Contrast

🌞 How's your summer? Here's what's new on Contrast: - Embed the registration form on your website - Calendar invites for higher attendance rates - And 4 new properties for HubSpot And soon? Email templates Repurpose Ai updates

Thanks everyone for taking the time 🫶

You (and your audience) deserve better my fellow marketers 🫶

Positioning is hard But crucial to get right 45 minutes to fix your startup's positioning With Anthony Pierri 🎸 and Maxim Poulsen

Host your next webinar right after lunch We looked at the data of 100.000 registrants on Contrast 2PM gets the highest attendance rates 50% join the webinar live Don’t want to compete on those slots? Host them at 12:00 or 11:00 About 45% of people will tune in live! More stats like this? Comments 👇

Your weekly reminder to repurpose those webinars

NEW: Webinar Widget It always displays your latest upcoming webinars or replays By using the widget, you can embed it once - and forget about it after Your attendees, will always see your latest webinars Without having to update things manually Easy.

Recurring webinars now automatically show up on your channel Don't forget to publish them 🫶

How to get 70% of your attendees to fill in your polls That's what the best marketers on Contrast get Here's how they do it: 1️⃣ They create polls that are relevant to their audience. I.e. people want to answer them, because they're curious about what other people voted 2️⃣ They run a poll every 30 minutes, so 2 polls for a 1h webinar 3️⃣ They discuss the poll while people can vote 4️⃣ They discuss the poll result during the webinar 5️⃣ They put the poll onstage like you see on the screenshot. People love to see the bars go up when they're voting After the webinar is over, using poll answers is the key to personalize your follow-up.

Luckily you've become an expert at "doing more with less"