sur des projets exceptionnels comme celui-ci ! adidas, AUDITOIRE SHOPPER, GEMS CORP
Sol de Janeiro brought sunshine vibes and smiles to our visitors in Westfield London - with a beautiful and striking experience in the atrium. The pop-up was packed with personalised beauty sessions, a new scent-based activation and even dance challenges! With over 20,000 samples distributed, 2k gift with purchases redeemed and 6k engaged visitors to the stand, there's no doubt that beauty lovers of Westfield enjoyed this amazing experience. #WestfieldRise #beauty #experiential #popup #retail
Have you spotted the colours of Paris 2024 in our Westfield destinations in France?🤩 We've always said our spaces were the playground for brands, and the Olympic Games have given us an even more literal excuse for it! Swimming pools, athletic tracks and basketball courts all to discover. 🏀🏃🏊
La saviez-vous ? Nos destinations Westfield en France portent haut et fort les couleurs des Jeux Olympiques et Paralympiques de Paris 2024! Depuis octobre 2023, nos huit destinations Westfield nationales ont activé notre partenariat Paris 2024. Au-delà de la tournée « The Place to Play » organisée plus tôt cette année qui s’est affichée en grands formats in situ et sur nos réseaux sociaux, des terrains de jeu XXL viennent également ponctuer le parcours client. 🏊♀️ Une piscine à #WestfieldLes4Temps et #WestfieldParly2 (des lieux proches des épreuves de natation !) 🏀 Un terrain de basket à #WestfieldRosny2 et #WestfieldVélizy2 🏃 Une piste d’athlétisme à #WestfieldCarréSénart, #WestfieldEuralille et sur les grands escaliers extérieurs de #WestfieldLaPartDieu 🏃🏃 Une piste d’athlétisme grandeur nature avec 8 couloirs sous la Canopée à #WestfieldForumdesHalles Aux couleurs du « Look of the Games », ces designs actifs permettent non seulement de marquer notre fierté d’être Supporter Officiel de Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024, mais aussi d’inciter nos visiteurs à davantage d’activité physique. Cette initiative inédite - la première du déploiement du « Look of the Games » à cette échelle - a été présentée par le Comité d’Organisation des Jeux de Paris 2024 auprès de tous ses partenaires comme bonne pratique. Elle contribue à la mission que Paris 2024 s’est fixé : mettre plus de sport dans la vie des français, en luttant contre la sédentarité et en favorisant le développement des capacités motrices des plus jeunes publics. Rendez-vous dans l’une de nos destinations Westfield pour découvrir le dispositif grandeur nature ! 👉 Pour en savoir plus, c’est ici : https://lnkd.in/gyx595_w Anne-Sophie Sancerre Tristan Ehringer Nathalie Pajot Alexia Bonnel Candice Mayer-Gillet Suzanne Bouilland (Gailly) Lucie Daban #ThePlaceToPlay #ReinventRetail #BetterPlaces #ReinventBeingTogether #Westfield
Congratulations to Camilla Garami (née Adamsson), who has just been named the new Head of Westfield Rise for Northern Europe. A creative and passionate leader who has been instrumental in stand out projects in the Nordics over the last few years!
Westfield Rise a republié ceci
Get ready for Paris 2024! 🏆🎖️ Samsung is thrilled to celebrate Paris 2024 Olympic & Paralympic Games with an awe-inspiring media takeover at Westfield Les 4 Temps - CNIT. With our biggest OOH domination ever, and a media first takeover of the Dome UGC, we are proud to support Samsung light up the city with its message “Open always wins”, celebrating the most inclusive Games in history. Massive congratulations to the France team at Westfield Rise for pulling off such an amazing campaign with Samsung. We can't wait for the Games to begin! Samsung Electronics Cheil France Woosung Kim Saad Anouar Atelier ATHEM Malik Chami Naura CHELGHOUM Pierre-François DESGEORGE Candice Mayer-Gillet Gaëlle Rozeron Laura Van Sant Thibault Bailly Claire Bossuet Jade Caron Salomé Chauvin
Let the games begin! Olympic Festival celebrations are underway at Westfield Mall of Scandinavia 🎖️✨ 8 months ago we were able to announce URW Nordics as the official supplier to the Swedish Olympic Committee. And the impressive work behind the scenes has paid off...kicking off with an amazing opening ceremony with the Swedish Olympic Committee and our partners. Parading through the centre with influencers, visitors, athletes and delegates from us and The Swedish Olympic Committee, this truly was a moment to create the spirit of the Olympics for Sweden! Stay tuned for more activities and fun to come, and shout out to the Nordics team for working so hard to pull this off. Bravo Teun Jan Spits Camilla Garami (née Adamsson) Linnea Petersson Frida Nevalainen Jacob Brandon-Cox Marléne Wejdenmark Sofia Rundström #Olympics2024 #OlympicSpirit #WestfieldRise
Get ready for Paris 2024! 🏆🎖️ Samsung is thrilled to celebrate Paris 2024 Olympic & Paralympic Games with an awe-inspiring media takeover at Westfield Les 4 Temps - CNIT. With our biggest OOH domination ever, and a media first takeover of the Dome UGC, we are proud to support Samsung light up the city with its message “Open always wins”, celebrating the most inclusive Games in history. Massive congratulations to the France team at Westfield Rise for pulling off such an amazing campaign with Samsung. We can't wait for the Games to begin! Samsung Electronics Cheil France Woosung Kim Saad Anouar Atelier ATHEM Malik Chami Naura CHELGHOUM Pierre-François DESGEORGE Candice Mayer-Gillet Gaëlle Rozeron Laura Van Sant Thibault Bailly Claire Bossuet Jade Caron Salomé Chauvin
We’re thrilled to share the incredible activations we hosted to celebrate the release of Disney & Pixar’s Inside Out 2 in cinemas 🎬 This included a full media domination at Westfield Les 4 Temps with the stunning new Digital Dream display, the unforgettable Dream Sleepover at Westfield London and a movie inspired activity zone at Westfield Mokotów. At Westfield London, visitors got to: Sleep over at Westfield London on comfy inflatable beds 🛌 Watch Inside Out 2 with popcorn and drinks 🍿 Participate in cool workshops with our retailers 🛍️ Enjoy a night time yoga session 🧘 Have a delightful breakfast the next morning 🥐☕ Want to experience another unique event like this? Stay tuned and let us know what you'd like to see next! See Disney and Pixar’s Inside Out 2 In Cinemas Now! Cityz Media #Disney #InsideOut2 #WestfieldRise #NewDigitalDream #RotundaScreen #DreamSleepover #InnovativeExperiences #BrandActivations #WestfieldLondon #WestfieldLes4Temps #WestfieldMokotów
✨Makers of Moments: how can brands win big at sporting events ⚽🎾 Suffice to say, we're pretty hyped for the weekend, with EURO 24 and Wimbledon finals set to finish our weekend off with a bang. We take a look at some of the great ways brands have activated in our spaces and how they engage the people who are demanding more brand experiences in these sporting moments. Read more here https://lnkd.in/d6Ybt_mc #westfieldRise #experiential #sportsmarketing #fanzones