Respected Kuwait Airways,
I got the opportunity to fly with you on KU168 from Paris to Kuwait. During the flight, I experienced excellent service quality from you and decided to write an appreciation. I applaud how technologically advanced your flight services are with everything available at the touch of a button, whether calling for assistance or switching on the reading light.
However, as a brand operating in the service industry, we forget that quite often than not, services experience failure, and in anticipation of this, service recovery strategies need to be put in place, starting with a simple note of apology. Out of the 5-hour 50-minute duration of your flight, your dashboard, designed to provide convenience for the passengers, was down for more than 4 hours. When trying to stay ahead in a competitive industry such as the airline industry, one often sets up advanced practices in place keeping in mind customer convenience and comfort. However, in doing so, I would recommend not letting go of the good old fail-safe systems such as the simple on/off switch just as a backup.
My wonderful experience with you started with a delay of around 50 minutes from the scheduled take-off. With just about an hour for a short transfer to board my next flight, my anxious self boarded. Within an hour post-boarding, your dashboards decided to take a nice long nap, commonly referred to as ‘servers being down’. My parched throat begged me for a glass of water. But I was helpless. Why, you ask. Well, your advanced systems allow passengers to call for assistance only via the dashboard, and boy it was in a deep slumber. Not able to neglect my throat’s cry for help, after a long duration of waiting, I spotted one of your air hostesses. Now here is when I would like to give you another lesson in service recovery. When a system failure was known, your crew could have been more proactive in asking passengers if they needed anything because those helpless creatures had been tied up to their seats by the pilot with the seat belt sign on. Spotting the air hostess, I asked if she could bring me a glass of water. I wrote this letter while waiting to board my next flight, still waiting for that glass of water. Reading about your ‘Dry Flight’ policy, I thought I knew what I was getting into but never in my wildest dreams did I imagine that you mean it quite literally!
Sincerely,
That passenger who's still waiting for a glass of water hoping to never fly with you again
CEO of Restaurant & Business Owner.
1 moisTo the sky's graceful guardians, whose smiles brighten every journey, In the grand theater of the sky, you are the stars. Happy International Flight Attendant Day to the guardians of our aerial adventures!