A huge thank you to our amazing partners at Creative Realities, Inc. for highlighting Quividi’s role in the groundbreaking BCTV project. We’re thrilled to be part of this exciting journey!
Bowling continues rollin' on - and this post, we'd like to acknowledge and thank our partners at Quividi including Mitchell Wade and CMO Denis Gaumondie who provide the platform for measurement of screens across the BCTV network Quividi’s Audience Measurement Platform (AMP) was been selected to provide ad impressions measurement and audience insights for BCTV's Digital Out-of-Home network. Quividi’s AMP provides a comprehensive first-party measurement of ad impressions, ensuring trust with proven ad exposure. It also delivers detailed demographic and attention segmentation metrics at the campaign level. The platform extends its capabilities into programmatic DOOH (pDOOH), offering high-fidelity impression multipliers that enable programmatic transactions with higher CPM rates. More to come on the Bowling network and again doubling-down appreciation for the tech partners like Quividi who ground the program in the metrics that matter most to the BCTV network. Rick Mills Mike Trzinski, PMP, CTS, DSCE Chris N. Kenneth Ramirez Scott Werlein Lee Summers David Schultz Rodrick Glass Beth Warren Digital Signage Federation DPAA #DOOH Stephen Nesbit Barry Frey Adrian Cotterill George Sautter, CFA Brian Florko