Post de Le Groupe Cirque du Soleil

So many interesting posts in the #luxury business community about giants like Hermès, LVMH, CHANEL, Cartier etc.. But it’s about time to post on new talents that will also shape the future of the Fashion and Luxury industry not only with strong and expensive marketing campaigns but also with creativity and forward thinking! Congratulations Clara Daguin. You are inspiring the new generation like my students in MSc Luxury and Fashion Management SKEMA Business School

First edition from my monthly blog on Allnews.ch, La finance suisse dans l'e-media out now. En Français, I am afraid. Main points below. Looking at luxury sector and what the real luxury brands and businesses are, as well as the ones which are not (right on cue in light of today's profit warning from fashion house Burberry). It's all about desirability, exclusivity, heritage, craftmanship and "the dream". Real luxury is typically French, fashion is often Italian and most of the rest is just aspirational, at best. Worth remembering, both in luxury as well as investing is this genius quote from Aldo Gucci (from "fashion" (sic) house Gucci): "Quality is remembered long after price is forgotten" And no, we don't own any fashion companies in our Mosaique and LongRun strategies. #rothschildandco #allnews #luxury #longrun #brands #pricingpower #businessowner #avoidanceofpermanentcapitalloss #moat #neverforget https://lnkd.in/dt2QHvwS

The right move! I remember a discussion with a Gucci boutique manager who explained his embarrassment when having to serve very important clients next to fashionistas who were photographing them buying their first pair of Gucci sneakers. I was also surprised on my last visit to a luxury store to find myself surrounded by tourists wearing flip flops and short shorts. In their effort to conquer a more democratic market, luxury brands must absolutely preserve and continue to pamper their elitist customer base. #luxury #retailstrategy

Launchmetrics' latest study shows an astounding growth in media value for luxury brands (up to 69%!). It's not just about the power of the purse; it's the influence of a new generation shaping the narrative in their own terms - Gen Z. They've shown to engage with fashion brands that resonate with their values and tastes, pushing forward trends like the sports luxe. 🎾 One brand that has skillfully ridden this wave is Christian Dior Couture, leading the pack with a 73% MIV. But get this - Loewe saw a staggering growth of 168%! To win the hearts of Gen Z, luxury brands need to understand them. And that means aligning with their values, speaking in their language, and most importantly, keeping it authentic. 💗 #Luxury #GenZ #DigitalMarketing https://lnkd.in/eQ6g7Q9b

Quiet Luxury' in China, an understated elegance trend, epitomized by brands like Loro Piana and Prada, is reshaping consumer preferences. 'Quiet Luxury' emphasizes timeless sophistication over extravagance, gaining over 10 million mentions on Xiaohongshu. Even during Gucci's transition, its online presence remains strong, drawing 63.6 million Weibo users. This shift highlights the growing importance of enduring allure in luxury fashion. #QuietLuxury #FashionTrends #ChineseConsumers #luxuryretail #chinatrends

Fourth edition of my monthly "point de vue" on Allnews.ch, La finance suisse dans l'e-media out this morning. En français, et sur une société très française: Hermès. German and English on the way, with even richer content. Summary in one sentence: There's fashion, there's luxury and there's Hermès. Hermès is a company pretty much all of you will know, mainly because its products are very expensive. But Hermès, its equity as well as its products, are all much more than just expensive. Rather, we think both its products as well as its business model are very much the epitome within their respective fields. Both are very different to anything else or, as Michael Porter called it, differentiated. Notably differentiated out of their own will, which is even more powerful. Because authenticity is paramount, and Hermès is the apex of authenticity. Nobody put it better than 5th generation family descendant and former chief executive Jean-Louis Dumas: “I don’t look at what others are doing, I might be influenced”. Hermès, never change. Wrong tie, I know, I will change. https://lnkd.in/evRPHizb #rothschildandco #allnews #hermes #longrun #businessowner #relationshipbusiness #captivecustomers #everythingisdifferent #neverchange